---
description: Detaillierte Informationen über Taboola zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Taboola Erfahrungen, Vor- und Nachteile – Capterra Deutschland 2026
---

Breadcrumb: [Startseite](/) > [Content-Marketing-Tools](/directory/30796/content-marketing/software) > [Taboola](/software/156009/taboola)

# Taboola

Canonical: https://www.capterra.com.de/software/156009/taboola

Seite: 1 / 4\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/156009/taboola?page=2)

> Cloudbasierte Discovery-Lösung zur Steigerung des Traffics, Monetarisierung von Inhalten und Steigerung des Zielgruppenengagements.
> 
> Bewertung: **4.5/5** von 68 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet Taboola?

Digitale Plattformen, große Marken, Performance-Marketing-Experten, Affiliate-Marketing-Experten, E-Commerce-Marketing-Experten.

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.5/5** | 68 Nutzerbewertungen |
| Bedienkomfort | 4.4/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 4.4/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.4/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Taboola

## Gewerblicher Kontext

- **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert
- **Unterstützte Sprachen**: Chinesisch, Chinesisch (traditionell), Deutsch, Englisch, Französisch, Hebräisch, Italienisch, Japanisch, Portugiesisch, Portugiesisch, Portugiesisch, Spanisch, Thailändisch
- **Verfügbare Länder**: Amerikanisch-Samoa, Andorra, Argentinien, Australien, Belgien, Bolivien, Bosnien und Herzegowina, Brasilien, Bulgarien, Chile, China, Costa Rica, Deutschland, Dominikanische Republik, Dänemark, Ecuador, Estland, Finnland, Frankreich, Französisch-Guayana und 64 weitere

## Funktionen

- A/B Testing
- Anpassbare Vorlagen
- Berichterstattung und Statistik
- Budgetmanagement
- Gebot-Management
- Kampagnenanalysen
- Kampagnenmanagement
- Kampagnenplanung
- Kanalmanagement
- Keyword-Recherche Tools
- Konversion-Tracking
- Lead-Generierung
- Mehrere Kampagnen
- Multichannel-Kampagnen
- Multichannel-Marketing
- Personalisierung
- ROI Tracking
- Stichwort-Nachverfolgung
- Werbemanagement
- Zielgruppen-Targeting

## Integrationen (3 insgesamt)

- HubSpot CRM
- Stitch
- WordPress

## Optionen für Kundensupport

- E-Mail/Helpdesk
- FAQ/Forum
- Wissensdatenbank
- Telefon-Support
- Chat

## Category

- [Content-Marketing-Tools](https://www.capterra.com.de/directory/30796/content-marketing/software)

## Ähnliche Kategorien

- [Content-Marketing-Tools](https://www.capterra.com.de/directory/30796/content-marketing/software)
- [Kampagnenmanagement Tools](https://www.capterra.com.de/directory/30012/campaign-management/software)
- [Affiliate Software](https://www.capterra.com.de/directory/30836/affiliate/software)
- [Ad-Server Software](https://www.capterra.com.de/directory/31121/ad-server/software)
- [Display Advertising Tools](https://www.capterra.com.de/directory/32335/display-advertising/software)

## Alternativen

1. [Adalysis](https://www.capterra.com.de/software/173311/adalysis) — 4.6/5 (117 reviews)
2. [Asana](https://www.capterra.com.de/software/120550/asana-pm) — 4.5/5 (13548 reviews)
3. [Teamwork.com](https://www.capterra.com.de/software/120390/teamwork-projects) — 4.5/5 (934 reviews)
4. [Similarweb](https://www.capterra.com.de/software/148472/similarweb-pro) — 4.6/5 (253 reviews)
5. [Wrike](https://www.capterra.com.de/software/76113/wrike) — 4.4/5 (2888 reviews)

## Nutzerbewertungen

### "Traffic + Revenue = happy publisher" — 5.0/5

> **Corina** | *6. März 2026* | Medienproduktion | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: Taboola has become our third-largest traffic source and generates half of news.de's display revenue. What makes the partnership work is their ability to deliver results across multiple products like Feed, Push, and Taboola News without disrupting the reader experience. It's the combination of reach and monetization that matters.
> 
> **Nachteile**: There is nothing that I could be writing here. We are completely satisfied with the cooperation for years now.

-----

### "For Advertiser something different" — 5.0/5

> **Etem** | *10. Januar 2025* | E-Learning | Empfehlungsbewertung: 8.0/10
> 
> **Vorteile**: -Great For Scaling forward&#10;-Different Ad Platform new things to learn
> 
> **Nachteile**: -Takes a litte to long the Algorithm is not quite fast as metas
> 
> Taboola is still one of my Favorite platforms to work ok

-----

### "Great First Native Experience" — 5.0/5

> **Verifizierter Rezensent** | *2. März 2026* | Verbraucherdienste | Empfehlungsbewertung: 8.0/10
> 
> **Vorteile**: Platform UI is very intuitive and easy to use. Targeting offers tons of options for all verticals. Options to either be hyper targeted or reach broad audiences.
> 
> **Nachteile**: Creative is somewhat limiting for brands with products that are hard to visualize. AI can make the creative look a bit fake but only an issue if you do not have your own creative
> 
> So far great results\! We have been able to expand beyond Prospecting while maintaining great CPA numbers.

-----

### "They will scam you out to a lot of money." — 1.0/5

> **Scott** | *9. Juni 2025* | Einzelhandel | Empfehlungsbewertung: 0.0/10
> 
> **Vorteile**: The platform is user friendly and customer service is relatively easy to reach. But This does not make up for the issues.
> 
> **Nachteile**: Its a scam site. They have a know issue where they add, intentionally or unintentionally, locations to your campaign. This leads to huge financial loss. They state the customer added it but after reading so many reviews this is clearly a known issue on their end.
> 
> Taboola is a scammy platform. They have a known issue with unauthorized countries being added to ad campaigns, yet they continue to blame customers instead of taking responsibility. I set up my campaign and, after a few months, noticed a major spike in views from countries I never targeted—specifically Albania and Afghanistan. I hadn't made any edits to my campaign, and I have no reason to target those regions. When I contacted support, they accused me of adding them myself. After digging into reviews, I found this has happened to many others. Taboola refuses to acknowledge the flaw and always shifts the blame. I lost nearly $700 because of this, and it could’ve been much worse if I hadn’t caught it in time.

-----

### "A strategic partner for efficient audience & montetisation growth" — 5.0/5

> **Àlex** | *18. Juni 2025* | Zeitung | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: Taboola has been a strategic partner in helping us boost both user engagement and monetization. Their tools and products are easy to implement, and the platform allows us to deliver highly relevant recommendations that enrich our users' content discovery experience.
> 
> **Nachteile**: To date, we have not identified any major drawbacks. The platform has consistently aligned with our performance and editorial goals, and the support team has always been responsive and efficient.
> 
> Our collaboration with Taboola has been highly positive. Since the beginning of our partnership, we’ve been able to test and roll out new solutions that improved both user engagement and business performance. Taboola plays a key role in helping us deliver relevant and valuable content experiences, and their team consistently brings strategic insights that make a difference.

-----

Seite: 1 / 4\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/156009/taboola?page=2)

## Links

- [Auf Capterra anzeigen](https://www.capterra.com.de/software/156009/taboola)

## Diese Seite ist in den folgenden Sprachen verfügbar

| Sprache | URL |
| da | <https://www.capterra.dk/software/156009/taboola> |
| de | <https://www.capterra.com.de/software/156009/taboola> |
| de-AT | <https://www.capterra.at/software/156009/taboola> |
| de-CH | <https://www.capterra.ch/software/156009/taboola> |
| en | <https://www.capterra.com/p/156009/Taboola/> |
| en-AE | <https://www.capterra.ae/software/156009/taboola> |
| en-AU | <https://www.capterra.com.au/software/156009/taboola> |
| en-CA | <https://www.capterra.ca/software/156009/taboola> |
| en-GB | <https://www.capterra.co.uk/software/156009/taboola> |
| en-IE | <https://www.capterra.ie/software/156009/taboola> |
| en-IL | <https://www.capterra.co.il/software/156009/taboola> |
| en-IN | <https://www.capterra.in/software/156009/taboola> |
| en-NZ | <https://www.capterra.co.nz/software/156009/taboola> |
| en-SG | <https://www.capterra.com.sg/software/156009/taboola> |
| en-ZA | <https://www.capterra.co.za/software/156009/taboola> |
| es | <https://www.capterra.es/software/156009/taboola> |
| es-AR | <https://www.capterra.com.ar/software/156009/taboola> |
| es-CL | <https://www.capterra.cl/software/156009/taboola> |
| es-CO | <https://www.capterra.co/software/156009/taboola> |
| es-CR | <https://www.capterra.co.cr/software/156009/taboola> |
| es-DO | <https://www.capterra.do/software/156009/taboola> |
| es-EC | <https://www.capterra.ec/software/156009/taboola> |
| es-MX | <https://www.capterra.mx/software/156009/taboola> |
| es-PA | <https://www.capterra.com.pa/software/156009/taboola> |
| es-PE | <https://www.capterra.pe/software/156009/taboola> |
| fi | <https://www.capterra.fi/software/156009/taboola> |
| fr | <https://www.capterra.fr/software/156009/taboola> |
| fr-BE | <https://fr.capterra.be/software/156009/taboola> |
| fr-CA | <https://fr.capterra.ca/software/156009/taboola> |
| fr-LU | <https://www.capterra.lu/software/156009/taboola> |
| it | <https://www.capterra.it/software/156009/taboola> |
| ja | <https://www.capterra.jp/software/156009/taboola> |
| nb | <https://www.capterra.no/software/156009/taboola> |
| nl | <https://www.capterra.nl/software/156009/taboola> |
| nl-BE | <https://www.capterra.be/software/156009/taboola> |
| pl | <https://www.capterra.pl/software/156009/taboola> |
| pt | <https://www.capterra.com.br/software/156009/taboola> |
| pt-PT | <https://www.capterra.pt/software/156009/taboola> |
| sv | <https://www.capterra.se/software/156009/taboola> |
| tr | <https://www.capterra.web.tr/software/156009/taboola> |

-----

## Strukturierte Daten

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Deutschland","address":{"@type":"PostalAddress","addressLocality":"München","addressRegion":"BY","postalCode":"81829","streetAddress":"Lehrer-Wirth-Str. 2 81829 München Deutschland"},"description":"Capterra Deutschland hilft Millionen von Nutzern die richtige Software für ihr Unternehmen zu finden – Vergleiche Tausende von Bewertungen & Ratings von top Softwareanwendungen.","email":"info@capterra.com.de","url":"https://www.capterra.com.de/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@id":"https://www.capterra.com.de/#organization","@type":"Organization","parentOrganization":"Gartner, Inc.","sameAs":["https://www.linkedin.com/company/capterra/","https://twitter.com/Capterra","https://www.facebook.com/Capterra/","https://www.youtube.com/channel/UCYjWLCZnOKY90NAS9bFenIQ"]},{"name":"Taboola","description":"Taboola ist eine innovative cloudbasierte Plattform für native Werbung und Entdeckung, die entwickelt wurde, um Unternehmen dabei zu unterstützen, den Traffic zu steigern, ihren Inhalt zu monetarisieren und die Engagement-Raten ihrer Zielgruppe zu erhöhen. Vertraut von führenden digitalen Plattformen weltweit, bietet Taboola eine enorme Reichweite für Werbetreibende und ist somit die perfekte Wahl für performanceorientiertes Marketing, Lead-Generierung im großen Stil, E-Commerce, Affiliate-Marketing und Awareness-Kampagnen.","url":"https://www.capterra.com.de/software/156009/taboola","@id":"https://www.capterra.com.de/software/156009/taboola#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.com.de/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":68,"ratingValue":4.5},"operatingSystem":"Cloud"},{"@id":"https://www.capterra.com.de/software/156009/taboola#faqs","@type":"FAQPage","mainEntity":[{"name":"Was ist Taboola?","@type":"Question","acceptedAnswer":{"text":"Taboola ist eine innovative cloudbasierte Plattform für native Werbung und Entdeckung, die entwickelt wurde, um Unternehmen dabei zu unterstützen, den Traffic zu steigern, ihren Inhalt zu monetarisieren und die Engagement-Raten ihrer Zielgruppe zu erhöhen. Vertraut von führenden digitalen Plattformen weltweit, bietet Taboola eine enorme Reichweite für Werbetreibende und ist somit die perfekte Wahl für performanceorientiertes Marketing, Lead-Generierung im großen Stil, E-Commerce, Affiliate-Marketing und Awareness-Kampagnen.","@type":"Answer"}},{"name":"Wer verwendet Taboola?","@type":"Question","acceptedAnswer":{"text":"Digitale Plattformen, große Marken, Performance-Marketing-Experten, Affiliate-Marketing-Experten, E-Commerce-Marketing-Experten.","@type":"Answer"}}]},{"@id":"https://www.capterra.com.de/software/156009/taboola#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Startseite","position":1,"item":"/","@type":"ListItem"},{"name":"Content-Marketing-Tools","position":2,"item":"/directory/30796/content-marketing/software","@type":"ListItem"},{"name":"Taboola","position":3,"item":"/software/156009/taboola","@type":"ListItem"}]}]}
</script>
