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Magnolia
Was ist Magnolia?
Magnolia ist ein Web-Content-Management, das für mittelständische und große Unternehmen entwickelt wurde. Ob Hunderte von Websites oder ein Dutzend verschiedene Sprachen – die Lösung skaliert mit den Anforderungen deines Unternehmens. Eine API-basierte Architektur und vorgefertigte Konnektoren erleichtern die Integration in den Rest deines Marketingtechnologie-Stacks und die Bereitstellung von Inhalten an jeden Kanal. Magnolia integriert sich nativ in deine anderen Inhaltsquellen, sodass du all deine Inhalte über die schlanke, intuitive Magnolia-Nutzeroberfläche verwalten kannst.
Wer verwendet Magnolia?
Weltweit führende Unternehmen wie New York Times, Generali, Avis und Atlassian vertrauen auf Magnolia, wenn es um maximale Zuverlässigkeit, schnelle Projektimplementierung und die Erstellung außergewöhnlicher Omnichannel-Erlebnisse geht.
Du bist nicht sicher, ob Magnolia das Richtige ist?
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Bewertungen über Magnolia
Our go-to CMS platform
Kommentare: Our primary goal is unifying data and making it easy for clients to manage their various pieces of data and assets which are often scattered across various systems. Having a centralised interface with one set of logins and where applicable one set of design templates makes it easier to extend applications and keep things tidy. We also don't have to put a lot of effort in to infrastructure as the system performs pretty well without having lots of additional reverse proxies and caches in place. It just works. That's all we and indeed our clients want.
Vorteile:
We implement a number of different CMS platforms and the team have been doing this for over twenty years. Magnolia is a system we keep coming back to because it's reliable, easy to work with and contains the right balance of features to help us give clients the functionality they want without adding extraneous features. For an enterprise grade system, it's also pretty good from a budget point of view. Our clients respond positively to the intuitive interface and that means a lower support overhead for us.
Nachteile:
Up until the last year or two, the company were not particularly customer or indeed integrator friendly. Thankfully this has since changed.
In Betracht gezogene Alternativen:
Clean and high performance open source CMS
Kommentare: I met Magnolia because I was required for a company to evaluate it. I started from the commercial website of Magnolia and it was enough to create the POC and deploy the product in a few time.
Vorteile:
From the point of view of a software engineer what I like more is the architecture and design of the product - it is simple and brilliant - and also the cleanliness of the code and the usage of design principles and recommendations for Java developing. The above pros allows Magnolia to be robust, reliable and at the same time dynamic and flexible because it is really easy to customize and adapt the product to the requirements of the installation. As standard java product it is really easy to deploy it in any IT infrastructure: cloud, cluster of dockers, on premise etc. Another feature I like is headless that allows you to integrate Magnolia with other services to consume and expose contents from/to other services or systems. As a user, Magnolia is simple to use and easy to learn - it remembers me the "Kiss" principle - and full of features that helps content editors.
Nachteile:
The community of Magnolia is active but It is small, there is a lot of help and docs from official community but non-official or partners are not so involved.
Few issues over the years
Vorteile:
As someone who had used other CMS before, Magnolia is very easy to grasp and use. over the past 6 years, there have been almost no occasions where we needed the helpline - we always solved the problems internally.
Nachteile:
Our website is coded such that use beyond standard settings requires a developer to create new templates or adjust settings.
In Betracht gezogene Alternativen:
Why Magnolia
Kommentare: Running an Agency Magnolia stands out because of the ease of use, empowerment and speed of development, 3 things which are important in ensuring client deliveries and retaining customers.
Vorteile:
When evaluating CMS's it is important to consider the end user needs, the people that will be using it on a day to day basis. Whilst having all of the Enterprise features Magnolia wins on ease of use, logically laid out the user interface empowers content editors, and authors to get on with telling stories and day to day marketing/merchandising of the website whether Ecommerce or B2B. Add to ease of use features like campaign management and personalisation along with open integration and tools then the platform becomes very powerful.
Nachteile:
Like most Enterprise CMS platforms there is a lot of functionality under the bonnet and it requires expertise to ensure that the approach taken for a particular part of a site development is the right one, but once selected provides a firm foundation to build upon.
Magnolia CMS provides a great digital experience
Kommentare: Magnolia CRM was a great complement on our current content management infrstructure. Thanks to its highly modular structure we could implement it with ease.
Vorteile:
Magnolia has an extremely modular structure that enabled it to be integrated to our current business management infrastructure. Magnolia helps us to deliver our central content any end user distribution channel.
Nachteile:
Magnolia is really an extemely huge CRM that requires a considerable amount of time and efford to have an expertise on all features of the platform.
