Wer nutzt diese Software?

Professional and Trade Associations

Durchschnittliche Bewertung

118 Bewertungen
  • Gesamt 4.6 / 5
  • Benutzerfreundlichkeit 4.3 / 5
  • Kundenservice 4.8 / 5
  • Funktionen 4.6 / 5
  • Preis-Leistungs-Verhältnis 4.6 / 5

Produktinformationen

  • Kostenlose Version Nein
  • Gratis Testen Nein
  • Einsatz Cloud, SaaS, Web
  • Training Persönlich
    Live Online
    Webinare
    Dokumentation
  • Kundenbetreuung 24/7 (Live Vertreter)
    Support während der Geschäftszeiten
    Online

Angaben zum Hersteller

  • Higher Logic
  • http://www.higherlogic.com
  • Gegründet 2007

Über Marketing Automation Professional

Higher Logic Marketing Automation Professional (powered by Informz) has made it easy for anyone to build automated campaigns that tell compelling stories, create real connections, and drive results. Marketing automation makes it easier for you to do your job deliver tailored, relevant emails to members that drive engagement and retention, ultimately increasing your organizations revenue.

Marketing Automation Professional Funktionen

  • A/B-Tests
  • Abonnenten-Management
  • Automatische Antworten
  • Berichterstattung / Analyse
  • Bildbibliothek
  • CAN SPAM-Compliance
  • Drip-Kampagnen
  • Dynamische Inhalte
  • Ereignisgesteuerte E-Mail
  • Kundenbefragungen
  • Mailinglisten-Management
  • Mobil-ootimierte E-Mails
  • Vorlagen-Management
  • WYSIWYG-Email-Editor
  • Zielseiten / Web-Formulare

Die hilfreichsten Reviews für Marketing Automation Professional

Informz - easy and powerful

Bewertet am 20.11.2019
Joe B.
Deputy Dir., Marketing
Non-Profit-Organisation Management, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
5/5
Gesamt
5 / 5
Benutzerfreundlichkeit
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Vorteile: I really like the reports. They are easy to pull and visually intuitive. I also like the integration with our database, which means I can pull lists without having to ask IT for help. The campaign functionality is also really powerful and a great way to streamline processes.

Nachteile: I occasionally get stuck in a loop within the Campaigns where I'm asked to save, but unable to save. I can get things to work again by logging out and back into the software, but it's frustrating since everything else works so smoothly.

Put the professional touch on your e-marketing!

Bewertet am 8.12.2016
Kristin G.
Marketing Communications Supervisor
Non-Profit-Organisation Management, 13-50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
5/5
Gesamt
5 / 5
Benutzerfreundlichkeit
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
4 / 5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: A few years ago our company changed our email marketing system over to Informz and we hit the ground running hard. Our advisor was always just an email (or call) away and very prompt to reply! I didn't have to call a 1-800 number or wait 24-hours for a reply to an email. Informz has a very hands-on customer approach to understanding the true needs and branding of its clients, ensuring template and accounts are set up properly. They provide valuable updates, training, and emails to keep up with any pertinent changes. They also provide a great selection of templates that are both reasonably priced as well as free ones. I highly recommend Informz for a more polished marketing look!

Vorteile: Easy to use, easy to implement. Our database ties right into Informz so we no longer have to manually upload and manage our lists. It's easy to customize lists through Salesforce. Our deliverability rates have improved because we have a dedicated IP address that the emails come from - not a random one. The editor is easy to navigate and figure out, whether you have simple text/links to add or you want to get a little more creative and get into coding. It's perfect for any type of user.

Nachteile: One drawback is that you have to purchase a large block of emails and pay per each address successfully delivered to. This has had some impact on our mindfulness of how many emails we send out each month.

I am a Superfan, and I bet you will be one too!

Bewertet am 25.1.2017
Jennifer C.
Web Development Coordinator
Hochschulbildung, 201-500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
5/5
Gesamt
5 / 5
Benutzerfreundlichkeit
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
5 / 5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Customer support is what really makes Informz unique, and the best of the email marketing platforms. I can call my Advisor at any time, or drop a quick email, and get a solution to my problem quickly. Large or small, routine or unique, all of my questions are treated as important and Informz staff are ready to help me resolve the problem or answer the question to get me back on track. Informz is an email marketing company, first and foremost. Their platform is designed to make email marketing easy and help you produce the results you are looking for. If you're looking to increase engagement, your Informz Advisor can help you find a way. If you are looking to increase membership, your Informz Advisor will have tips and strategies to help you. Informz will help you take your email marketing efforts to the next level. They offer training in many forms, from online webinars to personalized consultations - whatever your organization needs to learn, in whatever way works best. Informz is also a great resource for design and development of email templates. Their professional services team will help you take your design from graphics file to programmed template, with bulletproof responsive coding to get your design delivered to inboxes exactly as you intend it to be. Informz creates Superfans with their dedicated customer service, the quality of their professional services, and their commitment to helping you achieve your organization's goals.

Vorteile: Easy to use, strong customer service support

Nachteile: I am very happy with the software as it currently stands.

I <3 Informz

Bewertet am 8.12.2016
Inda O.
Publications and Fulfillment Manager
Non-Profit-Organisation Management, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
5/5
Gesamt
5 / 5
Benutzerfreundlichkeit
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
5 / 5
Preis-Leistungs-Verhältnis

Kommentare: Our organization partnered with Informz and really started to utilize its features around the same time I entered my position. Informz made the daunting task of creating blast emails and e-newsletters one of the most enjoyable parts of my job. Our organization has moved other features like surveys and online voting to Informz as well, and we're very pleased with the results. The customer support is incredible and Sherilyn always gets back to us so quickly which really makes Informz easy to use.

Vorteile: It's so easy to send or re-send email campaigns based on the interaction a specific email has had with a subscriber, which allows a more personalize experience for our members.

Nachteile: Instead of needing to know the code to create an interesting template, I wish there were pre-coded items you could drop into your template and move around. I get a bit bogged down in code sometimes, but the new free templates are great (although it's a bit of work to customize them to our needs).

We appreciate everyone at Informz

Bewertet am 8.12.2016
English E.
Communications and Marketing Manager
Non-Profit-Organisation Management, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
5/5
Gesamt
5 / 5
Benutzerfreundlichkeit
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
5 / 5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Informz has really helped our organization succeed. As a small non-profit with limited human resources, we really appreciate the seamless processes in place that allow me to go from message development, internal review, and approval, A/B testing for our target audience and analytic tracking with ease. I also love how responsive their customer service team is. Once when I was out of the country a colleague from another department wanted to stop a scheduled message from being sent. Even without remembering his login information for the account he was able to speak with a representative that stopped the message from being sent. I could go on and on with stories about how Informz has helped our organization, but we've seen great results and success from switching to Informz and we couldn't be happier with the results.

Vorteile: Ease of use, seamless process

Lies weitere Bewertungen