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Was ist Playable?

Playable ist eine Gamification-Plattform für Marketingteams. Die Kombination von Spielfreude und Gamification ermöglicht ein spielbares Marketing, bei der Interaktivität genutzt wird, um gemeinsam außergewöhnliche Ergebnisse zu erzielen.

Diese flexible SaaS-Plattform ermöglicht es Marketingteams, Marketing-Gamification-Kampagnen zu erstellen, anzupassen und bereitzustellen, die an jedem Touchpoint Ergebnisse liefern. Die Lösung unterstützt das spielbare Marketing bei mehr als 650 Marken, wobei jede Sekunde 15 Spiele auf der Plattform des Anbieters gespielt werden.

Wer verwendet Playable?

Marken, die ehrgeizige Marketingstrategien entwickeln, die sich auf das Tagesgeschäft auswirken. B2C- und B2B-Unternehmen in jeder Branche können mit spielbarem Marketing eine außergewöhnliche Marketingleistung erzielen.

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Playable

Playable

4,6 (32)
Keine Preise gefunden
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Kostenlose Testversion
38
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4,3 (32)
4,3 (32)
4,8 (32)
VS.
Startpreis
Preisoptionen
Funktionen
Integrationen
Benutzerfreundlichkeit
Preis-Leistungs-Verhältnis
Kundenservice
12.000,00 €
Jahr
Kostenlose Version
Kostenlose Testversion
51
21
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4,2 (42)
4,7 (42)
Die grünen Bewertungsbalken geben an, welches Produkt gemessen an der Durchschnittsbewertung und der Zahl der Bewertungen am besten abschneidet.

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Bewertungen über Playable

Durchschnittliche Bewertung

Gesamt
4,6
Benutzerfreundlichkeit
4,3
Kundenservice
4,8
Funktionen
4,3
Preis-Leistungs-Verhältnis
4,3

Nutzerbewertungen nach Unternehmensgröße (Angestellte)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Bewertungen nach Punktzahl finden

5
69%
4
25%
3
3%
1
3%
Trine Møhring
Trine Møhring
Content Marketing Specialist in Dänemark
Verifizierter Nutzer auf LinkedIn
Zeitung, 201–500 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Playable Review

5,0 vor 9 Monaten

Vorteile:

I think Playable is very user-friendly and manageable. The design is cool and supports the user experience.

Nachteile:

I am overall satisfied with the platform. I sometimes find the Dashboard a little confusing, but these are small things.

Tim
Chief Innovation Officer in Irland
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

A great platform that has been very well thought out.

5,0 vor 8 Monaten

Kommentare: Our overall experience has been very positive. It can take time to sell it in to clients, but once a client is on board they become strong advocates themselves and often repeat purchasers... Every game we have built so far for our clients has been easy to build... And getting easier every time!... And has performed exceptionally well for our clients delivering impressive engagement stats and exceeding the clients' targets.

Vorteile:

There is an awful lot to like about Playable. It is a great platform that has been very well thought out... But the elements I value most are the range of games to select from, the sophistication of the platform in terms of reporting, personalisation, performance management etc... But best of all the ease of use when building games... Oh, and the absolutely first class support!

Nachteile:

There's not a lot to dislike, but I guess you can always target price. If it was even lower cost it would be even better!

Magdalena Lidia
Magdalena Lidia
m in Polen
Verifizierter Nutzer auf LinkedIn
Unternehmensberatung, 10.000+ Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung
Quelle: GetApp

Horrible

1,0 letztes Jahr

Kommentare: Long path of figure out that nothing wokrs.

Vorteile:

Nothing about this tool. Waste of time and money.

Nachteile:

After 25 hours, created 4 games, and none of them works. I spent plenty of time to figure out simple steps.They should hire UX designer with experienced. Because I can't collect leads.I have talk with their team, but I can see they don't know how to use this program either.

Antwort von Playable

letztes Jahr

Hi Magdalena, we're sorry to hear you haven't had a good experience with the Playable platform. We've tried getting in contact with you multiple times over the past month to discuss and help solve your challenges, but we haven't heard back. We're here to help - please get in contact with your CS Manager or via hello@playable.com.

Sabine
Project Coordinator in Dänemark
Freizeit, Reisen & Tourismus, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Intuitive and user-friendly

4,0 vor 2 Monaten

Kommentare: My overall experience with Playable has been positive. The platform offers an intuitive and user-friendly interface, making it easy to create engaging, gamified experiences without requiring deep technical knowledge. The customization options allowed me to tailor the games to match our brand. A standout aspect of my experience has been the support. Both my success manager and the chat support team have been incredibly effective and helpful, offering timely assistance whenever needed. They've helped me resolve issues multiple times, ensuring smooth use of the platform.

Vorteile:

Simple, intuitive interface that makes it easy to create interactive video content. High level of personalization options.

Nachteile:

Creating and refining high-quality, effective games can take more time than anticipated.

Ruben
Digital Sportsmarketeer in Niederlande
Marketing & Werbung, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Review playable - Spring campaign meeting

5,0 vor 9 Monaten

Vorteile:

The possibilties to capture data, the possibility to style everything to your own desire

Nachteile:

In the beginning it’s hard to get to know how playable works and how to customize it

Olivia
Marketing assistant in Dänemark
Unterhaltung, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great way to gameification

5,0 vor 9 Monaten

Kommentare: I'm happy with Playable, their opportunities, support and many inspirational webinars. Overall a great platform.

Vorteile:

I love the endless list of possibilities in the platform. If you want new leads, engagement or just a fun game for your costumers, there's many options.

Nachteile:

There's so many possibilities and not time enough for everything. Support is very helpful to support and make the process shorter

Heather
Marketing Automation Executive in UK
Freizeit, Reisen & Tourismus, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great platform for games

5,0 vor 9 Monaten

Vorteile:

I love the amount of games available in the different categories - makes it easy to select a game for any event or campaign. The support from Playable is also great, the live chat function is quick to respond and offer advice or help based on the problem - often a quick link to a help article is enough

Nachteile:

Nothing comes to mind for this question

Nikita
Digital Marketing Specialist in UK
Transport/Güterfrachtverkehr/Schienenverkehr, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great platform with amazing Customer Support

5,0 vor 9 Monaten

Vorteile:

Great platform that doesn’t require a lot of experience in web Helpful staff that is willing to help to improve your campaigns Ease to navigate and opportunity to set up landings as you want I would like to specifically give a shotout to [sensitive content hidden] who is always extremely friendly, supportive and helpful when it comes to new campaign set up and testing.

Nachteile:

can’t think of cons, as company always improves

Riina
Graphic designer in Finnland
Design, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great platform

4,0 vor 9 Monaten

Kommentare: Overall experience has been great! The support in the platform makes it easy to use.

Vorteile:

Easyusability and the customerservice in the platform is super!

Nachteile:

Would hope that the mobilefirst way of thinking would be more present

Olivia
Digital Specialist in UK
Marketing & Werbung, 5.001–10.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great for easy game making

4,0 vor 8 Monaten

Vorteile:

The ease of making games and the selection of game types available means that we can keep variety in what’s used and test what works best

Nachteile:

There are limitations, such as changing the colour of a sentence in a larger piece of text in a pop over or how interactive you can make some of the components of the game

Luuk
Digital gamification in Niederlande
Marketing & Werbung, 51–200 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Techonomy starter

5,0 vor 9 Monaten

Kommentare: It boosts my creativity and makes me into an actual campaign developer. I use it for so many instances and organisations it’s fun to work with.

Vorteile:

You can create mini games en interactieve content so Quickly and in not even programmer it’s actually insane.

Nachteile:

Sometimes previews are buggy, but I get that.

Liam
Website Manager in UK
Transport/Güterfrachtverkehr/Schienenverkehr, 5.001–10.000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great company with fantastic support!

5,0 vor 9 Monaten

Vorteile:

We have worked with Playable for many years now and I couldn’t recommend them highly enough. They allow us reach our engagement and conversion goals through the use of their fantastic suite of games. Also, Playable live support is unrivalled, with a brilliant response time and great knowledge base.

Nachteile:

The suite of games are brilliant but it would be great if there were more on a regular basis/more frequently.

Rayvano
Digital Marketing Specialist in Niederlande
Freizeit, Reisen & Tourismus, 1.001–5.000 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Playable in tourism

4,0 vor 9 Monaten

Vorteile:

I like the fact that it is easy to use. Especially when I have to create the game.

Nachteile:

Sometimes there is no explanation what the functions are within the app.

Tanja
E-mail og SoMe specialist in Dänemark
Konsumgüter, 11–50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

New but satisfied customer

5,0 vor 7 Monaten

Vorteile:

I love how customizable it is, and the wide array of different game types!

Nachteile:

The learning curve is quite steep, but luckily the support chat is very helpful

Salem
Product support specialist in Kuwait
Risikokapital & privates Eigenkapital, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Gamification

5,0 vor 6 Monaten

Vorteile:

Helped in driving sales , increase engagement

Nachteile:

Nothing really , as the support team helps a lot

Derrick
Digital Marketing Specialist in Dänemark
Transport/Güterfrachtverkehr/Schienenverkehr, 5.001–10.000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Excellent gamification platform

5,0 vor 9 Monaten

Kommentare: It’s overall been a great experience building games with Playable.

Vorteile:

Playable’s platform offers a good variety of game templates to choose from based on your company’s needs. You deploy a game in a relatively short amount of time.

Nachteile:

There could be more game type options or additional features available for those that have used the platform for many years.

Piotr
Digital Marketing Specialist in Niederlande
Transport/Güterfrachtverkehr/Schienenverkehr, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great gamification platform

5,0 vor 9 Monaten

Kommentare: A great gamification platform, making this process way easier and approachable, without any necessity for a coding resources.

Vorteile:

I like the variety of games and the quick customer support helping you setting up the games itself and thing around that. They also advice about the types of games and tips about the efficiency.

Nachteile:

Sometimes some games are not perfect, like the slot game, where when you win, you win on the first try. However, these are minor things and overall it’s really good.

Amelia
Account Manager in Irland
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Review of sport gamification

3,0 vor 9 Monaten

Vorteile:

Very informative seminar. And playable is great to use for various brands and clients.

Nachteile:

Perhaps getting in touch to customer support can be tricky, but great system overall.

Jesper
Jesper
Digital designer in Dänemark
Verifizierter Nutzer auf LinkedIn
Einzelhandel, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great tool with innovative setup

5,0 vor 2 Jahren

Kommentare: Leadfamly is easy to use, has a lot of different game types and opportunities. And the support is fast and very helpful if you ever need som help.

Vorteile:

How easy it is to implement graphic, like videos, gifs, images and use of css for a better game experience

Nachteile:

I'm looking forward to see some previews of the font I'm using, when setting up font styles. We use a lot of custom fonts, that sometimes doesn't look as planned.

Garrett
CMO in Dänemark
Internet, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Easy-to-use & impactful CMS and Gamified Marketing Tool

5,0 vor 3 Jahren

Kommentare: Leadfamly is changing the gamified and playable campaign space, I love the science and the impact it has on business and how easy they are to work with. Highly recommended.

Vorteile:

I love the ease of use and the team at Leadfamly, they go over and above and with the experience on the team, you are sure to have out-of-this-world results and fun all around. Also, the pricing for value is excellent for a marketing technology tool with this ROI.

Nachteile:

I would only request a but more development on the dashboards, but currently set up also works, I'm just a data nerd, but it integrates to my other tools so no problems just a suggestion.

Dea
Ecommerce Manager in Dänemark
Verlagswesen, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great tool for gamification

5,0 vor 2 Jahren

Kommentare: Games - especially knowledge and luck games really encourages our users participation, it generates more loyal customers and we can see more long-term interest in our brand. Win win!

Vorteile:

LeadFamly helps us make fun games with ease; all marketing employees has access and can create (simple) campaigns with no prior introduction. The LeadFamly support team via chat and phone is extraordinary helpfull. Iframing games on our website is easy. The academy, webinars and design specifications makes it possible to create all games with no prior training.

Nachteile:

Integrations to other systems required an online meeting with support. So many games that have different specifications - easy but makes you reuse certain games over others.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Bildungsmanagement, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Highly recommended for education and campaigns

4,0 vor 2 Jahren

Kommentare: We are happy users - we are now able to reach more members and inform them about our offers and products ant our website etc. We are planning to use the games for non members (recrutement) and organizing purposes.

Vorteile:

We have a lot of members (60.000) that we need to be in contact with and activate and support. We use the games for education and knowledge (information).

Nachteile:

We need to buy extra features and support sometimes

Nicoline
App content and gamification manager in Dänemark
Konsumgüter, 201–500 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Very happy about the platform and the service

5,0 vor 2 Jahren

Kommentare: Very positive about the use - easy to build competitions and very easy to get in touch with the support

Vorteile:

The easy use - you dont have to be that technical to set up the campaigns, which is a huge pro

Nachteile:

Some functions are a little to static and not so flexible

Mette
Senior Projektleder in Dänemark
Marketing & Werbung, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great software and excellent customer service!

4,0 vor 2 Jahren

Vorteile:

Large selection of game types and a good chat support

Nachteile:

Not always that intuitive to use. Many bugs when daily use...

Lars
Marketing Specialist in Dänemark
Krankenhausversorgung & Gesundheitswesen, 51–200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Excellent tool to create engagement with your customers

5,0 vor 3 Jahren

Kommentare: Leadfamly is one of our most important tools in achieving loyal customers.

Vorteile:

Leadfamly contains a lot of ease-of-use tools that creates high engagement with our customers. And if we face a challenge, we can allways count on the the fast and high-skilled support-team.

Nachteile:

LeadFamly contains so many options, that it can be difficult to master it all.