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Was ist Iconosquare?

Iconosquare ist ein Tool zur Analyse und Verwaltung sozialer Medien für Social Media Marketer. Unternehmen und Agenturen können die Leistung ihrer Social-Media-Konten einfach verwalten und auswerten.
Iconosquare unterstützt Instagram, Facebook, X (Twitter), LinkedIn und TikTok.

So kann Iconosquare Social-Media-Vermarktern helfen:

- Detaillierte Social-Media-Analysen: Erhalten Sie detaillierte Analysen zu Ihrem Social-Media-Konto und Ihren Inhalten.

- Schnelles und einfaches Reporting: Mit Iconosquare können Sie Ihre Berichte mit wenigen Klicks erstellen und automatisieren.

- Mitbewerber- und Branchentracking

- Leistungsstarker und intuitiver Planer: Sparen Sie Zeit durch das Erstellen, Planen und automatische Veröffentlichen von Inhalten. Sie werden auch in der Lage sein, die besten Zeitpunkte für die Veröffentlichung zu ermitteln, um ein maximales Engagement zu erzielen.

Wer verwendet Iconosquare?

Marketing-Agenturen, Marken, Social-Media-Freiberufler, kleine und mittlere Unternehmen.

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Iconosquare

Iconosquare

4,4 (51)
49,00 €
Monat
Kostenlose Version
Kostenlose Testversion
55
4
4,4 (51)
4,1 (51)
4,5 (51)
VS.
Startpreis
Preisoptionen
Funktionen
Integrationen
Benutzerfreundlichkeit
Preis-Leistungs-Verhältnis
Kundenservice
Keine Preise gefunden
Kostenlose Version
Kostenlose Testversion
108
5
4,2 (234)
3,8 (234)
4,5 (234)
Die grünen Bewertungsbalken geben an, welches Produkt gemessen an der Durchschnittsbewertung und der Zahl der Bewertungen am besten abschneidet.

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Bewertungen über Iconosquare

Durchschnittliche Bewertung

Gesamt
4,4
Benutzerfreundlichkeit
4,4
Kundenservice
4,5
Funktionen
4,2
Preis-Leistungs-Verhältnis
4,1

Nutzerbewertungen nach Unternehmensgröße (Angestellte)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Bewertungen nach Punktzahl finden

5
51%
4
39%
3
8%
2
2%
Felix Daniel
Felix Daniel
CEO in USA
Verifizierter Nutzer auf LinkedIn
Internet, 2–10 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

It is essential to manage and enhance my social networks.

4,0 letztes Jahr

Kommentare: I loved it because I found the function of scheduling posts very useful. Being able to plan my content ahead of time has saved me time and ensure I always have a consistent presence on my social media.

Vorteile:

It's great you can get accurate information about the performance of my posts, the growth of my audience, the interaction with my followers and even compare my activity with that of my competitors.

Nachteile:

I occasionally experienced small delays in updating analytics and metrics data.

Jessica
Entreprenuer in USA
Marketing & Werbung, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Data Data Data

5,0 vor 4 Jahren

Kommentare: Overall I like my experience. I have had issues with post not posting because of glitches or data centers crashing, those are all normal things that happen on other apps so not that big of a deal. Definitely wish it were cheaper.

Vorteile:

I like how much data I get from Iconosquare. It definitely helps me predict what to post and for clients and also what hashtags to use. It's easy to use and I like the feature to build a team to help me schedule content.

Nachteile:

I dislike the price. Iconosquare has 2 options. You can pay monthly or pay a cheaper rate if you pay for the whole year all at once. I think that's pretty expensive and not everyone can afford it. It would be great if they had a payment plan for the yearly option. Also I wish it would get a little cheaper. I manager 8-10 accounts through out the year and want it to be a little cheaper.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Used to use Iconosquare for measuring social progress

3,0 vor 7 Jahren

Vorteile:

Lots of great features and makes it easy to understand your progress and metrics when it comes to social media

Nachteile:

The pricing would be my only complaint. The free trials and older free resources were great but there are tools online that can provide similar features for lower prices than the plans that are offered now.

Joyce
Joyce
Content Marketer in Hongkong
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

A great tool for any content marketer!

4,0 vor 4 Jahren

Vorteile:

I have used numerous scheduling tools, but in the end, I have landed on iconosquare . I like it’s simple-to-digest analytics, weekly reports, and the easy to set up scheduler (It’s big and clear!). The best posting time for every day is automatically starred, and hashtag lists can be saved. It also offers industry benchmarks and competitors overview. I personally enjoy their app because it buzzes when a scheduled post have gone out, so I know even when I’m on-the-go. And of course, the pricing plan is super friendly, with a yearly option so I don’t have to worry about any monthly payments (which I hate).

Nachteile:

In the beginning, there were problems with auto publishing. However, the problem was quickly solved.

Marina
Marina
President in USA
Verifizierter Nutzer auf LinkedIn
Internet, 2–10 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Improving my strategy in social networks.

4,0 letztes Jahr

Kommentare: I love the ability to schedule posts it has been a blessing as I am able to organize my content efficiently and maintain a constant presence on my profiles. This has allowed me to save time.

Vorteile:

I really like the amount of information and detailed analysis that it provides me for my social networks

Nachteile:

It takes time and practice at first to get familiar with all the features and to be able to take full advantage of all the available tools.

Adam
Adam
Founder in UK
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Social media analytics made easy

5,0 vor 2 Jahren

Kommentare: Running a small business, I like to be able to jump into a tool and get the data I need fast. No messing around. Thanks to the data Iconosquare provides, and it's slick user interface, that's exactly what it's allowed me to accomplish.

Vorteile:

Coupled with an excellent UI, and all the important metrics you need, Iconosquare's analytics and reporting functionality is on point. And Iconosquare was one of the first to add support for TikTok analytics. Most social media tools still don't even have this feature yet. While being primarily a social analytics tool, I like that Iconosquare has expanded its feature-set to be even more useful. For example, post scheduling, etc. Since there are API limitations from certain social media tools, some content can't be scheduled directly and requires a reminder app. Iconosquare support direct scheduling where possible, but I really like their workflow for scheduling. They made installing the reminder app one of the first parts of the scheduling process. This means that no matter what you schedule in the future, you'll have everything you need at the time.

Nachteile:

It would be nice to see their conversations feature support more social networks such as Twitter. But I understand there is a limitation here specifically with Twitter. From conversations with developers & founders of other social media tools, it appears Twitter charge a huge amount of money for their Twitter API that allows real-time messaging. It would also be nice to see LinkedIn supported for PDF and XLS reports.

Mattie
Mattie
Business Data Analyst in USA
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Excellent product to program and manage social networks

4,0 vor 4 Jahren

Kommentare: The excellent analyzes that iconosquare offers me are very helpful, it provides a very good general description of its channel, it has also improved our social media strategy, it allows me to form new strategies to implement, it also offers us statistics on each publication, we achieved an increase in the rate of followers since we started using iconosquare, has been a great help to complement the social analysis.

Vorteile:

Great tool to manage social networks, I can schedule publications without any problem, the reports are very detailed and accurate, it offers valuable information and easy to understand, it also offers a follow-up of the analyzes that are important, it also has clear descriptions if users need help Additionally, it also provides exact numbers of followers, I can optimize posting times to reach the widest audience, it also offers the ability to manage your own comments.

Nachteile:

I only see a negative aspect of this tool, and it is its mobile version, which sometimes does not work very well, the process is usually somewhat slow, it is the only bad thing I see with iconosquare, everything else works very well.

Andrew
Andrew
Founder & Creative Director in USA
Verifizierter Nutzer auf LinkedIn
Bekleidung & Mode, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Huge Help To Our Social Media

5,0 vor 6 Jahren

Kommentare: Overall, we're very happy to be using Iconosquare. It's certainly been a big help in growing our social media presence.

Vorteile:

The auto-posting to Instagram has been a huge game changer for us. For both the convenience (time saver) but for the increase in engagement too. We're not sure why engagement has increased when auto-posting through Iconosquare , but it certainly has. Roughly tripling each post's reach. We also love the analylics for their insight into our followers and trends. A huge help.

Nachteile:

As we are a brand that sells physical products in our store, it would be helpful for us to tag the images showing product to allow viewer to click and shop them. Also, we would like to auto-post posts with multiple images. Certainly, neither are deal breakers, but having the additional functionality would be helpful.

Akshay
Akshay
Social Media Manager in Indien
Verifizierter Nutzer auf LinkedIn
Internet, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Helps with Influencer Research

5,0 vor 6 Jahren

Kommentare: Iconosquare helped me in finding influencers across the globe, thus aiding my marketing efforts and letting me leverage Instagram's true potential.

Vorteile:

I used Iconosquare for six months to aid Influencer Search. 1. Lets you find influencers based on a wide number of parameters 2. Of about 5 platforms tested, iconosquare had the most accurate data 3. Provides list of tools and services that can be used, a comprehensive list known as SMMartbox 4. Allows scheduling posts on Facebook and Instagram

Nachteile:

Iconosquare has been undergoing a lot of changes owing to Instagram policies, which tends to get a bit tiring to track and understand

Kaila
Kaila
Design Manager in Mexiko
Verifizierter Nutzer auf LinkedIn
Immobilien, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great way to keep track of your social media posts

5,0 vor 7 Jahren

Vorteile:

I used it mostly for instagram, that facebook. What i loved was able to have a gallery with all the photos i could use, and putting them names and tags, and when i used them they moved to another folder so i didnt have the problem of reposting something.

Nachteile:

I founnd it a bit hard to post sometimes since it didnt automatically post to instagram, so you have to copy and paste all the content you had prepared into instagram an post it yourself. it wasnt automatic

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Einzelhandel, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Iconosquare a good program with recurring failures

5,0 vor 2 Jahren

Kommentare: I think it has been a medium experience, I am not as fluent with twitter and facebook as in other programs, in this sense this program became one of our third-place programs in use, perhaps in the future if they fix this login system it can happen to the programs I use with priority.According to account management, tracking, metric comparisons that we always generate in the company to keep bots at bay and eliminate undesirable followers.

Vorteile:

What I like the most about the program is a great variety of uses with different programs, for example, Instagram, Twitter and you can access each of them in the best way, it also has very good plans at a low cost, that is, almost any company You can purchase their services.

Nachteile:

It is a good program but as the title says, it has many flaws, when integrating the accounts they log off recurrently and this wastes a lot of time on a daily basis, especially on Twitter, which is why we decided to change in this regard to a support program that supports us daily the login without wasting time. As for support, I can't say less, they have great support, but what is tedious is entering help tickets.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
E-Learning, 11–50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Análisis del software Iconosquare para la gestión de redes sociales

5,0 vor 2 Jahren

Vorteile:

Iconosquare es una herramienta de gestión de redes sociales útil para los profesionales de la industria. Me ha gustado especialmente que el software proporciona una amplia variedad de funcionalidades para gestionar y analizar sus cuentas de redes sociales, lo que le permite optimizar sus estrategias de marketing y aumentar la visibilidad de la marca. Además, Iconosquare ofrece una excelente integración con otras plataformas, como Facebook, Twitter y Instagram, lo que facilita la sincronización de contenido entre diferentes plataformas.

Nachteile:

El precio del software es un poco elevado para algunas empresas pequeñas, lo que significa que no todas las empresas pueden disfrutar de sus funcionalidades. Además, el software no está disponible en todos los idiomas, por lo que los usuarios de habla hispana pueden tener algunas dificultades para usarlo.`

Séverine
Séverine
community manager in Frankreich
Verifizierter Nutzer auf LinkedIn
Staatsverwaltung, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Pour une entreprise touristique

5,0 vor 3 Jahren

Kommentare: Plus de problèmes de programmation de posts.

Vorteile:

Nous utilisons cet outils pour obtenir un preview de notre feed instagram. Nous réalisons toutres nos statistiques avec cet outils.

Nachteile:

Peut-être le fait qu'il soit tout en anglais.

Antwort von Tripnity

vor 3 Jahren

Bonjour Séverine, Tout d'abord, merci d'avoir pris le temps de laisser votre avis sur la plateforme. C'est grâce aux retours de nos utilisateurs que nous pouvons continuer à nous améliorer. Pour répondre à votre souci de langue sur Iconosquare, vous devriez avoir la possibilité de mettre l'outil en français en suivant ce cheminement: My_Account > Settings > Platform > Platform_Language N'hésitez pas à utiliser notre Chatbot pour contacter notre service Support pour tout besoin d'assistance. Au plaisir de vous revoir sur la plateforme! - Florian

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Möbel, 51–200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

A must have if you're serious about marketing or making it on Instagram.

5,0 vor 7 Jahren

Kommentare: It has helped us tremendously with understanding our Instagram account, finding good times to post, and discovering new hashtags and which hashtags were working and which weren't.

Vorteile:

To me, Iconosquare is what should be included in the Instagram app by default. But it's not, so we have Iconosquare. It's essentially everything you would expect from the analytics end of Instagram, similar to what you would see in Facebook Analytics and Insights (thought not quite that in depth). There's a whole lot of features, the main ones behing hashtag tracking, audience analysis, page tracking, post tracking, post creation, scheduling and publishing, competitor benchmarking and influencer research. If doing any kind of organic strategy on Instagram, you're basically flying blind without this information.

Nachteile:

Honestly, and maybe this makes me a cheapskate, but to me it's the price. It feels wrong to me to have to pay for something so basic that should be included in an app that's used by over 800 million people, but for whatever reason the creators haven't bothered. It's no fault of Iconosquare, since they didn't make Instagram and simply saw an opportunity to create an app and had to make money doing it. I just wish it wasn't necessary. But it is, and in my mind Iconosquare is the best choice to compensate for that, if Instagram is a meaningful platform to you.

Jeremy
Responsable E-Commerce in Frankreich
Einzelhandel, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Un outil professionnalisant pour la gestion de nos multiples réseaux sociaux

5,0 vor 2 Jahren

Vorteile:

- Interface simple d'utilisation- Outil de gestion et de planification des publications performant- Nombreuses fonctionnalités pour gérer des stratégies sociales - Nombreux outils pour faciliter le quotidien des community manager- Gestion complète des statistiques / KPIs pour piloter l'activité et la stratégie- Solution peu onéreuse

Nachteile:

A ce jour, nous ne rencontrons aucune problématique sur Iconosquare.Cet outil est parfaitement adapté à nos besoins, nous en sommes pleinement satisfait.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Hochschulbildung, 1.001–5.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Helpful Tool for Scheduling out Social Media Posts

4,0 vor 6 Jahren

Kommentare: It's amazing how much of your mind can be preoccupied by a simple social media post... Allowing us to do batches at a time frees up our brains for other projects and thus saves us time

Vorteile:

This tool allows us to schedule posts out throughout the calendar year - when we schedule in bursts, it helps us get into a rhythm. Much easier than having to be creative momentarily/on the spot 3x a day.

Nachteile:

Sometimes, trying to move between time slots is glitchy... The program itself is occasionally glitchy, slow, or feels bogged down.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

No longer free nowadays haha

5,0 vor 5 Jahren

Kommentare: Very helpful for those who works and have need on social media trends and analysis.

Vorteile:

I love how it helps us on provide comprehensive data for my Instagram brand. Things you can measure are: - Engagement data - Followers growth - Best time to post - Posting habits - Provide post scheduler - Industry benchmark

Nachteile:

Unfortunately they are no longer provide us with free plan haha. However, they still provide an access to free trial for certain period.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Automotive, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Easy to use, helpful

5,0 vor 7 Jahren

Vorteile:

I like how easy the interface is. Amazing, amazing price for all the features and analytics the platform has to offer. I really like how easy it is to identify influencers and perform hashtag research.

Nachteile:

There are not too many things I dislike about Iconosquare. One thing is that it doesn't seem to offer analytics that are as comprehensive and powerful as other software programs such as Hootsuite.

Frédéric
PDG in Frankreich
Lebensmittelproduktion, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Quezalim

4,0 vor 3 Jahren

Vorteile:

J'aime le fait de pouvoir planifier mes publications à l'avance.

Nachteile:

J'aimerais qu'on puisse avoir de l'aide support pour comprendre et analyser les statistiques qui sont très précises.

Antwort von Tripnity

vor 3 Jahren

Bonjour Frédéric, Merci beaucoup d'avoir pris le temps de laisser un avis sur la plateforme. Il nous est très cher d'avoir des retours de nos utilisateurs, c'est grâce à vos avis que nous pouvons continuer à nous améliorer. Pour répondre à votre besoin d'accompagnement et de compréhension, vous pouvez à tout moment consulter notre FAQ où se trouvent les réponses aux questions les plus récurrentes de nos utilisateurs. Également vous pouvez à tout moment envoyer un message sur notre Chatbot présent sur la plateforme. Celui-ci vous mettra automatiquement en contact avec l'un des membres de notre équipe Support, qui veillera à vous accompagner au mieux dans votre parcours sur Iconosquare. Au plaisir de vous revoir sur la solution. Florian

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, 10.000+ Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Iconosquare

4,0 vor 6 Jahren

Kommentare: Overall experience was good.

Vorteile:

I've used it mostly for my Instagram. It provides list of tools and services that can be used. Also there is an option to schedule your posts. As well as the one to preview your feed , which makes planing a lot easier. The reporting is very thorough, accurate and detailed.

Nachteile:

I can't say that there is a lot that I don't like about Iconosquare. The only down side is the price. It is quite expensive and not everyone can afford it.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Lebensmittelproduktion, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great product of Instagram-heavy brands.

4,0 vor 6 Jahren

Kommentare: Very positive overall. We've had it for almost a year and use it daily!

Vorteile:

It allows you to schedule and preview your Instagram feed. We've rarely run into any hiccups, and the platform has updates now and then which have only improved the experience. The reporting is very thorough and detailed and works well for putting into reports.

Nachteile:

I wish there were easier view options. ie: see the next 4 weeks instead of just the specific month. or automatic layout options.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Iconosquare Great

5,0 vor 4 Jahren

Kommentare: Great

Vorteile:

Review most enganging post, most reach post

Nachteile:

They now remove ads and non ads feature now

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Metrics That Matter

4,0 vor 6 Jahren

Kommentare: Iconosquare is great although I may explore other options soon!

Vorteile:

I really enjoy Iconosquare for the analytics they share. It is also super easy to put content in the app from my phone and continue working on my computer.

Nachteile:

I do not like that they took away some of the metrics I really care about, although I do believe that was an Instagram update. I also wish I got more features for the amount of money I pay.

kelsey
kelsey
marketing in USA
Automotive, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Social Monitoring

4,0 vor 6 Jahren

Kommentare: We use iconosquare regularly to engage with our own instagram audience and find new followers that share a common interest. Helps us grow quality followers through engagement.

Vorteile:

Iconosquare makes it easy to engage regularly with instagram accounts that relate to our business.

Nachteile:

I wish that you were able to post from a desktop through iconosquare.

Lena
Freelancer in USA
Medienproduktion, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great for small businesses or large agencies!

5,0 vor 4 Jahren

Vorteile:

I did extensive research about which scheduling programs would work best, and even used other platforms. Iconosquare had the widest range of capabilities for the best price. I have 5 accounts that I schedule for, and it is reasonably priced compared to other medium-sized management accounts.

Nachteile:

The auto-post needs to be improved. I'd love to see better cropping availability and potentially sharpening in-app for Instagram.