--- description: Detaillierte Informationen über Brand24 zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Brand24 Erfahrungen, Vor- und Nachteile – Capterra Deutschland 2026 --- Breadcrumb: [Startseite](/) > [Social Media Monitoring Tools](/directory/31028/social-media-monitoring/software) > [Brand24](/software/149054/brand24) # Brand24 Canonical: https://www.capterra.com.de/software/149054/brand24 Page: 1 / 11\ Weiter: [Next page](https://www.capterra.com.de/software/149054/brand24?page=2) > Sofortiger Zugriff auf Erwähnungen von deiner Marke im Web. > > Verdict: Rated **4.7/5** by 253 users. Top-rated for **Weiterempfehlungsquote**. ----- ## Übersicht ### Wer verwendet Brand24? Brand24 bedient kleine und mittlere Marken auf der ganzen Welt, um Online-Gespräche zu identifizieren und zu analysieren, die für ihr Geschäft relevant sind, um Kundeneinblicke zu erhalten, ihre Zufriedenheit und Verkäufe zu steigern. ## Quick Stats & Ratings | Metric | Bewertung | Detail | | **Gesamt** | **4.7/5** | 253 Nutzerbewertungen | | Bedienkomfort | 4.7/5 | Based on overall reviews | | Kundenbetreuung | 4.8/5 | Based on overall reviews | | Preis-Leistungs-Verhältnis | 4.5/5 | Based on overall reviews | | Funktionen | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: Brand24 - **Region**: Wroc¿aw, Polen - **Founded**: 2011 ## Commercial Context - **Startpreis**: 199,00 $ - **Preismodell**: (Kostenlose Testversion) - **Target Audience**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000 - **Deployment & Platforms**: Cloud, SaaS, webbasiert, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (mobil), iPhone (mobil), iPad (mobil) - **Unterstützte Sprachen**: Deutsch, Dänisch, Englisch, Finnisch, Französisch, Indonesisch, Italienisch, Niederländisch, Norwegisch, Polnisch, Portugiesisch, Schwedisch, Spanisch, Tschechisch, Türkisch - **Available Countries**: Amerikanische Jungferninseln, Anguilla, Antigua und Barbuda, Argentinien, Aruba, Australien, Bahamas, Barbados, Belgien, Belize, Bermuda, Bolivien, Brasilien, Britische Jungferninseln, Chile, China, Costa Rica, Curaçao, Deutschland, Dominica and 55 more ## Funktionen - Anpassbare Berichte - Aufspüren von Influencern - Berichterstattung / Analyse - Berichterstattung und Statistik - Dashboard - Engagement-Tracking - Hashtag Tracking - Kampagnenanalysen - Kampagnenmanagement - Kontaktmanagement - Kundenbindung - Kundenerlebnis-Management - Leistungskennzahlen - Media Monitoring - Multichannel-Datenerfassung - Nachverfolgung der Marken - Nachverfolgung von Influencers - Nutzerbewertungs-Notifikation - Presse-Überwachung - Projektmanagement - Reaktions-Management - Real-Time Notifications - Reputationsmanagement - Sentiment-Analyse - Social Media-Überwachung - Social-Media-Integration - Stichwort-Nachverfolgung - Suchen / filtern - Trend-Analysen - Visuelle Analytik - Werkzeuge zur Zusammenarbeit - Wettbewerberüberwachung - Wettbewerbsanalyse - Zielgruppen-Targeting - Überprüfung bewerten - Überwachung ## Integrations (1 total) - Slack ## Optionen für Kundensupport - E-Mail/Helpdesk - FAQ/Forum - Wissensdatenbank - Telefon-Support - Chat ## Category - [Social Media Monitoring Tools](https://www.capterra.com.de/directory/31028/social-media-monitoring/software) ## Ähnliche Kategorien - [KI-Marketing-Tools](https://www.capterra.com.de/directory/34136/ai-marketing-tools/software) - [Online Reputation Management Tools](https://www.capterra.com.de/directory/30750/reputation-management/software) - [Social Media Monitoring Tools](https://www.capterra.com.de/directory/31028/social-media-monitoring/software) - [Influencer Plattformen](https://www.capterra.com.de/directory/31337/influencer-marketing/software) - [Social Media Management Tools](https://www.capterra.com.de/directory/30939/social-media-management/software) ## Alternativen 1. [YouScan](https://www.capterra.com.de/software/173036/youscan) — 4.9/5 (103 reviews) 2. [facelift](https://www.capterra.com.de/software/150410/facelift) — 4.4/5 (131 reviews) 3. [Hootsuite](https://www.capterra.com.de/software/121701/hootsuite) — 4.4/5 (3793 reviews) 4. [Agorapulse](https://www.capterra.com.de/software/123971/agorapulse) — 4.6/5 (713 reviews) 5. [Sprout Social](https://www.capterra.com.de/software/121447/sprout-social) — 4.4/5 (605 reviews) ## Nutzerbewertungen ### "My own spy ;)" — 4.0/5 > **Anonymous User** | *10. Juli 2025* | Bau | Recommendation rating: 8.0/10 > > **Vorteile**: Access to analysis and comparisons with competitors, good charts and the ability to specify reports for your current need. Lots of filters\! > > **Nachteile**: I don't know how to use tracking to its fullest potential, often the messages displayed to me are too general, or are about randam posts/users > > It's a great tool to show how our business is doing on social media. I often use charts and reports to show KPIs for a given period, we can see which events are generating us an increase in impressions, etc. ----- ### "Growth Hacking Manage" — 5.0/5 > **Bartłomiej** | *10. Juli 2025* | Computer-Hardware | Recommendation rating: 9.0/10 > > **Vorteile**: I really like how easy it is to see what people are saying about our brand. It helps us understand our audience better, not just during a crisis but also in everyday projects. The AI features are super useful, and the analytics show more than just numbers – they give us a clear picture of our brand’s image. > > **Nachteile**: Sometimes there’s a lot of data, and it takes a bit of time to go through everything. But once you get used to it, it’s actually helpful. > > Very positive. It’s a powerful tool that gives us both real-time mentions and deeper insights. We use it to track our brand voice, spot trends, and even improve projects based on what people say. It’s a great mix of monitoring and strategy support. ----- ### "Great platform backed by outstanding post-sales support" — 5.0/5 > **Eduardo** | *29. Mai 2025* | Konsumgüter | Recommendation rating: 10.0/10 > > **Vorteile**: The post-sales support has been one of the best I’ve experienced with any monitoring tool. The Brand24 team genuinely takes the time to understand the business needs and provides personalized follow-up. The platform also delivers useful data to visualize mentions in real time, identify conversation spikes, and spot key influencers in a very intuitive way. > > **Nachteile**: At first, it can be a bit tricky to fine-tune filters so that only the truly relevant mentions come through—especially when the keyword being tracked is broad. It would also be incredibly helpful to have the ability to combine reports from multiple projects into a single PDF file. That way, you could generate a consolidated report with only the projects you actually need to include, without having to export and merge them manually. > > My overall experience has been very positive. The platform does what it promises, and the customer support has been outstanding. We’ve been able to use Brand24 as a valuable starting point to build a more robust social listening strategy tailored to our brands and the Mexican market. The team’s support has made a big difference. ----- ### "Brand24 is great\!" — 5.0/5 > **Dana** | *5. Januar 2026* | Marketing & Werbung | Recommendation rating: 9.0/10 > > **Vorteile**: I like the responsiveness of the team, from \[sensitive content hidden\] . They are very helpful with our inquiries. I also like the AI Brand Assistant tool. It helps me to create reports faster. > > **Nachteile**: I do not see public Facebook profiles (only public pages are seen) and we were also to get mentions not related to the campaign (although this is very limited) > > 9/10 due to the reasons stated above. It's not really a con but it's something that added a step to our community management. Although I would say, having Brand24 really made our Community Managers' jobs easier. ----- ### "Good but can be much better" — 3.0/5 > **Eli** | *7. Juli 2025* | Marketing & Werbung | Recommendation rating: 6.0/10 > > **Vorteile**: The interface is great and easy to navigate and i liked that the report was generated for me when i requested for it > > **Nachteile**: I asked for a call to take me through certain aspects and the response i got was for a suggestion to have an email conversation instead which was not sufficient. Also the results only go back as far as one year but i needed data from 2 to 3 years > > could have been better if we had that call i requested for because the request from my client was very specific ----- Page: 1 / 11\ Weiter: [Next page](https://www.capterra.com.de/software/149054/brand24?page=2) ## Links - [View on Capterra](https://www.capterra.com.de/software/149054/brand24) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data