Google Data Studio

Best App to visualize the data

Vorteile:

One of the best platforms p to visualize the data. It's very easy to set up and analyze them.

Nachteile:

Customer support is not available. We need some tech-friendly people to set this up.

Google Data Studio Review from a Digital Marketer

Kommentare: It helps me see my marketing performance data for Google ads, Google analytics and Search data on one platform.

Vorteile:

It's ease to use, free to use, integrates easily with all Google ads / reporting tools, 3rd party data connectors to other platforms, easy to setup and configure, easy to learn.

Nachteile:

You may have to pay for several connectors for it to work with other platforms like Facebook ads etc

Google Data Studio - Either invest in using this or walk away

Kommentare: When you get things working right, you feel like a genius, and the output is amazing. When you don't, it's hair-pullingly frustrating.

Vorteile:

It's free and there's a metric tonne you can do with it.

Nachteile:

It's clunky, not user-friendly, unintuitive. It feels like it's written in a different language.

A free, comprehensive data visualization application

Kommentare: We use it to create ecommerce monitoring dashboards for all the clients of my agency. Dashboards are shared with the clients' teams, who can access them wherever they are.

Vorteile:

It is free. It connects natively with all Google products (Google Analytics, Google BigQuery, Optimize, Google Ads, Google Sheets). It has connectors for most data sources (some are for free, others come at a reasonable price). It lets you develop and draw your own data visualization simply using Javascript. Being a Google free product, you can find a lot of documentation, both proprietary and from end users.

Nachteile:

It is slow (especially when sourcing data from Google Analytics: then you add the slowness of data studio to the slowness of Analytics, Merchant Center, ...). You can create nifty dashboards, but it is not as flexible as other commercial tools (Tableau has many more features and data viz templates, and an analytical & data preparation engine that have nothing to do with the simple architecture of Data Studio)

Great tool to have all your KPIs for the company

Vorteile:

Simple to use as and end user and (mostly) simple to set up.

Nachteile:

If you dont have the proper knowledge it might be a difficult task.