Criteo Dynamic Retargeting

Criteo Dynamic Retargeting

von Criteo

Wer verwendet Criteo Dynamic Retargeting?

KMUs, mittelständische, große Unternehmen

Was ist Criteo Dynamic Retargeting?

Criteo ist eine Marketing-Software, die es E-Commerce-Unternehmen ermöglicht, großen Mengen von Daten zu nutzen, um Kunden effektiv zu binden.

Criteo Dynamic Retargeting – Details

Criteo

http://www.criteo.com

Gegründet 2005

Criteo Dynamic Retargeting – Preisübersicht

Criteo Dynamic Retargeting bietet keine Gratisversion und keine kostenlose Testversion. Weitere Preisinformationen für Criteo Dynamic Retargeting findest du unten.

Kostenlose Version

Nein

Gratis Testen

Nein

Einsatz

Cloud, SaaS, Web

Training

Live Online

Webinare

Dokumentation

Kundenbetreuung

Support während der Geschäftszeiten

Online

Criteo Dynamic Retargeting Funktionen

Kampagnenmanagement Software
E-Mail Marketing
Ereignisgesteuerte Aktionen
Kanalmanagement
Kontakt-Datenbank
Leadmanagement
Mehrere Kampagnen
A/B-Tests
Empfehlung-Maschine
Geo-Zielgruppenerfassung
Konversion-Tracking
Mobile Retargeting
Personalisierung
Social-Media-Retargeting
Verhalten-basiertes Targeting
Zielgruppen-Targeting
Analytik
Automatisiertes Veröffentlichen
Content-Management
Filtern nach Keyword
Kontaktmanagement
Konversion-Tracking
Kunden-Zielgruppenansprache
Nachterminierung
Verwaltung mehrerer Konten

Criteo Dynamic Retargeting – Nutzerbewertungen

Zeigt 5 von 12 Nutzerbewertungen

Gesamt
4.2/5
Benutzerfreundlichkeit
3.9/5
Kundenservice
3.8/5
Funktionen
4.2/5
Preis-Leistungs-Verhältnis
4.1/5

Convert Traffic to Customers Using Criteo

Bewertet am 18.12.2018
Chitta ranjan D.
Digital Marketing Manager
Gesundheit, Wellness & Fitness, 201-500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Quelle des Nutzers 
5/5
Gesamt
5/5
Benutzerfreundlichkeit
4/5
Eigenschaften & Funktionalitäten
4/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: I am using Criteo for one of our E-commerce clients from last two years. The conversion rate and average order value are always good. Overall my experience with Criteo is excellent.

Vorteile: One of the best, easy to use industry top leader in retargeting. Retarget your traffic simply by adding Criteo script to your website. Excellent customer support with a dedicated account manager who will guide you with bid optimization techniques. In addition to multiple other websites, it also shows ads on Facebook. With its dashboard report, one can get a clear idea on the number of impressions, clicks, conversion and revenue details every day to track the performance.

Nachteile: For an E-commerce website, it's not that easy to implement the Criteo script.

Antwort des Softwareanbieters

von Criteo an 21.12.2018

Thank you for your review Chitta.

Do let us know what issues or suggestions you had on the implementation side and we'll pass this on to our product team.

Powerful Retargeting, with a Few Downfalls

Bewertet am 4.6.2019
Cameron S.
Performance Marketing Lead
Konsumgüter, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Quelle des Nutzers 
4/5
Gesamt
3/5
Benutzerfreundlichkeit
4/5
Eigenschaften & Funktionalitäten
4/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Overall, we're happy with the results our e-commerce campaigns have experienced with the addition of Criteo. Revenue and overall web traffic have increased.

Vorteile: The dynamic retargeting options that Criteo offers are vast and effective - we've been seeing around 2.0 ROAS since implementation with a limited budget.

Nachteile: Unfortunately, customization options for the creatives themselves are a bit limited. For example, we've been running into issues of having the same product show four separate times in the same creative - not a professional look.

Converts customers and makes money!

Bewertet am 9.4.2018
Rob S.
Technology Manager
Verwendete die Software für: Mehr als 1 Jahr
Quelle des Nutzers 
5/5
Gesamt
4/5
Benutzerfreundlichkeit
5/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: If you use Adwords I would highly give this software a shot to do your online marketing for your ecommerce website because it definitely draws customers to your website without a doubt.

Vorteile: We used to use Adwords to do our online marketing to our customers or potential customers and Criteo seems to be doing a better job and has converted more customers previously than adwords. I even see our ads while roaming the internet and they make you want to click them to bring you to our website and buy stuff.

Nachteile: Our developer had a tough time connecting Criteo to our Magento store because there apparently wasn't much documentation. However, they did get it setup and working just fine which is making us money.

Machine Learning gone awry

Bewertet am 29.4.2019
Verifizierter Rezensent
COO
Einzelhandel, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Quelle des Nutzers 
2/5
Gesamt
4/5
Benutzerfreundlichkeit
2/5
Eigenschaften & Funktionalitäten
1/5
Kundenbetreuung
2/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: NONE, we now use our media company to do all RETARGETING via social, google and other platforms. Criteo lost our business FOREVER.

Vorteile: I loved Criteo at the beginning when I had an account rep. It was great when a person managed the bids, the retargeting and the software. Once that stopped and it was turned over to their inside team or "MACHINE" in Europe with NO point of contact at all, it went VERY BAD. I was very unhappy with the service overall and yanked my budget within months of this changeover.

Nachteile: The machine learning kept our bids accelerated way after 4th Quarter and then it overspent my budget in January in one week instead of the usual monthly budget alloted. The bids should have been reduced as of 1/1 when the traffic went down but they were not and the company did NOTHING to make up for their screwup and mishap. They even admitted it was their error!!!

Antwort des Softwareanbieters

von Criteo an 21.6.2019

Thank you for your feedback, we have read your comments with interest and would really appreciate the opportunity to speak to you further about your review. Feel free to email us at reviews at criteo dot com

Awesome tool for programmatic buying retargeting internationally

Bewertet am 22.1.2019
Verifizierter Rezensent
Customer Success Manager
Internet, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
4/5
Gesamt
4/5
Benutzerfreundlichkeit
5/5
Eigenschaften & Funktionalitäten
Kundenbetreuung
4/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Eliminating waste impressions through programmatic buying and very detailed targeting, getting insights into most valuable audiences, making it easy to scale programmatic campaigns internationally.

Vorteile: Criteo offers great solutions for programmatic retargeting and makes it possible to target exactly the right people to maximize ROI. With their international focus and presence, it is a great partner for brands buying programmatically world-wide.

Nachteile: Criteo is not the most transparent partner. Due to their business model, it is not always clear what their fee is and if buying could be even more efficient.