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Contentsquare
Was ist Contentsquare?
ContentSquare ist eine User Experience (UX)-Analyse- und Optimierungsplattform, die Unternehmen hilft zu verstehen, wie und warum Benutzer mit ihrer App, ihren Mobilgeräten und Websites interagieren. Das Unternehmen berechnet Milliarden von Berührungs- und Mausbewegungen und wandelt dieses Wissen in profitable Aktionen um, die das Engagement steigern, die Betriebskosten senken und die Conversion-Rate maximieren.
Wer verwendet Contentsquare?
Marken, die ihren Kunden Produkte und Dienstleistungen auf Websites, auf Mobilgeräten und in Apps anbieten und daran interessiert sind, ein außergewöhnliches Erlebnis zu bieten, um Engagement, Conversions und Umsatz zu steigern.
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Contentsquare
Bewertungen über Contentsquare
Valuable user insights
Kommentare: ContentSquare helps me to dive further into the user behavior on a page. I mostly use it to pre-validate AB-test ideas, analyse AB-tests, discover bugs on our site and determine general improvements of the user flow.
Vorteile:
ContentSquare has extensive features to analyse user behaviour on a page or on a set of pages. The different type of reports form a great set of tools to uncover more general and very specific insights. I mostly use the zoning analysis and session replay. The CS Live Chrome Extension is very handy and is a great solution for stakeholders and team members to find quick answers to their questions. ContentSquare has integration with our customer feedback tools, Google Analytics and AB-testing software. ContentSquare is relatively fast as well, especially compared to our previous tool ClickTale.
Nachteile:
We sometimes run into bugs. Luckily the Support Team is often quick to reply.
In Betracht gezogene Alternativen:
Contentsquare - highly recommended!
Kommentare: Typically web data is hidden away in reports and accessed by few. Such website data can be factual but doesn’t help to break behaviour down. Contentsquare does both - make data visually accessible and easy to understand - whilst adding different level of metrics to understand behaviour. So overall this has meant greater visibility of website performance and richer understanding of behaviour.
Vorteile:
Very powerful visual representations of data - making it clear, easy to interpret and impactful. Responsive and engaged customer support team.
Nachteile:
Some of the features can be a bit buggy and unintuitive.
Excellent features, with some issues
Vorteile:
Great range of features that touch almost every aspect of visitor behavior, from the journey map to individual page interactions. Gives a whole new dimension on the "why" behind the winners and losers of A/B tests. Really caring and responsive customer support team as well!
Nachteile:
Issues with performance, especially when taking in data from a large variety of external campaigns, do create somewhat significant barriers to using the platform to its fullest extent.
In Betracht gezogene Alternativen:
Great for knowing what's happening on your website
Kommentare:
We are well accompanied. Owing to our small team size compared to other users, we need to be followed a lot by our customer success manager.
We are satisfied regarding that point.
Vorteile:
I like the ease of use, the sunburst diagram to instantly see what are your customers doing. The contextual right click button makes it super easy to dig deeper into understanding pain points.
Nachteile:
We encountered several bugs, that are all fixed now.
Amazing tool
Vorteile:
Content square is an amazing tool, extremely detailed information about the user journey on your site, that helps you optimize your site day after day. The team at CS is extremely responsive and knowledgeable, they help you make the most out of the tool.
Nachteile:
It takes a little bit to get used to the tool, but the team is really helpful in getting you up to speed