Hotjar

Gute Erfahrungen mit Hotjar und zufrieden.

Kommentare: Ich bin zufrieden mit der Nutzung von Hotjar. Wir interessieren uns dafür, wie die Kunden auf der Webseite agieren, was wir mit Hotjar recht gut nachvollziehen können.

Vorteile:

Einfache Handhabung der Tools; tolle Möglichkeiten, die Kundenansichten zu sehen; Preisleistung ist gut.

Nachteile:

Bisher hab ich nichts Negatives erlebt. Auch das Basispaket ist schon hilfreich und wir nutzen es bereits seit 3 Jahren. Also wir haben keine schlechte Erfahrung gemacht.

Best tool to find bugs and pain points in your site

Vorteile:

- Session Recordings - This really lets us know what are bugs and pain points in your site and having the timeline displaying tips were those actions were made is awsome (F.e, you can see in the timeline when the prospect is frustrated);- Heatmaps - This is very important to get an overall page knowing about what your prospects are clicking and looking

Nachteile:

The analysis can be very qualitative. I wanted to see more numbers, especially with the revolution of AI

Really interesting to see what user really do

Kommentare: We use hotjar when we launch a new feature or when we need improve some interface. It's really fun to see user action.

Vorteile:

Easy to set up. Useful to see what our user do on website or application. Possibility to start hotjar on event. The heatmap allow us to see some unclickable zone. Possibility to add notes on recording.

Nachteile:

It's not a problem with hotjar, but when we start to recording user action, we have a lot of recording to analyse. But always intersting to see what our users really do.

Tracking is constantly failing

Vorteile:

Just the fact of being able to record heat maps.

Nachteile:

Our account has been constantly going on and off with an alert about the tracking not being properly implemented. Later, without having changed anything seems to be resolved. It's been like this for 2 weeks now.

Comprehensive analytics

Kommentare: Combines qual and quant data, allowing businesses for experimentation and ultimately, optimisation. Excellent tool, highly recommend.

Vorteile:

Initially used it as part of green field platform launch - really helped us understand user behavior (via heatmaps, session recordings, conversion funnels), which is always useful, but particularly crucial this early on in the product lifecycle. Integration and use can be done by most non-techies, which gave us time and space to focus our engineers where it really mattered. Surveys are also available (though should be used sparingly as we quickly learned too many can also be annoying for the customer :d).

Nachteile:

not really a con, but performance is something to consider when integrating

The best heatmap software

Vorteile:

The best parts of Hotjar are the intuitive heatmaps, and visitor recordings, that offer deep insights into user behavior and user interaction based on real visitor data. Once you've implemented the tool - it's easy to of use to get all the data information from your users and visitors, to do research or to improve your website experience.

Nachteile:

The only issue besides the learning curve could include the sampling limits on larger sites, which may prevent you from getting a complete picture of visitor behavior.

Sports Use

Kommentare: This has been a great product to utilize and we've found values in using the tool.

Vorteile:

I value the fact that theres a tool that provides the necessary insights to make UX decisions or website layouts.

Nachteile:

Its not as interactive as it can be when showing exactly what actions users take as a weighted consumer.

A lot to monitor!

Vorteile:

The ability to use the heatmaps to monitor UX and provide visual representation to offer design alternatives.

Nachteile:

Difficult to breakdown specific users where other platforms have the ability to breakdown from campaigns etc. may have been the package though.

Satisfaction

Kommentare: Really self explanatory and easy to access

Vorteile:

the level of genuine feedbacks i get, on how to improve my product is really impressive and also the integration.

Nachteile:

IT is quite pricy but as time goes on you will enjoy it because of the results it brings .

Great for keeping an eye on UX

Kommentare: Implemented by our Shopify developers, we use hot jar to improve UX by viewing recordings and monitoring post checkout surveys that come through to a slack channel.

Vorteile:

The post checkout survey is our main use for Hotjar. It was especially helpful during our transition from Adobe Commerce to Shopify. I also love that sessions our recorded so we can check any anomalies that pop up.

Nachteile:

No bad comments really, it provides some good insights at a decent price.

Solid solution for conversion optimization

Kommentare: We used Hotjar to track website user sessions, looking for hangups that might prevent customers from converting on partner websites.

Vorteile:

We used as an additional tool to analyze customer UX by seeing live sessions.

Nachteile:

A little heavy from a performance standpoint.

Leading Heatmaps Tool

Vorteile:

Hotjar is very intuitive and easy-to-use for both website heat maps and website sessions recording, they also offers an amazing knowledge base to help users maximizing the benefits of Hotjar.

Nachteile:

The pricing is a little bet expensive and the plus plan offers access to 100 daily sessions only, I think it should be increased to be 300 at least.

HotJar is an awesome tool for studying websites and optimizing!

Kommentare: Overall HotJar is a great platform and I am one of their biggest advocates. I would recommend HotJar to anyone looking to enhance their understanding of on-site traffic and conversion.

Vorteile:

At each company that I have worked for, I always bring up HotJar as a solution they should implement as soon as possible. It is so easy to use and allows for such a comprehensive view of the customer experience that it's a loss to NOT use it! I love that it can capture click data, scroll depth, and even user interactions on the website. There is so much valuable information to be pulled from the data!

Nachteile:

There are two things that I'm a little bummed out about with HotJar. One issue is that they recently removed cross-domain tracking. This was a great benefit and we used it often, so not having it is tough. They also have a limit on the height of the pages that can be captured, 1500px. Our pages are slightly larger so we lose some detail on the report that we would have otherwise had.

Excellent for website visitor tracking and future decision making.

Kommentare: As a data analyst, HotJar enables me to build, personalize, and deliver surveys and polls to our customers so they can respond and let us know what they like and dislike about our business. The data is promptly updated to our HotJar account as clients submit their answers, allowing me to analyze it right away.

Vorteile:

The most crucial component of our platform—and the one that has gained it the most popularity among our research teams—are the heatmaps. Heatmaps are used to show users where they can scroll and click on our website after they arrive.Contrary to popular belief, knowledge is not only useful but may really be quite helpful to marketing teams. There are two possible explanations for why someone would scroll down our page: either they don't like what they are reading or they want to read more of it.I can only benefit from this feature if our website has a sign-up form or requests that visitors fill out forms. Form Analysis, as the name implies, informs me of how users interact with and utilize our forms. Utilizing such data will help me lower the amount of unsuccessful attempts to complete our form.

Nachteile:

Some features should be improved compared to other platform. Price should be customized. Heatmaps feature may be upgraded more.

Excelent but a little expensive

Kommentare: Very great experience, but with the actualization the manual heatmaps are off :(

Vorteile:

The heatmaps and recording are so critical to create a UX centered product in all the organization

Nachteile:

The recordings daily are not configurable, and it´s necesary when you need to track more or lees sessions

Hotjar - perfect tool for discovering what your users actually do on your website

Kommentare: I like it alot. Heatmaps are important tool in my work on improving websites and customer journeys.

Vorteile:

heatmaps are awesome. I'm using hotjar to improve websites, conversions, customer journeys.

Nachteile:

can't find anything bad to say. haven't used all the features so maybe for me there is even too many features for me to use.

New dimension for me

Vorteile:

I have learned a lot from customers thanks to Hotjar, a lot of things that would have gone unnoticed before. Heatmaps are a completely new way for me to think about data. I will use it more and more often

Nachteile:

The free version will always be (as they say), but for business needs you will have to turn to the paid ones

Great Heatmaps

Kommentare: The benefits of using this tool is well worth it.

Vorteile:

Using Hotjar to create heatmaps has been really helpful for us to understand how to help our clients with their websites as well as showing the clients what we need to do and why.

Nachteile:

Sometimes there can be too much information — too much of a good thing can make it tricky to sort through it all.

Best friend of user-friendly websites

Kommentare: I am woring in marketing and advertising industry and I use hotjar to find what products are most interesting for customers and how are they behaving on the site while shopping. I solved several problems on site in our company and for our clients thanks to this tool.

Vorteile:

I can perform marketing analysis and find the issues to improve the website for customers to make their experience on the site easy and pleasant

Nachteile:

It takes some time to understand how to analyze heat maps and it requires a big amount of users to cisit the site to find the problems and schemes

The best insight you can get into the use of your website

Kommentare: This takes the guesswork out of UX testing. The session recordings offer true insight into your users' experience and quickly demonstrates where improvements should be made.

Vorteile:

Simple to implement this just works, giving you heatmaps and session recordings for true insight into how people use your site.

Nachteile:

I'd like to be able to access my hotjar session recordings directly from Google Analytics. I think at the moment it only works the other way around.

I love it to understand how user goes throw the page

Vorteile:

The heatmap helps a lot to understand how the user navigates

Nachteile:

The surveys can be improved, there were a little basic, maybe because didn't used a lot.

One of the best

Vorteile:

Perfect for understanding how visitors are interacting with your website in real-time. You can see what pages they visit, where they click, and even record their mouse movements. Invaluable insights for improving the user experience and increase the CR.

Nachteile:

There no intrinsic con to the platform but time itself. Time to analyze all the data and insights that you could extract. Usually we over estimate the time dedicated and the efforts that we will put in tools like this one. So, usually they went under-used.

Best option for a heatmap tool

Vorteile:

Even that the tool doesn't replace any BI team, it could be improve a site without technical people dedicated. Helps you to understand your users and increase the CR. it has more features but it's still the best solution in heatmap site.

Nachteile:

Finding time to analyze all the data and apply the insights.

An effective tool for monitor your website's content and more!

Kommentare: I have been using HotJar in all my website projects to monitor user browsing activity.

Vorteile:

I like the fact that this platform is easy to use and has a freemium offering. This provides a great ROI for us.

Nachteile:

Customer support and implementation guidebooks are not that great and can be better highlighted. Also, I don't see any notifications about product updates and the latest trends.

Freemium level features offer great visitor insights

Kommentare: My primary use of HotJar is the click tracking and scroll depth features. I'll occasionally use the visitor recording feature. These reports alone provide invaluable information for my web clients to get an idea of how effective their sites are in generating conversions. The surprise benefits of the click tracking is that we can see where people are clicking on spots that are not actually intended to be and I can adjust the UI design to downplay those areas to create a better user experience. The scroll depth gives me a better handle on what important information is not being reached by visitors and helps me decide how to best move that information further up the page stack to ensure that visitors see what we need them to see.

Vorteile:

Easy to deploy tracking script to sites Async loading doesn't impact user experience Reports are easy to read and can be shared with clients Free tier provides more-than-adequate reporting for most small businesses

Nachteile:

I can't actually say anything bad about the pricing structure, the admin panel, or the product quality they deliver. If you're a small business looking to get insights about your visitors' habits, this is an awesome free tool.