Productsup

Absolutely indispensable part of our marketing stack

Vorteile:

We have been using Productsup for a few years now, and are still amazed at the level of control over data it gives to us as a marketing department. Without relying on expensive and scarce development resources, we can create, improve, and send out data to all our partners. We even use it to power things for our own platform. The tool is very user friendly but still very flexible and powerful (though, of course, there is somewhat of a learning curve in the beginning). We don’t really use the standard channel integrations, even though they seem to work just fine, but are ale to build our own custom dataflows exactly to our liking. Being able to quickly change product data has helped us out many times over the past year.

Nachteile:

Sometimes during (short, not often) performance hiccups or downtime, the status page isn’t updated frequently enoug, which makes it a bit difficult to estimate the severity and estimated length of the problem.

ProductsUp is very powerful and solves our data transformation challenges.

Kommentare: We are dealing with a lot of data transformation challenges and Productsup has helped us overcome these in a very efficient way and has greatly reduced the amount of duplication in our work. It has also greatly improved the speed with which we are able to publish products and the quality of the content we publish as we are able to extract and structure more meaningful information from the data we receive.

Vorteile:

Productsup has a huge amount of integrated functions to automate the product data processing. There are predefined templates for a large list of marketplaces and it is also highly customizable, so it fits our specific needs. Our Product Data Team are happy to use it because there is no codding needed. Data transformation rules are applied via a drag & drop interface and one big advantage is that you can instantly see the results in the data view. The support is great! We always receive a very fast and helpful response. If there is something that the 1st line support cannot handle, it is immediately escalated to the IT team and then quickly resolved. We also like that they are constantly improving the product - adding new features, channels, improving the overall performance and they listen to customer feedback.

Nachteile:

It takes a bit of time to get familiar with the system, because it has so many functions. A facility to track changes would be nice, because usually more than 1 person works on a project and it can get a bit messy.

Great Feed Management Product

Vorteile:

Ease of use, level of expertise from support, willingness to help figure out account solutions; best overall feed product I've worked with

Nachteile:

Nothing major comes to mind, generally effective solution

Working with product feeds in 50 markets, made easy!

Kommentare: The support of ProductsUp is amazing, and super friendly. They know what they're doing, and not once disappointed me when asking for help!

Vorteile:

Productsup is one of the tools I like most to work with. It's straight forward and easy to use. Building new feeds has been made even easier than it was before, with the pre-set templates for different publishers like Google,Facebook,Yahoo etc.. Building a custom feed from the main one is very easy, as it's done via a drag and drop system. You can prepare the feed based on the publisher's requirements, and have it exported within minutes. Everything from that point on is automatic and will be updated daily (or depending on the chosen interval). If something needs to be changed, it's also super easy. The preview data mode is very useful on troubleshooting issues and it auto-refreshes on every change that is made on the columns.

Nachteile:

Being able to add one column or box to many feeds at once, instead of one by one.

Great solution for multi-channel feed-marketing

Vorteile:

> A huge template library saves us a lot of trouble exactely checking what the requirements for certain channels in our feedmarketing are and setting them up accordingly. > If we want to change things around in certain channels this is usually done in a matter of minutes which gives us a great deal of flexibility. > Changes can not only be carried out very quickly and easily once you've understood how ProductsUp works. Everythings you do is instantly shown in a side-by-side comparison to the older version which makes your changes transparent and allows us to make sure that we instantly see if we have reached the desired results. > Support is great to work with. Very responsive and clear in their solutions. > The system can be easily used by technically inclined marketers which took a lot of pressure from our IT ressources who maintained all feeds for our feed marketing in the past.

Nachteile:

(Not exactely but things to keep in mind) > Data Ingest from Cloud is a little bit shaky from time to time. Even if things are usually quickly fixed that might lead to some stress. > The system is usually very easy to use. But getting there takes a little time and effort. Again, this process is usually smoothed if you take advantage of support. Still, don't expect things to start running right out of the gates.