Convertize

Great experience

Vorteile:

At Convertize you can have a lot of expert chances. The Marketing and Optimization sectors are continuously developing and designers require to continuously develop and enhance services in order to please organisation requirements.

Nachteile:

It might be much better to share more about the work and tasks going on in other departments, however as we are all extremely hectic, it's not that simple

A great low cost alternative to the big boys of CRO

Kommentare: The support has been great and we are getting great results, it has just been a learning experience finding workarounds for features not as readily available as in other tools?

Vorteile:

Much lower cost than the likes of Optimizely and VWO. Also very easy to use.

Nachteile:

I was previously a long-time user of VWO. Convertize is a good tool but lacking many advanced features including any kind of insights.

Useful AB testing product

Kommentare: useful tool to ab test without needing IT know-how

Vorteile:

Clear process to setup AB tests to trial out variations of marketing copy, landing page design, etc drive the most conversions

Nachteile:

Expect to experience user interface/user experience issues while this product is quite new and tends to be a little buggy

Finally an optimisation solution that tells you what and how to optimize and test

Kommentare: It's good to see a fresh approach to optimisation. If you
- have recognised that optimisation comes BEFORE traffic acquisition,
- have a blog, an ecommerce, a subscription site or a lead generation site,
- have some experience or little to none experience with conversion optimisation and persuasion science, then Scenario is most probably the right solution for you. The Pros: - Scenario is packed with plenty (more than 150) of very concrete persuasion principles and neuromarketing tactics based on scientific research and previous testing. Based on your specific context, the solution will suggest optimisation approaches most likely to achieve the best possible results for you. - Almost as easy to use as an iphone:
The solution is very intuitive and guides you based on some key questions you are asked in the beginning (about some data required for optimisation) and/or the data (analysed by Scenario) from your Google Analytics (Scenario connects seamlessly with Analytics) through the entire optimisation process.
-> No more guesswork - The visual editor is just amazing. - Except for placing one line of code on your website, you can do everything without a web developer or IT support. - Even the entry package (currently 39') offers FINALLY enough visitors (50 000) to be statistically relevant (statistical power and significance) in the majority of situations.
You have either to pay a multiple of this with other solutions (currently 199' with AB Tasty) or you get a ridiculous 10 000 visitors (VWO) which means you need to get a conversion uplift of 30% in order to have a statistically relevant results...
If you achieve this on a regular basis, talk to me and I will have business for you :). - What I liked is that even if you do not have enough traffic for statistically relevant testing, you still can optimise your site.

The Cons: - Most other testing solutions offer more features, but ... do you really need them? Except for very large corporate accounts which are probably looking into solutions as Optimizely, Scenario offers all the essentials for AB testing you need. - There are currently still some minor glitches (as the solution is quite new), but they are very reactive and have implemented already a lot of fixes.

A/B testing with outstanding ease and UX

Vorteile:

The big strength of Convertize for me is how intuitive it is to use. It is actually fun to build A/B tests and understand the results. For inspiration on concrete tests, they offer concrete suggestions based on proven tactics and research - that educates our approach quite a lot.

Nachteile:

As Convertize is rather new to the market, there are some bugs here and there. Nothing major yet though.