Central de marca

Central de marca

von Central de marca

Wer verwendet Central de marca?

Ideal for companies of all sizes that want to manage their brands, guidelines, logos, digital assets and on-brand process in a single place and collaborate with their teams online and on any device

Was ist Central de marca?

CDM is the online platform for centralized brand management. It is easy to use and implement. Centralize and share your brand: guidelines, logos, assets, on-brand approval, all in one place, accessible online on any device by your teams and brandholders.
This toolset helps you improve your brand management and tackle these issues: keep your guidelines updated and maintain brand consistency, organize and share your assets with access control, and optimize your on-brand process without e-mail.

Central de marca – Details

Central de marca

https://www.centraldemarca.com

Gegründet 2014

Central de marca – Kostenübersicht

Central de marca bietet keine Gratisversion, aber eine kostenlose Testversion. Die kostenpflichtige Version von Central de marca ist ab 20,00 $/Monat verfügbar.

Startpreis

20,00 $/Monat

Preisinformationen

Scalable plans that fit different needs. Save 20% on annual billing

Kostenlose Version

Nein

Gratis Testen

Ja

Einsatz

Cloud, SaaS, Web

Training

Live Online

Webinare

Dokumentation

Kundenbetreuung

Support während der Geschäftszeiten

Online

Central de marca Funktionen

Brand Management Software
Distribution von Vollziehungen
Kampagnenmanagement
Kunstwerk-Management
Projektmanagement
Veränderungsmanagement
Workflow-Management
Anlagenbeteiligung
Berichterstattung / Analyse
Bibliothek von Vermögenswerten
Dateikonvertierung
Kategorisierung von Vermögenswerten
Kundenspezifisches Branding
Metadata-Management
Mobile App
Suchen / filtern
Versionskontrolle
Workflow-Management
Analytik / ROI-Verfolgung
Content-Management
Digitales Vermögens-Management
Genehmigungs-Workflow
Kostenplanung und Prognosen
Marken-Management
Marketingkalender
Planung der Aktivitäten
Spesenmanagement
Strategische Planung

Central de marca – Nutzerbewertungen

Zeigt 4 von 4 Nutzerbewertungen

Gesamt
5/5
Benutzerfreundlichkeit
4,8/5
Kundenservice
5/5
Funktionen
4,8/5
Preis-Leistungs-Verhältnis
5/5
Sebastian T.
Principal Cofounder
Internet, 2-10 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    5/5
  • Eigenschaften & Funktionalitäten
    5/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Quelle des Nutzers 
  • Bewertet am 31.10.2018

"Amazing tool"

Vorteile: Very easy to use. Easy to share and keeps our brand work united

Nachteile: Can’t find something I did not like about this software

Antwort des Softwareanbieters

von Central de marca an 23.11.2018

Thank you Sebastian for your review. We look forward to working with Dear.Coach in the future when your project is up and running, and help you grow and manage the brand.

  • Quelle des Nutzers 
  • Bewertet am 31.10.2018
Carmen R.
Corporative Communications Director
Versorgungsunternehmen, 1.001-5.000 Mitarbeiter
Verwendete die Software für: 6-12 Monate
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    5/5
  • Eigenschaften & Funktionalitäten
    5/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Quelle des Nutzers 
  • Bewertet am 1.11.2018

"Wonderfull exoetiekce"

Kommentare: It helped us navigate a complex rebranding with success, ensuring that our refreshed identity is consistent accross all touchpoints. It makes it easy to share our guidelines and assets with our multiple subsidiaries. It allowed us to save time instead of a costly in-house development.

Vorteile: We finally have one single version of our brand book that is always updated and approved. We can add new guidelines as our strategy evolves. Our teams, providers and subsidiaries accross the continent have instant access to our brand assets

Nachteile: Cons: Old habits and the culture of e-mail is hard to change

Antwort des Softwareanbieters

von Central de marca an 20.11.2018

Hello Carmen,
We are happy to see that Central de marca has been key to the success of your rebranding and that you can keep your identity aligned across the countries you operate in by keeping your guidelines centralized and accessible to your brand holders. Old habits and practices are always hard to break, but your Organization ir now many steps ahead in the process of establishing a strong brand culture and a consistent identity. It's a pleasure working with your team to see this project through!

  • Quelle des Nutzers 
  • Bewertet am 1.11.2018
Paola S.
Graphic Designer
Informationstechnologie & -dienste, 51-200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    4/5
  • Eigenschaften & Funktionalitäten
    4/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    8/10
  • Quelle des Nutzers 
  • Bewertet am 30.11.2018

"Great for brand managing and time saving"

Vorteile: The design and adaptability is great. To be able to customize the platform to meet your brand guidelines is a plus. The navigation and content upload is very intuitive and easy to navigate, they have a great support team that is always ready to solve any questions you have. Overall, the platform meets todays standards in terms of usability, design and support.

Nachteile: sometimes when the internet connection it's slow, the platform fails.

Antwort des Softwareanbieters

von Central de marca an 4.12.2018

Hello Paola,
It's great to see that Central de marca is helping you at Ruta N manage your brand and save time. We are always happy to work with innovative Organizations like yours and help you improve the way you work, supporting you in every step of the process.
We will continue to make improvements to our system to make sure it meets your needs and industry standards. We will look into any problems related to slow internet connection, but this should only be an issue when trying to upload large files or edit the brand book. Thanks for the feedback!

  • Quelle des Nutzers 
  • Bewertet am 30.11.2018
Verifizierter Rezensent
Directora ejecutiva de proyectos y negocios (Fan Leader)
Telekommunikation, 51-200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    5/5
  • Eigenschaften & Funktionalitäten
    5/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Quelle des Nutzers 
  • Bewertet am 26.11.2018

"Efficient brand management"

Vorteile: All brand resources online and shared with all members of value chain

Nachteile: Medium-term cultural change in traditional companies

Antwort des Softwareanbieters

von Central de marca an 29.11.2018

Thank you for your honest review. We are happy to see that you found Central de marca to be a good solution for a more efficient brand management.

As you highlighted, changing a company's culture is in fact one of the main challenges we work on with our clients. It takes a little time and lots of leadership, but Central de marca is there to make it easier. Once your teams and brand holders realize how efficient they've become and you've regained control over your brand assets and consistency, the shift will be unstoppable and your brand culture will be stronger than ever.

  • Quelle des Nutzers 
  • Bewertet am 26.11.2018