---
description: Detaillierte Informationen über Zoho Campaigns zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools.
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title: Zoho Campaigns Erfahrungen, Vor- und Nachteile – Capterra Deutschland 2026
---

Breadcrumb: [Startseite](/) > [E-Mail Marketing Software](/directory/30013/email-marketing/software) > [Zoho Campaigns](/software/147812/zoho-campaigns)

# Zoho Campaigns

Canonical: https://www.capterra.com.de/software/147812/zoho-campaigns

Seite: 1 / 14\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/147812/zoho-campaigns?page=2)

> Erstelle, versende und verfolge effektiv Email-Kampagnen, die dir helfen, dauerhafte Beziehungen zu deinen Kunden aufzubauen.
> 
> Bewertung: **4.3/5** von 317 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet Zoho Campaigns?

Unterstützte Länder: Asien, Australien, Kanada, China, Europa, Indien, Lateinamerika 

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.3/5** | 317 Nutzerbewertungen |
| Bedienkomfort | 4.2/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 4.4/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.2/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Zoho
- **Gegründet**: 1996

## Gewerblicher Kontext

- **Startpreis**: 4,00 €
- **Preismodell**:  (Kostenlose Version verfügbar) (Kostenlose Testversion)
- **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Mac (Desktop), Linux (Desktop), Android (mobil), iPhone (mobil), iPad (mobil)
- **Unterstützte Sprachen**: Bulgarisch, Chinesisch, Chinesisch (traditionell), Deutsch, Dänisch, Englisch, Französisch, Hindi, Indonesisch, Italienisch, Japanisch, Koreanisch, Kroatisch, Niederländisch, Polnisch, Portugiesisch, Russisch, Schwedisch, Spanisch, Thailändisch, Türkisch, Ukrainisch, Ungarisch, Vietnamesisch
- **Verfügbare Länder**: Australien, Brasilien, China, Deutschland, Indien, Japan, Kanada, Mexiko, Vereinigte Staaten, Vereinigtes Königreich

## Funktionen

- A/B Testing
- Abonnenten-Management
- Aktivitäts-Dashboard
- Alarmfunktion / Benachrichtigungen
- Anpassbare Felder
- Automatische Antworten
- CAN-SPAM Compliance
- CRM
- Content-Management
- Daten-Import / -Export
- E-Mail Marketing
- E-Mail-Management
- E-Mail-Tracking
- E-Mail-Vorlagen
- Engagement-Tracking
- Ereignisgesteuerte Aktionen
- Geplanter Nachrichtenversand
- Kalender-/Erinnerungssystem
- Kampagnenanalysen
- Kampagnenmanagement
- Kampagnenplanung
- Kampagnenplanung
- Kanalmanagement
- Klick-Tracking
- Kommunikationsmanagement
- Kontakt-Datenbank
- Kontaktmanagement
- Kundenhistorie
- Kundensegmentierung
- Leadmanagement
- Live-Chat
- Marketing-Automatisierung
- Massen-SMS
- Mehrere Kampagnen
- Mobile Coupons
- Mobile Optimization
- Multi-Channel-Kommunikation
- Multichannel-Marketing
- Nachrichten-Personalisierung
- Real-Time Analytics
- Real-Time Notifications
- Segmentierung
- Social-Media-Integration
- Stapelverarbeitung
- Suchen / filtern
- Verfolgung von Interaktionen
- Visuelle Analytik
- Vorlagen-Management
- WYSIWYG-Editor
- Zielseiten / Web-Formulare

... und 3 weitere Funktionen

## Integrationen (51 insgesamt)

- A2P SMS Monetization
- Bigin by Zoho CRM
- Bird
- Box
- Clickatell
- Dropbox
- Dynamics 365
- Eventbrite
- Evernote Teams
- Gmail
- GoTo Webinar
- Google Analytics 360
- Google Contacts
- Google Drive
- Google Photos

... und 36 weitere Integrationen

## Optionen für Kundensupport

- E-Mail/Helpdesk
- FAQ/Forum
- Wissensdatenbank
- Telefon-Support
- 24/7 Live-Support
- Chat

## Category

- [E-Mail Marketing Software](https://www.capterra.com.de/directory/30013/email-marketing/software)

## Ähnliche Kategorien

- [E-Mail Marketing Software](https://www.capterra.com.de/directory/30013/email-marketing/software)
- [Kampagnenmanagement Tools](https://www.capterra.com.de/directory/30012/campaign-management/software)
- [SMS Marketing Tools](https://www.capterra.com.de/directory/30842/sms-marketing/software)
- [Kontaktmanagement Software](https://www.capterra.com.de/directory/30016/contact-management/software)
- [Marketing Automation Tools](https://www.capterra.com.de/directory/6/marketing-automation/software)

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1. [Brevo](https://www.capterra.com.de/software/132996/brevo) — 4.6/5 (3523 reviews)
2. [Gmail](https://www.capterra.com.de/software/202338/gmail) — 4.8/5 (13563 reviews)
3. [MailerLite](https://www.capterra.com.de/software/136603/mailerlite) — 4.7/5 (2324 reviews)
4. [Constant Contact](https://www.capterra.com.de/software/31898/constant-contact) — 4.3/5 (2953 reviews)
5. [ActiveCampaign](https://www.capterra.com.de/software/79367/activecampaign) — 4.6/5 (2570 reviews)

## Nutzerbewertungen

### "Email Marketing Automation Solution that I Highly Recommend to SMEs and Mid-Sized Businesses" — 4.0/5

> **Michele** | *20. August 2025* | Telekommunikation | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: Zoho Campaigns facilitates a drag-and-drop editor that streamlines the entire process of creating and customizing marketing emails.&#10;I also like that Zoho Campaigns has a robust integration capability that allows me to access a lot of features in one place.
> 
> **Nachteile**: Even though Zoho Campaigns lack advanced features, I do not have any experience it as a bug since I have integrated with external applications.

-----

### "Simplicity in Marketing" — 4.0/5

> **Verifizierter Rezensent** | *9. April 2025* | Computer-Software | Empfehlungsbewertung: 8.0/10
> 
> **Vorteile**: The live support option makes understanding technical issues, bugs or user error a lot more simple.
> 
> **Nachteile**: I don't like the fact that the subject in the email I followed by an unchangeable line. It looks unprofessional.
> 
> Positive and simple. Somethings don't need to be overcomplicated.

-----

### "User friendly emails marketing software." — 4.0/5

> **Marco** | *21. Dezember 2024* | Informationstechnologie & -dienste | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: The software seamlessly integrates with email communication workflows and availability of built-in email automation solutions.
> 
> **Nachteile**: The product has a very wide range of features which makes its user interface complex.
> 
> Zoho campaigns software has enabled us to efficiently handle email marketing automation with alot of ease.

-----

### "Easy to use newsletter service" — 5.0/5

> **Mandie** | *7. Juli 2026* | Immobilien | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: Its very easy to use to create and send newsletters. They look professional and has easy customization. I love the ability to send myself as many test emails as possible. I like to prepare marketing ahead of time so it's ready to go when you need it. Being able to duplicate emails saves me a TON of time\!
> 
> **Nachteile**: Every now and then, the software seems to glitch and I won't be able to easily move things around.  And once in a great while, i lose changes and have to go back and redo them.
> 
> I've used a few different newsletter platforms in the past the nice part about Zoho Campaigns is that its pretty easy to figure out and intuitive to use. It makes nice looking newsletters and I like the ability to customize the template to my own needs. I can easily view open rates, click rates, and engagement.

-----

### "Zoho Campaigns - Emails campaigns with slcik Integration with your CRM" — 5.0/5

> **Richard** | *16. Juni 2025* | Immobilien | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: Really easy to use interface, makes the selections and choices easy to use. Strong integration with other products in particular across our Zoho Platform. Workflows make the process so much easier to manage, and changes as and when required, on the fly can be invoked.
> 
> **Nachteile**: We have had some issues with the deliverability of emails. at times, emails fail for no reason, this could be down to the integration within Zoho/emails we have imported and not validated. Some elements of the workflows are overly complex and have posed initial challenges to overcome, which should have been straight forward. We are alsos suffering with high bounce rates, still looking into this one. Alognwith email delivery being delayed for uto 24 hour hrs for some reason, agin still looking into this
> 
> Overall, a good experience, marred by a few teethign troubles. Good interation and overall works well with the workflows. You do need to understand your processes to ensure that you setup your workflows to work as expected, check your emails to see if they are being bounced or delayed. Other than that it works well.

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Seite: 1 / 14\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/147812/zoho-campaigns?page=2)

## Links

- [Auf Capterra anzeigen](https://www.capterra.com.de/software/147812/zoho-campaigns)

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