Upfluence

Upfluence: 10/10 - would sign up again.

Kommentare: Switching to Upfluence has been a game changer for my team. Advanced options that allow you to fine-tune your searches, detailed breakdowns of all of the most relevant creator metrics, an intuitive project management system, and easy to use campaign monitoring tools all combine to create a one-stop solution for all of our project needs. Oh, and customer support leaves you feeling like a person rather than just another number on their to-do list.

Vorteile:

- Strong search functions that let you see how effective your search terms are at filtering the results in real time. Can filter by almost any metric. - Detailed metric reports of the data I actually need, not fluff. Activity heat maps are a welcome addition. - Intuitive project and communication management systems. If you have to manage campaigns that involve numerous content creators, the systems is a blessing. - Friendly and knowledgeable customer support that makes you feel like a real person. Extra points for this.

Nachteile:

- We work through a VPN that occasionally has high latency, so I don't like that the system needs to re-download information if I accidentally click away from a content creator's data overview. - Database mismatches/errors can only be corrected by customer service. Completely understandable situation, but it can be annoying if you're under a time-crunch.

Find High Quality Influencers Fast

Kommentare: Easy to use tool that helps you find quality influencers fast.

Vorteile:

This tool is very easy to use. It is similar to Google, where you put in keywords and can find influencers who post about those topics. It's easy to build lists and reach out to multiple influencers at once. I also like how the reporting is, you can pull graphs and see how well the influencers posts did.

Nachteile:

Although they add thousands more each month, there are not as many influencers as I would have hoped. I often have to do the old school manual search, then manually add them into the platform so they are in my lists. Also, customer service is sometimes not very helpful. There is a chat option in the platform but I often have to wait awhile before the problem really gets solved.

A game of two halves

Vorteile:

- Support was very responsive and helpful. - The search and filtering part of the software was great at unearthing relevant influencers

Nachteile:

- The CRM portion of the software was buggy and unintuivite - we resorted to using Gmail instead. We're since tested other dedicated (and *much* cheaper) CRM platforms that worked a charm. - It's incredibly expensive. There are free tools (e.g. Channelcrawler for YouTube) that can replicate some of the searching functionality, and you can supplement this through manual searches. You'd probably need a team of influencer marketing buyers to justify the cost,

Great Software

Kommentare: Great experience using Upfluence. It's a very useful tool. It has helped us a lot with our influencers research.

Vorteile:

It's easy to look and get in touch with influencers and have everything in the same place.

Nachteile:

The suggested prices are not accurate at all. The differ very very much from what influencers actually ask for.

Upfluence Review

Vorteile:

I liked how easy it is to use the platform and the accuracy

Nachteile:

Not enough Influencers on the platform & needs to expand filters