Was ist Mavrck?

Mavrck helps enterprise consumer brands automate and scale social proof programs across their customer journey and marketing functions.

Marketers use Mavrck to discover and collaborate with influencers, advocates, referrers, and loyalists to create trusted content and insights for customer journey touchpoints at scale. Using its self-service influencer manager, Mavrck allows marketers to take an automated and performance-based approach to influencer marketing.

Wer verwendet Mavrck?

Enterprise Consumer Brands

Wo kann Mavrck bereitgestellt werden?

Cloud, SaaS, webbasiert

Über den Anbieter

  • Mavrck
  • 2012 gegründet

Erhältlich in diesen Ländern

Vereinigte Staaten

Sprachen

Englisch

Über den Anbieter

  • Mavrck
  • 2012 gegründet

Erhältlich in diesen Ländern

Vereinigte Staaten

Sprachen

Englisch

Mavrck – Videos und Bilder

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Kosten ähnlicher Produkte wie Mavrck vergleichen

N/A
Kostenlose Version
Gratis Testen
(0)
N/A
Kostenlose Version
Gratis Testen
Nicht verfügbar
Kostenlose Version
Gratis Testen
Nicht verfügbar
Kostenlose Version
Gratis Testen

Mavrck Funktionen

  • Aufspüren von Influencern
  • Influencer Relationship Management
  • Kampagnenmanagement
  • Nachverfolgung von Influencers
  • ROI-Tracking
  • Social Media-Überwachung

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Bewertungen über Mavrck

Durchschnittliche Bewertung

Gesamt
4,8 (101)
Benutzerfreundlichkeit
4,6 (101)
Kundenservice
4,9 (101)
Funktionen
4,5 (101)
Preis-Leistungs-Verhältnis
4,5 (101)

Nutzerbewertungen nach Unternehmensgröße (Angestellte)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Bewertungen nach Punktzahl finden

5
76%
4
23%
3
1%
Mary M.
Mary M.
Digital Advertising & Customer Acquisition Manager in USA
Verifizierter Nutzer auf LinkedIn
Einzelhandel, 201-500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

A Partner in Your Influencer Program

5,0 vor 4 Monaten

Kommentare: The overall experience with Mavrck has been very, very positive. I've had several one-on-one calls with their product development team to show how I use the platform, where I experience friction, and how my usage might improve the platform. My account team is also quite fabulous. Communication is key to our relationship and they are very knowledgeable about their product. I love working with them.

Vorteile:

This platform offers a nice, streamlined approach to influencer campaigns. There have been several improvements made over the last 24 months that have enhanced the UX rather than hindered it. Campaigns are easy to set up, manage, and execute. The influencer search options are quite robust and allow the user to truly define and refine who they are reaching out to. The email forwarding for influencer communication to my main work inbox has allowed me to improve my relationships with influencers while keeping me up to date on what's happening.

Nachteile:

Mavrck continually takes user feedback to improve their software so these callouts may be addressed in future updates. They've improved the influencer search feature quite a bit but there's not an option to save specific search parameters for future use. Also, if emails are sent to the general inbox in Mavrck and not one attached to a campaign, these emails do not get forwarded to my work account meaning I have no notice that someone is waiting for a response unless I'm actively signing in daily and checking.

Jennifer L.
Director, Communications in USA
Konsumgüter, 201-500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Mavrck software for the ease of influencer marketing

4,0 letzten Monat Neu

Kommentare: We've had a positive experience with Mavrck and good customer relationship

Vorteile:

The software has been very user-friendly, with robust group of influencers

Nachteile:

Just improving our ability to expand our monitoring and measuring

Alia M.
Social Media Manager in USA
Marketing & Werbung, 2-10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Great Customer Support!

3,0 vor 4 Monaten

Vorteile:

They offer excellent customer service and support. Our dedicated team is always available to answer any questions and troubleshoot any issues that we run into!

Nachteile:

A few of our influencers ran into difficulties getting set up in the platform, as it can be a bit clunky, and it took a little bit to resolve.

Courtney J.
Integrated Marketing Manager in USA
Kosmetik, 11-50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Nano & Micro Influencer Management Made Easy

4,0 letzten Monat Neu

Kommentare: This has helped me launch and build a successful nano and micro influencing program from the ground up! Giving us instant increase across our ugc, reviews, and sales. The added feature of reviews has been a game changer for our company. Their program is easy and cost effective versus other programs we used in the past. Also the quality of ugc and reviews are the best we've ever had due to the level of communication we have with influencers they're highly invested in our brand.

Vorteile:

Mavrck does exactly what we need in managing our nano and micro influencer campaigns that are at a large scale. We're able to collect ugc and reviews that are syndicated to our retailers easily and effortlessly. Mavrck has helped us reach our goals as a company.

Nachteile:

There are small nuances that can be frustrating, but they never outweigh the strengths. A few small cons would be social accounts disconnect every two weeks and for some influencers this is hard for them to re-connect because of user error. Also tik tok content cannot be pulled into the software yet, so it must be uploaded manually. It just requires extra communication with influencers, but doesnt stop me from running tik tok campaigns.

Skye S.
Senior PR & Social Media Manager in USA
Öffentlichkeitsarbeit und Kommunikation, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Time-saving, efficient and easy to navigate influencer tool

5,0 letzten Monat Neu

Vorteile:

Mavrck is a valuable influencer marketing management tool that helps our team execute campaigns efficiently and effectively on behalf of our clients. It has also proved to be a beneficial tool for us when it comes to conducting surveys with content creators to learn more about consumer/brand sentiment, awareness, campaign ideas, etc. If we're looking to activate micro-influencers for a campaign or survey quickly and efficiently, we know we can depend on Mavrck's database to assist us with finding the best brand ambassadors -- as it gives us the opportunity to see engagement rate, fraud risks, past partnerships, etc. in the blink of an eye. Mavrck's influencer profiles are also extremely helpful when we're looking for specific types of partners and having all of their information at the tips of our fingertips truly helps maximize our time when looking for the best creators to partner with. Last but not least, Mavrck hasn't stopped evolving with the industry and it's nice to know that we can depend on our Customer Success Manager for helpful insights and expertise when it comes to all things influencer marketing or learning about a new feature on the platform.

Nachteile:

While I don't think the messaging platform is bad by any means, I think it could be a little more user-friendly (i.e. more like Gmail). Conversations can easily be lost since we have so many campaigns going on and sometimes messages can easily be mixed and/or accidentally read when they haven't yet. I'd love to see more changes as the platforms continues to evolve!

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