Wer nutzt diese Software?

HubSpot-All-in-One-Marketing-Software ist ideal für wachsende Unternehmen, die ihr Inbound-Marketing erhöhen wollen, um ihren Traffic zu erhöhen, Leads zu konvertieren Leads und ROI nachzuweisen.

Durchschnittliche Bewertung

234 Bewertungen
  • Gesamt 4.5 / 5
  • Benutzerfreundlichkeit 4.5 / 5
  • Kundenservice 4.5 / 5
  • Funktionen 4.5 / 5
  • Preis-Leistungs-Verhältnis 4 / 5

Produktdetails

  • Startpreis 50,00 $/Monat
  • Kostenlose Version Ja
  • Kostenlose Testversion Ja
  • Einsatz Cloud, SaaS, Web
  • Training Persönlich
    Live Online
    Webinare
    Dokumentation
  • Kundenbetreuung Support während der Geschäftszeiten
    Online

Angaben zum Hersteller

  • HubSpot
  • http://www.hubspot.com/
  • Gegründet 2006

Über HubSpot Marketing Hub

Die Inbound-Marketing-Software von HubSpot bietet Self-Service-Business-Intelligence und Web-Analytics-Berichterstattung, um den Erfolg deiner Website und Online-Marketing-Bemühungen zu messen. HubSpot hilft auch, dass dein Geschäft online gefunden wird, deinen Website-Traffic in Leads und Kunden zu konvertieren und auf Basis deiner Ergebnisse zu optimieren. Fordere noch heute eine kostenlose Einschätzung an, um zu sehen, wie HubSpot dir helfen kann, Leads und Verkäufe zu generieren und den Erfolg deines Unternehmens zu überwachen.Die Inbound-Marketing-Software von HubSpot bietet Self-Service-Business-Intelligence und Web-Analytics-Berichterstattung, um den Erfolg deiner Website und Online-Marketing-Bemühungen zu messen. HubSpot hilft auch, dass dein Geschäft online gefunden wird, deinen Website-Traffic in Leads und Kunden zu konvertieren und auf Basis deiner Ergebnisse zu optimieren. Fordere noch heute eine kostenlose Einschätzung an, um zu sehen, wie HubSpot dir helfen kann, Leads und Verkäufe zu generieren und den Erfolg deines Unternehmens zu überwachen.Die Inbound-Marketing-Software von HubSpot bietet Self-Service-Business-Intelligence und Web-Analytics-Berichterstattung, um den Erfolg deiner Website und Online-Marketing-Bemühungen zu messen. HubSpot hilft auch, dass dein Geschäft online gefunden wird, deinen Website-Traffic in Leads und Kunden zu konvertieren und auf Basis deiner Ergebnisse zu optimieren. Fordere noch heute eine kostenlose Einschätzung an, um zu sehen, wie HubSpot dir helfen kann, Leads und Verkäufe zu generieren und den Erfolg deines Unternehmens zu überwachen.Die Inbound-Marketing-Software von HubSpot bietet Self-Service-Business-Intelligence und Web-Analytics-Berichterstattung, um den Erfolg deiner Website und Online-Marketing-Bemühungen zu messen. HubSpot hilft auch, dass dein Geschäft online gefunden wird, deinen Website-Traffic in Leads und Kunden zu konvertieren und auf Basis deiner Ergebnisse zu optimieren. Fordere noch heute eine kostenlose Einschätzung an, um zu sehen, wie HubSpot dir helfen kann, Leads und Verkäufe zu generieren und den Erfolg deines Unternehmens zu überwachen.

HubSpot Marketing Hub Funktionen

  • Analytik
  • Filesharing
  • Gruppenbuchung
  • Kollaboratives Schreiben
  • Kommentare moderieren
  • Post-Management
  • Suche
  • WYSIWYG Rich Text-Editor
  • A/B-Tests
  • Abonnenten-Management
  • Automatische Antworten
  • Berichterstattung / Analyse
  • Bildbibliothek
  • CAN SPAM-Compliance
  • Drip-Kampagnen
  • Dynamische Inhalte
  • Ereignisgesteuerte E-Mail
  • Kundenbefragungen
  • Mailinglisten-Management
  • Mobil-ootimierte E-Mails
  • Vorlagen-Management
  • WYSIWYG-Email-Editor
  • Zielseiten / Web-Formulare
  • A/B-Tests
  • Analytik
  • Bearbeiten in Echtzeit
  • Drag & Drop
  • Formularerstellung
  • SEO-Management
  • Vorlagen
  • reaktionsfähig
  • Besucher-Identifikation
  • Kontakte entdecken
  • Kontakte importieren/exportieren
  • Lead Scoring
  • Lead Segmentierung
  • Lead-Datenbank-Integration
  • Lead-Erfassung
  • Lead-Pflege
  • Pipeline-Management
  • Planungs-Tools
  • A/B-Tests
  • Benutzer-Management
  • Content-Management
  • Dashboard
  • Ertragsmanagement
  • Google Analytics Integration
  • Keyword-Recherche Tools
  • Link-Management
  • Lokalisierung
  • Nachverfolgung mobiler Suche
  • Ranglisten-Nachverfolgung
  • Stichwort-Nachverfolgung
  • Wettbewerbsanalyse
  • Wirtschaftsprüfung
  • Analytik
  • Automatisiertes Veröffentlichen
  • Content-Management
  • Filtern nach Keyword
  • Kontaktmanagement
  • Konversion-Tracking
  • Kunden-Zielgruppenansprache
  • Nachterminierung
  • Verwaltung mehrerer Konten

Die hilfreichsten Reviews für HubSpot Marketing Hub

Non-Profit Excels with HubSpot

Bewertet am 24.11.2014
Melissa S.
Philanthropie
Quelle des Nutzers 
Quelle: SoftwareAdvice
5/5
Gesamt
5 / 5
Benutzerfreundlichkeit
4.5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Vorteile: I like that HubSpot practices what it preaches. They educate customers (and the public) in inbound marketing techniques, the very techniques they're using themselves to earn customers! The product itself is easy to use and intuitive. Whenever we think up something we want to do (a specific tactic or approach), we always know that HubSpot can accommodate that idea. What I like best is the seamless way in which we can manage all of our blogging, website, social media, and enews all in one platform and see all of the analytics in that same place. Everyday we are logging into Hubspot to schedule social media posts, blogs, edit automated workflows, and more. Other staff use the tool for a monthly touchpoint email they send to their lists of contacts. And weekly, we send our FatherSource enewsletter from within HubSpot using the email templates. Further, HubSpot integrates with our Salesforce CRM, and provides valuable information to our sales staff, which can help them better help our customers/potential customers. We assign leads that come through HubSpot and feed into Salesforce for personal follow-up from NFI staff.

Nachteile: As for what I like least: nothing! Seriously. We couldn't be as successful as we are today without this tool. We have two people managing our marketing and Hubspot acts as a third person. Before HubSpot we were using Constant Contact, The Raisers Edge contact database, Blogspot, and Blackbaud Net Community for our website, and posting separately on twitter, Facebook, and linked in. Now we can do all of this in one place! If I had to choose one thing I like least, it's that there is a not a plug-in for drafting, distributing, and monitoring press releases and incorporating them into overall marketing campaigns. I think HubSpot could help us be more efficient in this way. Fortunately, this deficiency isn't not really a major concern for us.

Fantastic, Robust Platform

Bewertet am 10.8.2018
Katie L.
Associate Director of Internal Communications
Religiöse Einrichtungen, 13-50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
5/5
Gesamt
4 / 5
Benutzerfreundlichkeit
5 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
5 / 5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Super robust digital marketing suite/sales tool that helped us increase inbound lead flow dramatically. High cost but also provided an ROI that made it revenue positive.

Vorteile: Hubspot is a marketing tool that does everything. As a theological seminary/higher ed institution, we've used it for everything from social media marketing to squeeze page creation to blogging to CRM to email and more. The best part about it is that it allows you to track a person through their entire decision cycle. You can see exactly what content they've downloaded or interacted with, the webpages they've visited, the forms they've filled in, the social media posts they've liked, and so on. This allows you to really understand the contact, which is super helpful when our admissions team has conversations with them. It is the most robust digital marketing suite I've encountered, and I love it.

Nachteile: I suppose the primary downside is cost. To get all the functionality you need to be as thorough and robust as possible in your marketing activity, it's going to cost you a significant amount of money. In our case, the ROI was worth it, but it is expensive.

Phenomenal experience with the platform and the staff!

Bewertet am 19.9.2017
Ida A.
Digital Content Manager
Medizinische Praxis, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
Quelle: SoftwareAdvice
5/5
Gesamt
5 / 5
Benutzerfreundlichkeit
4 / 5
Eigenschaften & Funktionalitäten
4 / 5
Kundenbetreuung
5 / 5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: HubSpot's marketing platform is very robust and contains everything an inbound marketer needs. Every time I speak with their support team, they are friendly and quickly resolve my issue. Since HubSpot is a pay-per-contact platform, the cost can easily increase if your organization is rapidly growing or doesn't keep a clean list of contacts. If your company currently uses a WordPress blog, integrating it with HubSpot is easy, but may result in having to create 301 redirects if the templates don't match up exactly. I recommend, if possible, converting the entire website (including the blog) to HubSpot.

Vorteile: Aside from the ease of use, the product is continually evolving to meet the needs of current marketing trends. HubSpot requests user feedback on a variety of aspects - from design to feature functionality - to make their product the best. It also integrates well with a variety of other platforms, including WordPress and Salesforce.

Nachteile: Creating a robust form (that includes more than one email or formatting a multi-check section) is cumbersome, and, in some cases, not possible. If you have more than one HubSpot account, all of the premium features are per user per account, which isn't ideal.

The right marketing automation suite for startups

Bewertet am 16.9.2018
Verifizierter Rezensent
Digital Marketing Consultant for SaaS Startups
Internet, 13-50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Quelle des Nutzers 
4/5
Gesamt
5 / 5
Benutzerfreundlichkeit
4 / 5
Eigenschaften & Funktionalitäten
5 / 5
Kundenbetreuung
4 / 5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: As a marketer at a lean startup, I loved my experience with Hubspot the product and Hubspot the company. It allowed me to get marketing automation going in our company without learning complex software or hiring implementation specialists. We might have to consider one of those other more-complex solutions someday, but that'll be a nice problem to have... and the switching costs will be worth the time we saved getting ramped up with our first marketing automation solution.

Vorteile: As a marketer at a lean startup, we don't have the resources to have a dedicated marketing automation specialist on staff. We don't have the bandwidth to learn the intricacies of complex marketing automation tools. Hubspot is *perfect* for startups, as (1) it's got everything you need, and nothing you don't, (2) is very easy to learn and use, thanks in part to the design, and (3) the customer support resources are very, very good. No need to hire any external consultants to help you get set up. Between the extensive help resources, easy-to-learn design, and exceptional customer support resources, it's easy to get up-and-running with Hubspot. And that's what every lean startup wants and needs to do: keep running!

Nachteile: Hubspot is perfect for lean startups, but--in spite of what they'll tell you--it won't necessarily grow with you if you're lucky(?) enough to evolve into a large organization with complex marketing needs. Here's a specific example: The premium version of Hubspot includes mutli-touch attribution, but it's limited in the number of touches it'll track. If you're in B2B marketing, you're familiar with customer journeys that take 7-9 or more touches before a lead converts. If you're using Hubspot, you don't get that level of insights.

Great for marketers, not so much for small business owners

Bewertet am 9.4.2018
Kevin M.
Agency Owner | Digital Marketing Specialist | Copywriter & Content Creator
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
4/5
Gesamt
3 / 5
Benutzerfreundlichkeit
4 / 5
Eigenschaften & Funktionalitäten
2 / 5
Kundenbetreuung
3 / 5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: I have used this platform for years in my own businesses and find it useful when I want to use a set it and forget it marketing automation option. And the free CRM is what we use to capture and nurture our sales pipeline.

Vorteile: There are a lot of useful features at any level from free to paid. The CRM is great once you get used to it and have it configured. The platform as a whole leaves little to be desired if you're a paid member. And the lead capture feature is truly a godsend.

Nachteile: It is not very user-intuitive. And while the free functions give you a taste for what it is capable of, you can't get the full-value without paying for the platform. Which brings me to the next point, it is not affordable to most small business owners. Add to that, the fact that most business owners are not marketers, they end up having to hire on a marketing agency just to set up their Hubspot account and run it for them. This makes it an enterprise only platform. Which is fine, as long as you're not a small business needing a marketing platform solution.

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