Unbounce

Kommentare: Overall, I'm very happy with Unbounce. One of the better SaaS products that are worth every penny.

Vorteile: I've been using Unbounce for over 5+ years now. In that time frame, I've tried pretty much all LP builders and can say with certainty that Unbounce is by far the best.
Even a complicated PSD design or a Sketch artboard can be implemented as a live page in a few hours. Pixel perfect every time.
Speedy pages and now with AMP support, there is really no alternative.

Nachteile: If you are new to Unbounce, it can take a bit of time to get used to the builder but even for someone with no experience that would be half an hour or an hour. After that,​ it becomes an indispensable tool in your landing page optimization tool belt.
My agency has done a lot of custom coding when clients need special features. You can't have a software that does everything you might ever want. It's simply not feasible​ but I can see how that can be a con for someone.
Reporting and analysis could use a bit of an update but you should always push your data to GA anyway.
At the end of the day, you go with the tool that works best for you and after I've tried all of them - Unbounce still rains as king.

Kommentare: Easy to unboard (i.e. great learning docs), easy to implement and great customer support. Keep doing your thing, Unbounce!

Vorteile: As a non-designer, I'm a marketing analytics professional, it was always simple to spin up landing pages by either making one from scratch or by using one of their pre-made templates. One of my companies designers was even surprised to find out that I made one of the landing pages that we tested for a marketing campaign- that's how you know that this is an amazing marketing solution.

Nachteile: Price-point. Unbounce is more targeted at enterprises, rather than for mom and pop shops.

Kommentare: Unbounce has allowed us to create hyper-targeted landing pages with verbiage and images tailored to the user based off any parameter we need. This has made for a more personal and relevant experience for our users, and thus helped us generate more leads and close more sales. It's a critical tool for online marketers looking to target their efforts and drive conversions.

Vorteile: The Unbounce editor is an incredible interface for any person to easily create a very custom, responsive landing page. You can literally drag & drop, click and drag, or start from a beautiful template. This ease of design--and responsive speed--makes it a breeze to set up landing pages with minimal technical knowledge. You also get a great value because you can create opt-in forms, notification bars, and pop-ups very easily. It integrates with just about every software out there, so it's easy to immediately push subscriber data to other software programs.

Nachteile: The most restrictive feature of Unbounce is that it doesn't have "evergreen" scheduled content. For example, if I wanted to set up a recurring webinar (once per week), I would have to update the same landing page every week with new dates or create separate landing pages. The same goes for sales and events. It would be great to have evergreen content features built in, as well as timing-related features, like countdown clocks to create a sense of urgency on the landing page.

Kommentare: Unbounce is one of our primary tools for bringing in marketing qualified leads. Our Unbounce pages direct qualified traffic to our lead forms. The Unbounce pages are designed to specifically help with conversions so we end up bringing in more marketing qualified leads to pass off to our sales team. We've also been able to streamline our onboarding process by creating a series of landing pages that seamlessly walk new customers through the process. It's also nice to be able to hide these pages from search engines.

Vorteile: When I say I can't live without Unbounce, I mean it. I'm in the software creating new pages or making updates almost every day. I love how customizable and easy Unbounce is to use. It helps us create attractive, niche pages and is so simple to use. Not only that, but even adding in custom Javascript for smooth scrolling on my pages was a breeze. The customer support rep I talked to was super helpful in explaining the simple process. The mobile preview version is also a great feature because I can hide content that wouldn't be necessary on the mobile version of the page.

Nachteile: There isn't much I would change with this product. Creating and designing landing pages is really easy to pick up without any training. However, I do wish there was an easier way to set up 301 redirects without needing custom Javascript.

Kommentare: Using it to deliver targeted landing pages for my own photography company and a number of clients who work with us in our marketing efforts.

Vorteile: Hands down, the best features of this solution are its ease of use and elegant and simple design templates. I have no coding knowledge whatsoever, but thanks to this I manage to deliver 4+ targeted landing pages A WEEK, focusing the bulk of my time on research and strategy as opposed to fighting to have it look like what I have in my mind. I totally eliminated the need for a middleman (sorry, designers!), which makes incredibly easy to try new element positionings, colors, etc. Now I can figure all of it myself. Plus, the template galleries are beautiful and act as a great start because item placeholders are not randomly thrown in place but actually come from conversion-tested models. Other than the design, this tool has made it incredibly easy for me to handle domains, sub-domains, and URL redirections without going through much of a learning curve. The reporting and analytics tools are also very helpful and easy to understand. I love it.

Nachteile: It can be a bit on the pricey side, but still, it is worth every penny. Sometimes, as there are so many different features, it can be difficult to find what you are looking for. Luckily, the help section is quite complete and straightforward. The only difficulty I ever encountered with this tool was when I tried adding a video on a page to show on mobile, but it wouldn't be properly displayed. I ended up solving it by embedding from youtube, which was easy as pie.