---
description: Detaillierte Informationen über Marin Software zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools.
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title: Marin Software Erfahrungen, Vor- und Nachteile – Capterra Deutschland 2026
---

Breadcrumb: [Startseite](/) > [Webanalyse-Tools](/directory/30073/web-analytics/software) > [Marin Software](/software/99653/marin-search-marketer)

# Marin Software

Canonical: https://www.capterra.com.de/software/99653/marin-search-marketer

Seite: 1 / 2\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/99653/marin-search-marketer?page=2)

> Marin Software bietet eine PPC-Management-Software, die Marketer bei der Identifizierung von Wachstumsmöglichkeiten und der Maximierung des Umsatzes unterstützt.
> 
> Bewertung: **4.1/5** von 20 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet Marin Software?

B2B, Retail, Technologie, Reisebranche, Automobilindustrie, Finanzdienstleistungen

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.1/5** | 20 Nutzerbewertungen |
| Bedienkomfort | 3.8/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 3.9/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 3.8/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.0/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 70% | (7/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Marin Software

## Gewerblicher Kontext

- **Startpreis**: 500,00 $
- **Preismodell**:  (Kostenlose Testversion)
- **Zielgruppe**: 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert
- **Unterstützte Sprachen**: Deutsch, Englisch, Französisch, Japanisch
- **Verfügbare Länder**: Australien, Deutschland, Dänemark, Finnland, Kanada, Niederlande, Norwegen, Schweden, Vereinigte Staaten, Vereinigtes Königreich

## Funktionen

- A/B Testing
- Aktivitäts-Dashboard
- Anpassbare Berichte
- Anpassbare Vorlagen
- Budgetmanagement
- Dashboard
- Daten-Import / -Export
- Datenvisualisierung
- Engagement-Tracking
- Ereignisgesteuerte Aktionen
- Gebot-Management
- KPI-Überwachung
- Kampagnen-Tracking
- Kampagnenanalysen
- Kampagnenmanagement
- Kanalmanagement
- Keyword-Recherche Tools
- Klick-Tracking
- Kontakt-Datenbank
- Konto-Benachrichtigungen
- Konversion-Tracking
- Leadmanagement
- Leistungskennzahlen
- Mehrere Kampagnen
- Multi-Channel Attribution
- Multichannel-Datenerfassung
- ROI Tracking
- Social Media-Überwachung
- Social-Media-Integration
- Stichwort-Nachverfolgung
- Suchen / filtern
- Verwaltung mehrerer Konten
- Werbemanagement

## Integrationen (69 insgesamt)

- AdRoll
- Adform Ad Server
- Adjust
- Adobe Analytics
- Adverity
- Ahrefs
- Amazon DSP
- AppsFlyer
- Basis
- Branch
- CTM
- CallRail
- Citrus
- Criteo
- Delacon

... und 54 weitere Integrationen

## Optionen für Kundensupport

- E-Mail/Helpdesk
- FAQ/Forum
- Wissensdatenbank
- Telefon-Support
- Chat

## Category

- [Webanalyse-Tools](https://www.capterra.com.de/directory/30073/web-analytics/software)

## Ähnliche Kategorien

- [Webanalyse-Tools](https://www.capterra.com.de/directory/30073/web-analytics/software)
- [PPC-Tools](https://www.capterra.com.de/directory/30967/ppc/software)
- [Marketing Attribution Software](https://www.capterra.com.de/directory/31081/marketing-attribution/software)
- [Kampagnenmanagement Tools](https://www.capterra.com.de/directory/30012/campaign-management/software)
- [Mobile Marketing Software](https://www.capterra.com.de/directory/31308/mobile-marketing/software)

## Alternativen

1. [HubSpot Marketing Hub](https://www.capterra.com.de/software/171840/hubspot-marketing) — 4.5/5 (6221 reviews)
2. [Omnisend](https://www.capterra.com.de/software/153508/omnisend) — 4.7/5 (836 reviews)
3. [Google Analytics 360](https://www.capterra.com.de/software/177042/google-analytics) — 4.7/5 (8090 reviews)
4. [Similarweb](https://www.capterra.com.de/software/148472/similarweb-pro) — 4.6/5 (253 reviews)
5. [Zoho Social](https://www.capterra.com.de/software/159351/zoho-social) — 4.7/5 (3401 reviews)

## Nutzerbewertungen

### "User friendly product but need more tailored functionality" — 4.0/5

> **Andrey** | *30. April 2019* | Marketing & Werbung | Empfehlungsbewertung: 8.0/10
> 
> **Vorteile**: The most liked feature by me is that Marin helps me to do tasks in bulk to Google And Bing Ads.
> 
> **Nachteile**: Sometimes graphs don’t correspondent to the chosen filters which is very irritating.
> 
> Marin helps us to track and handle advanced keyword bidding.

-----

### "Marin Review" — 4.0/5

> **Nick** | *25. Juli 2024* | Immobilien | Empfehlungsbewertung: 7.0/10
> 
> **Vorteile**: The data integration with our data lake and getting accurate reports within the dashboard.
> 
> **Nachteile**: Bidding portfolios have not been as good as Googles.

-----

### "Better at collecting payment that helping setting up the software." — 3.0/5

> **Casper** | *26. Mai 2021* | Sportartikel | Empfehlungsbewertung: 3.0/10
> 
> **Vorteile**: The bidding algorithm which we have used for 6 years, anything else is not worth mentioning.
> 
> **Nachteile**: Support is bad.&#10;Interface is unintuitive.&#10;Setup is a pain in the "new" Marin One, it was a lot easier in the old Marin Search.&#10;A lot of features are not working in Marin One even though they launched it 2 years ago, so you have to toggle between One, Search and Social which is a real headache.&#10;Eager to collect payments, but not eager to help setting up clients in the new Marin One platform.&#10;Can't answer simple questions about how to setup CPA bidding for facebook, but refer to old guides for the old interface.
> 
> I have used the bidding algorithm for 6 years and it is really solid for large google ads accounts, however anything else I don't use Marin for since it is just not very good at performing manual tasks, the ads editor is much better for that.

-----

### "Good For Program Management" — 5.0/5

> **Chris** | *5. März 2024* | Marketing & Werbung | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: We use Marin Software for PPC campaign management.  The dimensions feature allows us to apply company-specific values into the final URL for offline tracking, and we can roll up and report by those same dimensions easily.  Marin's cross-platform reporting makes is easy to pull data for initiatives that are executed in more than one platform.
> 
> **Nachteile**: Marin's automated bidding is transparent, down to the keyword-level.   The only downside with automated bidding is the "Impression Share" target.  If a campaign is budget capping and not hitting the IS target, Marin will continue to bid up to increase impression share, which just makes the campaign hit the campaign daily budget faster.

-----

### "Excellent Support. Excellent Metrics." — 5.0/5

> **Emma** | *6. März 2024* | Finanzdienstleistungen | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: I love the ability to pull in all of our campaigns and look across our efforts at one dashboard. We're a small team who was working with a firm to pull this data. For about the same price, we're getting all the data and a roadmap to further optimize our campaigns.
> 
> **Nachteile**: I didn't love the interface but they just did an overhaul and made some serious improvements. When I've been looking for something within Marin that isn't there, the team is all ears and often able to come up with a solution. They're pulling data from Marin into a web query so that I don't have to manually pull my marketing reports every Friday. It has been a great relationship.
> 
> I'm a one person team and for obvious reasons sometimes get behind on the marketing tasks. The calls with the Marin team always feel like a refresher for the week instead of what it might feel like when you're always behind\! The customer support on top of an awesome dashboard of analytics (customized to your needs) is an incredible value to us.

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Seite: 1 / 2\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/99653/marin-search-marketer?page=2)

## Links

- [Auf Capterra anzeigen](https://www.capterra.com.de/software/99653/marin-search-marketer)

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