Salesforce Marketing Cloud

Viele Einsatzmöglichkeiten

Vorteile:

Das Tool hat unser Marketing auf ein neues Level gehoben und sehr viele Prozesse vereinfacht.

Nachteile:

Es ist recht teuer und die Implementierung ist aufwendig.

Incredibly Powerful Cloud-Based Marketing Automation Platform

Kommentare: Using Marketing Cloud, we can simply keep tabs on all of our social media profiles, Facebook updates, and email automation tools. Even if this platform is already a part of our website, it integrates with the services of other companies and applications with relative ease. Despite the fact that Marketing Cloud has an email solution, we continue to rely on Mailchimp to assist with channel management.

Vorteile:

It is an extremely adaptable and comprehensive application that provides everything you need to efficiently manage your connections with customers. I liked that I could find out a lot of stuff, like what they were doing online, about the people I was trying to sell to. It gave me a comprehensive understanding of their habits, tastes, and contacts with my company, allowing me to make smarter choices and give superior service. In conclusion, if you're wanting to simplify your sales and marketing operations in a strong and user-friendly method, this CRM system is what you need.

Nachteile:

It is always frustrating how long it takes for an email activity to load in Journey Builder. Sometimes the platform will indicate that you have been idle even if you have been working on it continuously.

SFMC is a great tool!

Kommentare: Overall the experience is great. Support is great and quick and it works great for more complex campaigns.

Vorteile:

The best features of SFMC is the integration with SFDC and the flexibility in creating audiences. It allows us to use SQL to build audiences in a very data driven manner vs a drag and drop (which SFMC does have) feature to create lists.

Nachteile:

The speed for SFMC can sometimes be questionable. Some days it moves faster than others. The other feature that tends to be frustrating is the speed or actions when having multiple splits in their journey builder.

Powerful tool but a steep learning curve

Vorteile:

The platform’s ability to segment audiences and automate marketing workflows is pretty powerful, allowing for precise targeting and engagement across email, social media, and SMS. Its integration with Salesforce CRM also makes it easy to pull insights into customer behavior and preferences.

Nachteile:

Navigating through its interface and setting up campaigns can be time-consuming, especially without prior experience or adequate training. Additionally, some tasks that should be straightforward, like creating email templates or setting up automation workflows, can be a bit cumbersome due to the number of steps involved.

My Remarkable Experience with Salesforce Marketing Cloud

Kommentare: Sales and marketing teams in my organization connect in one place with the help of Salesforce Marketing Cloud.

Vorteile:

With Salesforce Marketing Cloud, I am able to create and customize AI-powered campaigns.

Nachteile:

I face zero flaws when utilizing Salesforce Marketing Cloud.

Top Sales Management Software

Kommentare: Through the use of granular criteria and personalization, we have increased user engagement across all modes of communication, including Email, SMS, WhatsApp, and Push Notifications.

Vorteile:

The effectiveness and manageability. You may control automated email sending and collecting contact information for hot leads. Its talents help the company expand by a factor of two. Bringing down the lead time for security matters. Separation of live and dead wires. Automating routine tasks saves time and effort. Boosts the company's growth and revenue.

Nachteile:

More automated components for plug-and-play building of user journeys would be preferable, as much of Automation Studio as possible must be implemented in SQL, which can get complicated.

Salesforce Marketing Tool

Kommentare: Using this program to keep track of pending sales and track completed orders, also able to set reminders to track upcoming sales monitors

Vorteile:

it's easy to keep track of sales and sales opportunities, it is a very intuitive program that helps with sles and marketing.

Nachteile:

Nothing is wrong with this service, I would recommend it.

Salesforce Marketing Cloud - The best in the game!

Kommentare: Salesforce Marketing Cloud gave us insights to customer trends, and the best market segmentation help we could ask for.

Vorteile:

The high level of personalizable customer engagement, along with access to AI tools, and campaign management, and robust analytics as well. The customer service is great also.

Nachteile:

Salesforce marketing cloud randomly has extremely long slow periods, and any updates do take a bit of a while. Not much outside of that

Great Marketing automation tool

Kommentare: We have been using the marketing cloud for the last few years. It has so many hidden benefits to it which helps you elevate your marketing potential. It has out-of-the-world capabilities to track the customer footprint. Perfect for complex marketing journeys

Vorteile:

Great marketing automation tech for complex automation and detailed customer footprint tracking

Nachteile:

It is a complex product and we need to understand the platform before beginning any solution

Salesforce Insight

Kommentare: I appreciate the advanced model of the overall platform. Compared to other Sales CRM's, this has to be the best out right now.

Vorteile:

I like how user-friendly it is and how I am able to create reports easily.

Nachteile:

I don't like how slow it functions sometimes. I have to refresh certain pages to update a contact.

Recommend Salesforce Marketing Cloud

Kommentare: I utilized this successfully aid in my Email marketing & advertising ,and I look forward to utilizing this tool in many other ways In the near future!

Vorteile:

The way it is excellent for identifying leads, and hopefully acquaints these leads with services, etc..

Nachteile:

A bit too technical at times, but that could be on me @ my knowledge

Salesforce Marketing Cloud Has Quality Features

Vorteile:

Salesforce Marketing Cloud has brilliant features and a friendly customer support team. Salesforce Marketing Cloud has been so amazing.

Nachteile:

I do not dislike Salesforce Marketing Cloud at all.

An Amzing Marketing Analytics Solution

Vorteile:

From lead generation to marketing analytics, Salesforce Marketing Cloud has it all and is easy to use It is affordable and makes email automation, campaign tracking and reporting easy

Nachteile:

No issues with Salesforce Marketing Cloud as it meets the need

Great platform for companies already on Salesforce

Vorteile:

If you're already using other clouds on Salesforce, Marketing Cloud is a great cloud to be on to manage campaigns, automation, and track information all within one system.

Nachteile:

There are a lot of layers, needs a little onboarding assistance to get the hang of it.

IT IS GOOD BUT COULD BE IMPROVED

Vorteile:

IT IS EASY AND GOOD , BUT SOMETIMES IT HAS ISSUES IN CHROME .

Nachteile:

IS NOT WORKING 100% GOOD WITH CHROME , BUT IT IS OK WITH SAFARI

Good tool if you can build large audiences

Vorteile:

Automatic updates of lists on Facebook or other ad networks. Secure way to share data with 3rd parties

Nachteile:

Weird system of working with reports only, this doesn't allow you to add both leads and contacts to the same audience.

Powerhouse CRM

Kommentare: I've been using salesforce for 3+ years to keep track of prospects, leads, escalation cases and identifying sales qualified leads. It's a great tool for marketing and sales team collaboration. Also integrates nicely with many other tools.

Vorteile:

Salesforce Marketing Cloud is critical to managing our Marketo forms and making sure they turn into actionable next steps for our CX team that we can then track.

Nachteile:

Salesforce is extremely complex and requires a salesforce admin to really help us make the most of the tool.

Good marketing tool

Kommentare: Its been a grest experience their support team has never let me down.

Vorteile:

Very easy to create and manage a marketing team.

Nachteile:

The pricing is a bit costly compared to other companies.

Excellent tool for marketing and more

Vorteile:

is a flexible tool that, when connected to the Salesforce CRM, allows you to easily create campaigns, automatic messages and more.

Nachteile:

Integration is easy if done on the Salesforce CRM but always requires a system integrator.

Help make your company grow

Vorteile:

I like the the platform is available to every day people

Nachteile:

Price sometimes it can hard to pay those fees

assistance in working with the client

Vorteile:

assistance in managing the customer base, improving contacts and processes

Nachteile:

the time it takes to understand process configuration is long. the multitude of options makes it difficult to find your way around without instructions

Great software

Vorteile:

Allows us to send the same email to multiple people at once

Nachteile:

I wish there were more integrations with our CRM to record bounced/unsubscribed emails

One-Stop Platform for Marketing Automation

Kommentare: Salesforce Marketing Cloud is very helpful software!

Vorteile:

- It is an excellent piece of software for social media marketing, lead generating, email management, and efficient email generation.- It's convenient because it's a one-stop shop. I have access to all I require to succeed in my current environment.

Nachteile:

There is no negative feedback or downside for this software. It helped us a lot in many things like content management, email marketing, social media marketing, etc. Excellent Tool!

Excellent lead management CRM

Kommentare: overall experience to salesforce is excellent and i have been using this from last 1.5 years and before i used to work on leadsqured

Vorteile:

Salesforce Marketing Cloud is a powerful tool for businesses looking to create personalized, targeted, and engaging marketing campaigns across multiple channels.

Nachteile:

sometimes for new user it is difficult to manage and it takes time to apply the filters

Excellent Digital Marketing Instrument

Vorteile:

It aids in the automation of all marketing processes across all channels such as email, web, and mobile. It's analytics and reporting capabilities allow you to measure and optimize the performance of campaigns and ads, resulting in lower marketing costs.

Nachteile:

When you send a test email to get a sneak peak as a recipient, it takes a long time to be delivered to your inbox, which is inconvenient. Furthermore, SFDC has a diverse product portfolio, even within each of their services. As a result, before using the tool to it's full potential, some training is required.