Ceralytics

Ceralytics

von Ceralytics

Wer verwendet Ceralytics?

Content marketers who are frustrated with creating ineffective content and want insights that tell them what topics to write about and what existing content to promote.

Was ist Ceralytics?

90% of marketing content doesn't convert. Ceralytics is a content intelligence platform that identifies the most effective topics that are building awareness on your site, which topics are currently converting, and uncovers how you are positioned within your industry against your competition. It also identifies under-utilized topics that you need to write more about to be better positioned against your competition and meet your audience's needs.

Ceralytics – Details

Ceralytics

http://www.ceralytics.com/

Gegründet 2016

Ceralytics – Kostenübersicht

Ceralytics bietet keine Gratisversion und keine kostenlose Testversion. Die kostenpflichtige Version von Ceralytics ist ab 500,00 $/Monat verfügbar.

Startpreis

500,00 $/Monat

Kostenlose Version

Nein

Gratis Testen

Nein

Einsatz

Cloud, SaaS, Web

Training

Persönlich

Live Online

Webinare

Dokumentation

Kundenbetreuung

Support während der Geschäftszeiten

Online

Ceralytics Funktionen

Content Marketing Software
Kampagnenmanagement
Kategorisierung / Gruppierung
Konversion-Tracking
Marken-Management
Redaktionskalender
SEO-Management
Social-Media-Management
Terminplanung veröffentlichen
Vertriebsmanagement
Veröffentlichungen in mehreren Kanälen
Video-Management
Zielgruppen-Targeting

Ceralytics – Nutzerbewertungen

Zeigt 5 von 9 Nutzerbewertungen

Gesamt
4,9/5
Benutzerfreundlichkeit
4,8/5
Kundenservice
5/5
Funktionen
4,8/5
Preis-Leistungs-Verhältnis
4,8/5
Jane A.
Content Marketing Strategist
Verwendete die Software für: 6-12 Monate
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    5/5
  • Eigenschaften & Funktionalitäten
    5/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Quelle des Nutzers 
  • Bewertet am 20.3.2018

"Ceralytics allowed us to analyze 42 competitors and get us actionable insights in a matter of weeks."

Kommentare: A deeper pipeline of executive leads for the sales team. A stronger visibility of our brand and offerings to targeted companies and executives. Ability to analyze enormous amounts of data and translate the results into actionable insights
Analyzing content at the topic level gave us insights we never had - including large gaps in our current marketing strategy.

Vorteile: Ability to analyze enormous amounts of data and translate the results into actionable insights was impressive. Analyzing content at the topic level gave us insights we never had - including large gaps in our current marketing strategy, allowing us to reframe our thought leadership content to align with what clients are seeking.
The insights showed us, and our executive team, in black and white, what was working and not working in our marketing strategy out there in the 'big ocean' up against competitors. The data spoke for itself and helped align the executive team with the marketing team in terms of next steps for the brand.
We built our new go-to-market strategy off of the insights Ceralytics provided and immediately saw increases in engagement with our target demographics, including a sharp increase in leads.
The Ceralytics team was able to pull custom data and create new reports quickly when we needed them.

Nachteile: We utilized the custom reporting through the customer support team. We did not directly utilize the application, which would have been more labor intensive at a time when we were already running too thin. This was great because the Ceralytics team delivered everything we needed without us having to learn a new tool, yet we were able to stay close to the findings and be directly involved in decisions.

  • Quelle des Nutzers 
  • Bewertet am 20.3.2018
Shonali B.
President & CEO
Öffentlichkeitsarbeit und Kommunikation, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    5/5
  • Eigenschaften & Funktionalitäten
    5/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Quelle des Nutzers 
  • Bewertet am 24.6.2017

"Ceralytics takes the "guess" out of "guesswork" for what content you should create."

Vorteile: I love that Ceralytics identifies under-utilized content on your website, so you know what content you need to create more of (both to get traffic and to convert more people to buying decisions). The in-depth analytics are at a topic level, so you can see not only how the topic performs on your site, but how it's trending overall. It also gives you an in-depth look at how your competitors' content performs - uncovering what topics they are currently seeing success with and where their opportunities are. Your competitors' opportunities then become your opportunities because you're seeing a level of detail about their site that they most-likely don't have. The industry comparisons identify the gaps in your content in comparison to the industry as a whole. High performing topics in the industry that you don't cover are called out, giving you an instant list of topics to cover moving forward. And it's all based on real data from the real world, not guessing or opinions.

  • Quelle des Nutzers 
  • Bewertet am 24.6.2017
Gina J.
Communications Manager
Verwendete die Software für: 1-5 Monate
  • Gesamtbewertung
    4/5
  • Benutzerfreundlichkeit
    4/5
  • Eigenschaften & Funktionalitäten
    3/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    3/5
  • Wahrscheinlichkeit der Weiterempfehlung
    9/10
  • Quelle des Nutzers 
  • Bewertet am 22.6.2017

"Not much experience yet, but overall it's a good idea. With a few more functions it will be great"

Vorteile: It's a unique idea, and for companies with lots of SEO info and competition, it's really valuable. If it becomes a bit more automated in terms of the reporting, it will be super helpful.

Nachteile: Right now it's just not super useful for us in particular...not the fault of Ceralytics necessarily, but because we are very niche and we don't have a lot of data to go off of.

  • Quelle des Nutzers 
  • Bewertet am 22.6.2017
Verifizierter Rezensent
Co-Founder and Chief Marketing Officer - Content For Sales Practice Lead
13-50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    4/5
  • Eigenschaften & Funktionalitäten
    5/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Quelle des Nutzers 
  • Bewertet am 25.5.2018

"As a long time content marketer, it's amazing to know which topics people engage. "

Kommentare: Certalytics takes the guesswork out of content marketing strategy.

Vorteile: We like the ability to understand which topics people actually engage on our website and our competitors across a high volume of URLs. We could never analyze the quantity of URLs manually that we can analyze with Ceralytics.

Nachteile: This isn't really a 'con' but here goes...The information delivered from Ceralytics is high volume data. Our content marketing experts still need to apply their knowledge to analyze the data and determine the insights. Maybe in the future, software will do the thinking for us too. For now, it's very helpful to be able to analyze so many URLs to know what topics people actually engage so we can determine which topics we should focus on in our client's content strategy. BTW, clients love the insights!

  • Quelle des Nutzers 
  • Bewertet am 25.5.2018
Verifizierter Rezensent
Client Development Director
Verwendete die Software für: 1-5 Monate
  • Gesamtbewertung
    5/5
  • Benutzerfreundlichkeit
    5/5
  • Eigenschaften & Funktionalitäten
    5/5
  • Kundenbetreuung
    5/5
  • Preis-Leistungs-Verhältnis
    5/5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Quelle des Nutzers 
  • Bewertet am 22.3.2018

"Great customer experience and insightful reporting functionality"

Kommentare: The software helped us sell more services to our clients! Gave us great points to expand our services to content marketing, website management, social media marketing, etc.

Vorteile: With the help of the Ceralytics team, the reports we were able to create helped us craft a well-rounded marketing plan for a client. Ceralytics knows what they're doing - their team has a background in marketing and software, and understood our needs to get us the most valuable insights at a great cost.

Nachteile: I hope to see more iterations of Ceralytics as they grow - even more functionality would be awesome! I'd switch from other software to Ceralytics if they grow to include an option for add-ons or "suite" of functionality.

  • Quelle des Nutzers 
  • Bewertet am 22.3.2018