NetBase Social Web Platform

NetBase Social Web Platform

von NetBase Solutions

Wer nutzt diese Software?

Top-B2C-Marken für Verbraucher, ihre Agenturen und ihre Ökosystempartner.

Durchschnittliche Bewertung

38 Bewertungen
  • Gesamt 4.6/5
  • Benutzerfreundlichkeit 4.4/5
  • Kundenservice 4.6/5
  • Funktionen 4.2/5
  • Preis-Leistungs-Verhältnis 4.1/5

Produktinformationen

  • Kostenlose Version Nein
  • Gratis Testen Ja
  • Einsatz Cloud, SaaS, Web
  • Training Persönlich
    Live Online
    Webinare
    Dokumentation
  • Kundenbetreuung 24/7 (Live Vertreter)
    Support während der Geschäftszeiten
    Online

Angaben zum Hersteller

  • NetBase Solutions
  • http://www.netbase.com
  • Gegründet 2004

Über NetBase Social Web Platform

NetBase ist eine preisgekrönte Social-Analytics-Plattform, mit der globale Unternehmen Marken führen, Unternehmen aufbauen und jederzeit mit Verbrauchern in Kontakt treten. Diese Plattform verarbeitet täglich Milliarden von Social-Media-Posts für umsetzbare Geschäftserkenntnisse zugunsten von Forschungs-, Marketing-, PR-, Kundendienst-, Vertriebs- und Produktinnovationsführern. NetBase ist ein zuverlässiger Partner für American Airlines, Arby's, Coca-Cola, Credit Suisse, Ogilvy, Taco Bell, Walmart, YUM! und viele mehr.

NetBase Social Web Platform Funktionen

Der Softwareanbieter hat diese Information nicht vervollständigt.
  • Analytik
  • Automatisiertes Veröffentlichen
  • Content-Management
  • Filtern nach Keyword
  • Kontaktmanagement
  • Konversion-Tracking
  • Kunden-Zielgruppenansprache
  • Nachterminierung
  • Verwaltung mehrerer Konten

Die hilfreichsten Reviews für NetBase Social Web Platform

Netbase is the best-in-class social listening tool I've used

Bewertet am 11.3.2018
Ksenia B.
HR manager
Verwendete die Software für: Mehr als 1 Jahr
Quelle des Nutzers 
5/5
Gesamt
5/5
Benutzerfreundlichkeit
4/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Audience focused behaviors, their passion points, and interests are key things we try to gain deeper understanding in. Once you have certain topics/themes you like to analyze this helps us to understand the different nuances and to be able to quantify them.

Vorteile: They provide so many different ways in which you can analyze the data. As long as you have in-depth training of what the tool provides the power to uncover rich insights is at your fingertips. I like the unlimited number of topics and themes and how you can get creative with them. Love how you can create an authors-based theme to gain deeper insights into their behaviors outside of your brand space.

Nachteile: I don't have anything in particular that I dislike but one thing I wish that social listening tools can do is categorizing completely unstructured data into similar content and topics (like Quid). Most social listening tools are a query-based set up, so if you miss a keyword there's potential you might miss something.

NetBase for social listening

Bewertet am 13.12.2016
Verifizierter Rezensent
Social Media Analyst
Gastgewerbe, 10.001+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
Quelle: GetApp
5/5
Gesamt
4/5
Benutzerfreundlichkeit
4/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: We use NetBase primarily to monitor our brand health but over the course of the last 3+ years that we have been with NetBase, our account manager/reps have helped us discover several other ways that the platform can provide intelligence. We now use NetBase for competitive analysis, crisis management/monitoring, and campaign performance. These are all areas that our organization had never before had insights to. It has also helped us become better connected with our different business lines/industries.

Vorteile: --NetBase's overall dedication and efforts towards improving the system, releasing regularly scheduled product release updates.
--Superior customer service and always so very knowledgeable. Our account reps have truly become an extension of our organization and really get our business.
--Visualization/ visual dashboards make insights easy to understand, especially when we are distributing reports to key stakeholders throughout our organization who may not be as familiar with our world and lingo.
--The platform does a remarkable job deciphering emojis/emoticons, slang, and alternative spelling.
--Customizable dashboards/dashboard templates have made my life as a social media analyst MUCH easier.

Nachteile: The dashboard reporting formatting can be a bit tedious at first in terms of ensuring all of your metrics/widgets fit together on the same page.

A Social Media Analyst's Best Friend

Bewertet am 22.1.2016
Rebecca M.
Social Media Analyst
Quelle des Nutzers 
5/5
Gesamt
5/5
Benutzerfreundlichkeit
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
Preis-Leistungs-Verhältnis

Kommentare: Over the course of the last 3 years we have been with NetBase, we have watched them expand the platform in ways we would have never imagined. They continue to expand their capabilities, and as a result, it has become indescribably less effortless for us to obtain insights and understand our customers, general consumer opinions and needs. Providing this data to our key stakeholders throughout our company is something that has never done before prior to using NetBase. We support the high level/ top of the organization who have control over how our field locations operate. These individuals are not in the social space from day-to-day, so part of what we set out to accomplish is make them aware of what is taking place in the social space. NetBase allows us to uncover insights we never had access to before, enabling us to provide strategic guidance on our social business approach on a multitude of levels, including crisis management, business development, campaign performance, and competitive intelligence. Pros:
- Customer service & attention to your company, business objectives, and what they can do to help in accomplishing those goals. Account reps are genuine and do not come across as being sales-y (i.e., 'it's all about the benjamins'). This has been a driving factor for us. NetBase has really come a long way since my first exposure to NetBase 3 years ago. Keeping up with new features/functionalities over the years has been a challenge, but an even bigger challenge has been understanding how to maximize and use it in a way that helps our business. They are ALWAYS there to provide support when you need it, no matter how minor the question or issue, I can't speak highly enough about the customer service at NetBase. It is very hard to put it in words, but this truly is vital to us, and makes all the difference. They really do act as an extension of your team.
- Product releases (constantly rolling out new features, sending out bi-weekly email notifications, offering webinars post-release)
- Digital Channel Intelligence DCI
- Dashboard templates
- Speed/performance
- They listen to customer feedback and actually action it.
Cons:
User-friendliness of the reporting functionality is an ongoing issue that they are still working on (formatting of the widgets/metrics within the report and exporting to a PDF). This really is my only complaint about the platform, although this wasn't even an available feature when we first started using the platform.

Netbase| Understanding your brand

Bewertet am 28.10.2019
Verifizierter Rezensent
Digital Marketing Analyst
Immobilien, 5.001-10.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Quelle des Nutzers 
4/5
Gesamt
4/5
Benutzerfreundlichkeit
3/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
3/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Overall it gives us the information we would like to have handy in the event of a PR emergency and other cases, but it looks more promising than what it actually is.

Vorteile: Netbase makes it very easy for you to get in contact with the conversations about your company over the web & most social plattforms, you should be able to see articles, comments and mentions about your company.

Nachteile: Setting up each part could be confusing and might not give you the result you want. it's a real try and error experience.

Great tool, good price.

Bewertet am 8.3.2018
Jobin G.
VP
Verwendete die Software für: 6-12 Monate
Quelle des Nutzers 
3/5
Gesamt
3/5
Benutzerfreundlichkeit
3/5
Eigenschaften & Funktionalitäten
3/5
Kundenbetreuung
3/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Vorteile: There's is so much you can do and so much you can analze. You can soft by perople, where they live and who they are. Being able to break things down this way is a huge plus.

Nachteile: Sometimges the tool counts things as negative when it should be the oppositve. I think this occurs because it alalyzes the sentences and not the paragraphs. A lot of time, the topics can be this dificult. Customer service has been really helpful but it's hard to get a hold of them.

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