Later

Was ist Later?

Hilft dir beim Planen, Verwalten und Terminieren deiner visuellen Social-Media-Posts und Marketingkampagnen.

Later – Details

Later

https://later.com

Gegründet 2014

Later – Preisübersicht

Later bietet eine Gratisversion, aber keine kostenlose Testversion. Die kostenpflichtige Version von Later ist ab 9,00 $/Monat verfügbar.

Startpreis

9,00 $/Monat

Kostenlose Version

Ja

Gratis Testen

Nein

Later – Bereitstellung und Support

Kundenbetreuung

  • Online

Einsatz

  • Cloud, SaaS, Web
  • Mobile - iOS Native
  • Mobile - Android Native

Training

  • Webinare
  • Dokumentation

Later Funktionen

  • Analytik
  • Automatisiertes Veröffentlichen
  • Content-Management
  • Filtern nach Keyword
  • Kontaktmanagement
  • Konversion-Tracking
  • Kunden-Zielgruppenansprache
  • Nachterminierung
  • Verwaltung mehrerer Konten

Siehe die vollständige Social Media Tools Liste

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Later – Nutzerbewertungen

Alle Bewertungen lesen

Gesamtbewertung

4,4/5
aus 227 Nutzerbewertungen

Durchschnittliche Bewertung

Benutzerfreundlichkeit 4,4
Kundenservice 4,3
Funktionen 4,2
Preis-Leistungs-Verhältnis 4,3

Software bewerten

Teile deine Erfahrungen mit anderen Softwarekäufern.

Eine Bewertung schreiben
Alle Bewertungen lesen
Kayla S.
Social Media and Digital Marketing Specialist
Marketing & Werbung, 2-10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
  • Gesamtbewertung
    5 /5
  • Benutzerfreundlichkeit
    4 /5
  • Eigenschaften & Funktionalitäten
    5 /5
  • Kundenbetreuung
    Nicht bewertet
  • Preis-Leistungs-Verhältnis
    5 /5
  • Wahrscheinlichkeit der Weiterempfehlung
    10/10
  • Herkunft der Bewertung 
  • Bewertet am 12.9.2019

"Tons of features!"

Kommentare: Overall, I do really enjoy Later. I think it's appropriately priced and has great features that many other scheduling apps don't. Most important of all - it allows you to schedule Instagram stories which is VERY important nowadays in social media marketing.

Vorteile: I love that it allows you to post on Instagram stories, which is why I initially purchased a paid plan.

Nachteile: It's a bit tricky to use and not the most user-friendly. I haven't been able to dive too deep into the tutorials but I hope to have time soon enough.

  • Herkunft der Bewertung 
  • Bewertet am 12.9.2019
Darien C.
Youth Pastor
Religiöse Einrichtungen, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
  • Gesamtbewertung
    4 /5
  • Benutzerfreundlichkeit
    5 /5
  • Eigenschaften & Funktionalitäten
    4 /5
  • Kundenbetreuung
    Nicht bewertet
  • Preis-Leistungs-Verhältnis
    4 /5
  • Wahrscheinlichkeit der Weiterempfehlung
    6/10
  • Herkunft der Bewertung 
  • Bewertet am 21.1.2020

"Well designed Social Media Management platform with a fatal flaw"

Kommentare: Overall, Later was an incredible platform that offers some incredible features at a price point that cannot be beat - serving as the primary social media management platform for our team for well over a year. However, due to a lack of customer support surrounding a key feature consistently breaking, we were forced to give up on Later and move to competing products.

Vorteile: Later is an incredibly well-designed platform that offers the best user-interface and planning features I've encountered across social media management platforms. Setting up Later with our Instagram & Facebook accounts was a breeze, as was configuring the platform to fit my specific needs with custom post-schedules, and their visual planner (offering week views, monthly views & even a profile view) - all available at their free tiered platform. Pay a couple bucks a month, and you get access to even more features - such as suggested posting times (truly an incredible feature), video posting, instagram story posting, and team management options (such as Contributors) that are truly unbeatable at the price Later offers them.

Nachteile: While Later's platform was absolutely stunning & incredibly user-friendly, my issue with Later stemmed from the continued issue of Later failing to post scheduled Instagram posts. I will say, I haven't used Later since late 2018 (so this issue may have been resolved); but I was continually dealing with this issue for over 6 months - with a scheduled post failing to post, the Later platform marking the post as "failed to post", and Later refusing to notify me of the failure - despite their fallback feature of notifying the user via the app when a post fails to get posted. With this issue I contacted support, but got given the run-around "Instagram's API" was down (seems to have happened a lot while I was with Later and never when I switched to another platform), so I begrudgingly made the decision to switch to a more expensive & less featured platform that would auto-post to instagram. As I mentioned previously however, this issue may have been resolved in the past 1.5 years since I used the platform.

  • Herkunft der Bewertung 
  • Bewertet am 21.1.2020
Verifizierter Rezensent
Director of PR
Gesundheit, Wellness & Fitness, 11-50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
  • Gesamtbewertung
    5 /5
  • Benutzerfreundlichkeit
    5 /5
  • Eigenschaften & Funktionalitäten
    5 /5
  • Kundenbetreuung
    Nicht bewertet
  • Preis-Leistungs-Verhältnis
    Nicht bewertet
  • Wahrscheinlichkeit der Weiterempfehlung
    8/10
  • Herkunft der Bewertung 
  • Bewertet am 10.11.2020

"Great for Instagram scheduling."

Kommentare: It’s been great for Instagram especially— the visual planner is a big help. All the guides a d tips they offer are great, too!

Vorteile: This makes scheduling super easy. The free linkinbio feature that was recently added is great. I also like the visual you get when uploading the photos— it helps with scheduling!

Nachteile: I wish it somehow could sync with IG posts that were published outside of Later so I could go back in and add the link in bio.

  • Herkunft der Bewertung 
  • Bewertet am 10.11.2020
Laura P.
Production Coordinator
Medienproduktion, 2-10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
  • Gesamtbewertung
    2 /5
  • Benutzerfreundlichkeit
    2 /5
  • Eigenschaften & Funktionalitäten
    2 /5
  • Kundenbetreuung
    2 /5
  • Preis-Leistungs-Verhältnis
    1 /5
  • Wahrscheinlichkeit der Weiterempfehlung
    2/10
  • Herkunft der Bewertung 
  • Bewertet am 19.9.2019

"More a scheduling app that anything else"

Kommentare: I think it's a good tool to schedule posts os stories that you have previously designed and edited. It'd not very helpful when it comes to tag or mention a large number of people which is quite important if you collaborate with lots of different teams and accounts in your business.
Overall, it'd be more helpful if the usability was a bit more similar to what you find on Instagram, however I guess it's just a question of getting used to it (although the predictive keyboard would be a great help).

Vorteile: Later is quite useful to have an idea of what your progression is in terms on followers and reactions.
What I like the most about it is the preview option that lets you have a better idea of how your posts would look like . There aren't many other apps that offer you such a useful view.
Obviously we also like the fact that lets you schedule all your posts and in general is very intuitive and easy to use. I like how it relays on visual structures to plan your feed.
It doesn't overcomplicate things which is very handy.
Customer service is also really good.

Nachteile: All the analytics part of it is really helpful. However, I think it would improve if it could give more details about the overall engagement of our profile. This means it would be great if we could have graphics that sum up all the reactions ( reactions for our stories, posts and clicks on our link all together).
One thing I would also improve is to allow the option of uploading more than one still per post. At the moment every time we want to post a few pictures together we need to do it through out phone.
I'd also add predictive text when it comes to tag or mention any of our contacts (at the moment you have to enter the full name of everyone, an it takes way longer than doing it though Instagram, specially when you need to tag a lot of people).
I'd also like to have the option for adding text to our stories. At the moment Lates lets you crop or apply filters to your stories but it doesn't let you add text or gifs as you would do directly on Instagram.

  • Herkunft der Bewertung 
  • Bewertet am 19.9.2019
Darren W.
Company Director
Marketing & Werbung, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
  • Gesamtbewertung
    4 /5
  • Benutzerfreundlichkeit
    4 /5
  • Eigenschaften & Funktionalitäten
    4 /5
  • Kundenbetreuung
    4 /5
  • Preis-Leistungs-Verhältnis
    4 /5
  • Wahrscheinlichkeit der Weiterempfehlung
    9/10
  • Herkunft der Bewertung 
  • Bewertet am 30.9.2020

"Amazing analytics for social media"

Kommentare: I've been using Later for nearly 3 years and it's been a great platform to use. Customer support is good too. Prices are increasing in 2021 (I guess everything is going up in price) so will have to take a look around to see if it's still the best to use. The only platform missing for me is LinkedIn.

Vorteile: Analytics for Instagram have been extremely useful with hugely detailed pictorial charts covering demographics, optimum posting times, best hashtag use.
I also like the drag and drop feature of uploading new images and videos.

Nachteile: If you forget a channel or select too many, mid-point of writing a post, then you have to start over, which is a tad annoying.

  • Herkunft der Bewertung 
  • Bewertet am 30.9.2020
Alle 227 Nutzerbewertungen lesen

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