Wer verwendet Hotjar?
Start-ups und KMUs – digitale Vermarkter, CRO-Spezialisten, Webdesigner, Webentwickler, UX-Spezialisten.
Was ist Hotjar?
Mit Hotjars Behavior Analytics-Software ist es einfach, über die herkömmliche Webanalyse hinauszugehen und zu verstehen, was die Benutzer wirklich auf Ihrer Website tun.
- Visualisieren Sie das Verhalten mit Heatmaps
- Eliminieren Sie Rätselraten mit Aufzeichnungen
- Mit Umfragen und Feedback die Gründe für das Verhalten verstehen
Hotjar – Details
Hotjar
https://www.hotjar.com
Gegründet 2014
Hotjar – Preisübersicht
Preisoptionen anzeigenHotjar bietet eine Gratisversion und eine kostenlose Testversion. Die kostenpflichtige Version von Hotjar ist ab 39,00 €/Monat verfügbar.
Startpreis
39,00 €/Monat Preisinformationen
Kostenlose Version
Ja
Gratis Testen
Hotjar – Bereitstellung und Support
Kundenbetreuung
- Online
Einsatz
- Cloud, SaaS, Web
Training
- Live Online
- Webinare
- Dokumentation
Hotjar Funktionen
CEM Software (Customer Experience Management)
- Analytik
- Befragungs-/Umfragemanagement
- Dashboard
- Empfindungsanalyse
- Kundensegmentierung
- Multichannel-Datenerfassung
- Negatives Feedback Management
- Prädiktive Analytik
- Textanalyse
- Wissensmanagement
Siehe die vollständige CEM Software (Customer Experience Management) Liste
Customer Journey Mapping Tools
- Aktionsmanagement
- Daten-Import / -Export
- Kollaboration
- Kundenprofile
- Prädiktive Analytik
- Umfragen & Feedback
- Verhaltensbezogene Analysen
- Vorlagen
- Zuordnungsmodellierung
Heatmap Tools
- Dashboard
- Dynamische Karten
- Einbettbare Karten
- Element-Analytik
- Für den Vertrieb
- Für die Wissenschaft
- Radiale Abbildung und Zuordnung
- Territoriales Mapping
- Verhalten-basiertes Mapping
- Website-Analytik
Kundenzufriedenheit Software
- 360-Grad-Feedback
- Analytik
- Berichterstattung über Anrufe
- Feedback-Sammlung
- Umfrage-Management
- Überwachung der Beschwerden
Marketing Analysesoftware
- A/B-Tests
- Customer Journey Mapping
- Dashboard
- Kampagnen-Tracking
- Kanalzuordnung
- Leistungskennzahlen
- Prädiktive Analytik
- ROI-Tracking
- Social Media-Kennzahlen
- Website-Analytik
Qualitative Datenanalyse Software
- Anmerkungen
- Datenvisualisierung
- Empfindungsanalyse
- Forschung mit gemischten Methoden
- Kollaboration
- Media-Analytik
- Mehrsprachig
- Nutzerforschungsanalyse
- Qualitative komparative Analyse
- Quantitative Inhaltsanalyse
- Statistische Analyse
- Textanalyse
Siehe die vollständige Qualitative Datenanalyse Software Liste
Software zur Webseitenoptimierung
- Content-Management
- Keyword-Recherche Tools
- Leistungskennzahlen
- Link-Management
- Warnungen zu Problembereichen
- Wettbewerbsanalyse
Siehe die vollständige Software zur Webseitenoptimierung Liste
UX Software
- Animation
- Aufzeichnung der Bildschirmaktivität
- Entwicklung eines Prototypen
- Für Mobil
- Für Webseiten
- Nutzerforschung
- Risikokarten
- Tests der Benutzerfreundlichkeit
- Unmoderiertes Testing
- User Journeys
Umfragetools
- Benutzerdefinierte Umfrage-URLs
- Datenanalyse-Werkzeuge
- E-Mail Marketing
- Fragen-Verzweigung
- Fragenkatalog
- Mobile Umfrage
- Offline-Antwort-Sammlung
- Unterstützt Audio / Bilder / Video
- Verzweigungslogik
- Website-Intercept-Umfragen
Webanalyse-Tools
- Benutzerinteraktion-Nachverfolgung
- Empfehlungsquelle nachverfolgen
- Kampagnenmanagement
- Konversion-Tracking
- Seitensuche-Nachverfolgung
- Seitenzugriff-Tracking
- Stichwort-Nachverfolgung
- Verwaltung mehrerer Websites
- Zeit auf der Website nachverfolgen
- Ziel-Nachverfolgung
Website-Monitoring Tools
- Alarmfunktion / Benachrichtigungen
- Echtzeitüberwachung
- Ereignisprotokolle
- FTP-Überwachung
- Leistungskennzahlen
- Mail-Server-Überwachung
- Transaktion-Überwachung
- Uptime-Berichterstattung
- Verfügbar
- Wartungsplanung
Hotjar Alternativen
Mehr Alternativen zu Hotjar
Hotjar – Nutzerbewertungen
Alle Bewertungen lesenGesamtbewertung
Durchschnittliche Bewertung
Akande D.
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Gesamtbewertung5 /5
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Benutzerfreundlichkeit5 /5
-
Eigenschaften & Funktionalitäten4 /5
-
Kundenbetreuung5 /5
-
Preis-Leistungs-Verhältnis5 /5
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Wahrscheinlichkeit der Weiterempfehlung
- Herkunft der Bewertung
- Bewertet am 22.8.2019
"HotJar is an awesome tool for studying websites and optimizing!"
Kommentare: Overall HotJar is a great platform and I am one of their biggest advocates. I would recommend HotJar to anyone looking to enhance their understanding of on-site traffic and conversion.
Vorteile: At each company that I have worked for, I always bring up HotJar as a solution they should implement as soon as possible. It is so easy to use and allows for such a comprehensive view of the customer experience that it's a loss to NOT use it! I love that it can capture click data, scroll depth, and even user interactions on the website. There is so much valuable information to be pulled from the data!
Nachteile: There are two things that I'm a little bummed out about with HotJar. One issue is that they recently removed cross-domain tracking. This was a great benefit and we used it often, so not having it is tough. They also have a limit on the height of the pages that can be captured, 1500px. Our pages are slightly larger so we lose some detail on the report that we would have otherwise had.
Antwort des Softwareanbieters
von Hotjar an 27.8.2019
Hey Akande,
Thanks so much for taking the time to review Hotjar! It's great to read that you're getting a lot of value from the tool :)
It's indeed the case that we removed cross-domain tracking in light of our continued commitment to privacy-by-design. I'm sorry to hear that working with the tool is a bit tough without this - we'd like to help if we can! Do reach out to us at support@hotjar.com if you've got questions.
Following up your note on the height of captured pages for Heatmaps - we do have a 15000px limit, but if it's a pain point I'd definitely suggest using the Suggest a Feature function in-app to let us know what you need :)
All best,
Alex
- Herkunft der Bewertung
- Bewertet am 22.8.2019
Trevor A.
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Gesamtbewertung5 /5
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Benutzerfreundlichkeit5 /5
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Eigenschaften & Funktionalitäten5 /5
-
KundenbetreuungNicht bewertet
-
Preis-Leistungs-Verhältnis5 /5
-
Wahrscheinlichkeit der Weiterempfehlung
- Herkunft der Bewertung
- Bewertet am 16.12.2019
"Must have for qualitative research"
Kommentare: Hotjar does exactly what I need: gives context to the issues I see in GA, and allows me to get into the mind of the user with greater depth.
Vorteile: Heatmapping offers a whole new dimension of user behavior analysis, and Hotjar brings that to the masses. Installation is easy, setting up heatmaps is a snap, and results analysis is an easy task with the Hotjar interface. This has saved more of my precious time for true analysis, rather than setup and configuration
Nachteile:
On the smaller Hotjar plans, the cap at creating 3 heatmaps at a time feels restrictive. Often, I'd prefer setting up more heatmaps and using fewer of the other features available (surveys and polls). If there were plans I could recommend that only contained the right services for my clients (ex: heatmaps only for small clients, fullstack for larger ones), I would 100% do it.
Crazy egg also has a sweet Chrome plugin which is not close to being replicated by Hotjar.
Antwort des Softwareanbieters
von Hotjar an 17.12.2019
Hey Trevor, thanks for the review!
Super to hear you're getting a lot of value from Hotjar.
You can get unlimited heatmaps on our plus and business plans.
You can find more information here
https://www.hotjar.com/pricing
Thanks again,
Denis from the Hotjar team
- Herkunft der Bewertung
- Bewertet am 16.12.2019
Faiz A.
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Gesamtbewertung5 /5
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Benutzerfreundlichkeit5 /5
-
Eigenschaften & Funktionalitäten4 /5
-
Kundenbetreuung5 /5
-
Preis-Leistungs-Verhältnis5 /5
-
Wahrscheinlichkeit der Weiterempfehlung
- Herkunft der Bewertung
- Bewertet am 11.11.2020
"HotJar - One of the Best Tool For Visual Tracking"
Kommentare: If anyone ask me for Overall HotJar rating, it deserves 10 out of 10, first because of it's features and second if someone new and want to try hotjar they give 2000/views per day and i suppose it is fine for new website.
Vorteile:
HotJar is one of the best software I have used for Visual Tracking of user. It gives me complete vision what my visitor are doing on my website, what is their behaviours that help me to improve that part of website.
Also Hotjar has heatmaps feature that shows my most interacted part on my website by visitor. One of the best part in that make it unique is its funnel creation using form data. HotJar help me track data submitted on forms.
Nachteile:
Yes, I faced one issue with HotJar and not resolve yet. HotJar forms funnels not work with Angular-JS website.
It did't read form due to Angular server side loading, i hope team will fix it.
- Herkunft der Bewertung
- Bewertet am 11.11.2020
Ioana G.
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Gesamtbewertung3 /5
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Benutzerfreundlichkeit5 /5
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Eigenschaften & Funktionalitäten3 /5
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Kundenbetreuung5 /5
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Preis-Leistungs-Verhältnis5 /5
-
Wahrscheinlichkeit der Weiterempfehlung
- Herkunft der Bewertung
- Bewertet am 14.8.2019
"Great little tool for starting your UX research"
Kommentare: I would be surprised if there was a CRO or UX team that hasn't heard of Hotjar. It's a great little tool, especially given the price, but it doesn't allow enough flexibility to be your main on-site research tool. It's really good for starting out and doing some basic research. Sweet and simple! I guess marketers could benefit the most from this!
Vorteile: Price. Simplicity of implementation. Good customer service. The scrollmaps and polls are my favourite, and only features I use.
Nachteile: Potentially slows down the site. Loads the entire js even when only running a poll, so puts unnecessary load on the page speed. Forms have nearly never worked on any of the websites I have used it on. Funnel I don't really use - I don't see the point really. Free GA will still be far better and more useful at that. Polls have very simplistic targeting methods. Adding one or two new targeting triggers would be awesome...but they haven't released any new features in ages. Heatmaps are still very simple with no ability of segmenting the data. I can't complain for the really accessible prices they have been able to maintain though!
Antwort des Softwareanbieters
von Hotjar an 27.8.2019
Hey Ioana!
Thanks so much for leaving this review and sharing your thoughts on Hotjar.
Following up your feedback - we're always focused on minimizing any increased page load time with the Hotjar script on your site. Have you checked out this resource? https://help.hotjar.com/hc/en-us/articles/115009335727-Will-Hotjar-Slow-Down-My-Site- If you're having trouble please reach out at support@hotjar.com and we can take a look with you.
There's new targeting and filtering functionality on the product roadmap :) https://help.hotjar.com/hc/en-us/articles/115012303268-Product-Roadmap Stay tuned for that!
All best,
Alex
- Herkunft der Bewertung
- Bewertet am 14.8.2019
Saalim T.
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Gesamtbewertung5 /5
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Benutzerfreundlichkeit5 /5
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Eigenschaften & Funktionalitäten4 /5
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KundenbetreuungNicht bewertet
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Preis-Leistungs-VerhältnisNicht bewertet
-
Wahrscheinlichkeit der Weiterempfehlung
- Herkunft der Bewertung
- Bewertet am 20.8.2020
"I Like HotJar to Track my User"
Kommentare: Overall my rating to Hotjar is 9 out of 10.Really its very helpful tool.
Vorteile: Hotjar is hottest tool, that help me to see what my user are doing with my website. It is very easy to integrate using google manager or directly paste the code. One of the best thing in HotJar is Heatmaps it shows me which part of my website are working well.
Nachteile: Yes, Due to GDRP guidelines to do not shows data of text fields, also Its form tracking system is not working with Angular-Js website.
- Herkunft der Bewertung
- Bewertet am 20.8.2020
