DataFeedWatch

Kommentare: The initial setup with DFW required a lot of back and forth with support, including a small customization from them for our feed. Their support was extremely helpful during this process and did not charge us for the customization (we simply paid the initial setup fee). We worked with a technical rep who was very patient with us as we ran into technical issues specific to the way our catalog is setup. Since the initial setup period nearly two years ago, DFW has run quietly behind the scenes for us without any issues, which is pretty much exactly what we were looking for in a solution. It has simplified things for us with zero headaches along the way.

Vorteile: Automating our feed for Google ads has been really convenient. We can add products to our catalog on our website and they are automatically added to our feed. We had to manually maintain a spreadsheet for our feed prior to using DataFeedWatch. So when we created a new listing on our website, we also needed to add it to the spreadsheet and fill out each field. The mapping setup between our site (Magento) to DFW populates that necessary info for the feed and eliminated the double entry process. The mapping is extremely flexible and allows for a variety of potential rules and filters to customize the data for your feed.

Nachteile: The original field mapping from our website was a little bit tricky. This is mainly because of the way our SKUs are setup, but it definitely was a situation where I needed to reach out to DFW support to help setup.

Kommentare: I was able to reduce the size of my data feed as well as open up virtually every eComm channel that exists without having to create separate feeds for each. More so, DataFeedWatch makes it stupid-simple to slice-n-dice one's data so that channels that have different requirements for syntax, e.g. capitalization or non-capitalized or any of the other many ways that channels seem to make our lives more difficult don't have to be spoon fed separately with separate fields in my input feed for each of the channels with ever so slightly different requirements for exactly the same data! Not only that, I can create fields and their contents out of whole-cloth with a rich range of conditionals which can use individual input fields to generate a static value or modify the contents of a given field's value based on conditions of other fields or business rules I'm able to implement entirely within the DataFeedWatch admin panel. On that last point, I no longer have to concern myself with business rules in deciding what to send to whom, which always resulted in having to have separate feeds generated for each separate channel but with DataFeedWatch, I can build the business rules right into the given channel's configuration and change it on the fly if/when necessary, without ever having to do any more coding or having to worry about effecting any of the other channels.

Vorteile: I've been web-coding applications since before PHP even was thought of and DataFeedWatch admin application is the only web-based application, that I didn't write myself, that has impressed me to the extent that I am almost giddy working with it! It had a bit of a learning curve, which an hour of on-boarding would flatten out to nothing, but once I got familiar with my way around, I was actually able to learn from using the UI/UX how to improve my management of datafeeds and channels to the extent I've never experienced before. I also love the fact that their admin makes it possible to actually reduce the size and complexity of the primary feed we provide to DataFeedWatch by using the admin's very rich feature set of renaming, combining and dynamically creating 'static' values for fields that I would have had to implement in the feed itself. Also, different channels all seem to want the same or similarly named fields to use channel specific syntax, e.g. Google wants 'in stock' for 'availability' while Bing wants 'In Stock' for 'Availability' and eBay accepts either 'Y' or 'N', accordingly, and so previously I had to have three separate fields instead of what I can do with DataFeedWatch which is to use a field that simply contains TRUE or FALSE and then I can use that value to create conditional static values separately as required by each different channel.

Nachteile: I only have two VERY minor nit-picks and they both have to do with the UI/UX. I like that they've adopted some 'guided navigation' in the form of a balloon suggesting to the user to use the 'Review' function to actually look a a given channel's configuration and tell you what is wrong with any of the data that would be going to the specific channel, including actually listing not just 'Your feed is broke' but instead, a summary of all issues found grouped by issue and the count thereof followed by every single row in the feed that has issues pointing out exactly what the issue with that record is. But, that balloon gets annoying when it continually pops up and I have to dismiss it is z-indexed higher than the primary content, which only makes sense but, covers up a portion of the primary content and although one can scroll or dismiss the balloon, it covers up a portion of the primary content. That said, one can dismiss the balloon or, click a link to "Hide these tips" but, it comes back. Likely a configuration issue easily remedied. The other nit-pick is that the support chat window is stuck in the corner of the page and can't be moved which can make discussing an issue on a specific page more difficult because as is usually my luck, what I have issues with is most often hidden by the chat window. True, I can open a new window/tab but, with the quality and utility of the UI/UX as it exists, the balloon and chat window content-blockage stand out like a sore thumb.

Kommentare: It's helped me adjust, evolve, manage and reach better results for my clients in all feed basead channels, specially Google Shopping.

Vorteile: Its a must have tool for managing feeds, which makes a huge difference in the outcome results for our clients. Easy to use, have many ways to customize different feeds, and they are always evolving.

Nachteile: Nothing really. It's a great fit for our businnes.

Vorteile: Allows me to customize just about everything under the sun in my data feeds. Easy to use and Datafeedwatch has AMAZING customer service that will walk you through any questions you might have. I really love DataFeedWatch!!

Nachteile: Can be complicated to audit and optimize.

Kommentare: - Handling issues in products feeds, both complex and minor, is so easy with this tool!
- Saves tons of work and emails between us and developers/clients
- Simply a sublime tool!

Vorteile: - The most user-friendly UI
- Endless possibilities in terms of modifying info in the product feed
- Numerous channels to choose from
- Superb client service
- Great integration with cloud services like Google Drive
- Always developing new, useful features (like the possibility to structure complex and massive product feeds directly into a Shopping campaign - saves hours of work!)

Nachteile: - Not possible to make "umbrella" accounts like for example MCA's in Google Shopping, and to link these to other "MCA's". That would be awesome though! - Possible for a user to get access to numerous accounts (mostly an advantage for agencies)