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TrackingDesk
Was ist TrackingDesk?
Eine Tracking-Plattform für Partner und Medieneinkäufer, die eine umfassende Management-Suite bietet, z. B. Analyse, Startseiten-Rotation, Call-by-Action-Optimierung, AB/Test, Konversions-Tracking, User-Agent-Targeting, Geo-Target und Kampagnenmanagement.
Wer verwendet TrackingDesk?
TrackingDesk bietet intelligentes Traffic-Routing, Konversions-Tracking und Analysen für Affiliate-Vermarkter, die an SEO, PPC, E-Mail-Marketing und Social Media-Marketing arbeiten.
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TrackingDesk
Bewertungen über TrackingDesk

Been using the platform since its beta program. It's perfect!
Kommentare:
Running my entire business on it. Couldn't manage without it.
I've tried to competitors but the pricing was outrageous for very little features I received there.
Vorteile:
TrackingDesk is the only tracking platform out there that allows all the types of reporting you could dream of. The option to both Filter up to 10 vars in a single report with 3 consistent sub-grouping allows me to optimize my traffic to the finest scale.
Nachteile:
The UI is a bit old fashioned, but eventually the numbers counts. Can't expect to have 'perfect everything' after all.

A lot of Features, Complex UI
Kommentare:
I am happy with the software, as I said the tracking business is a complex one, and TD tries to make this complex task as easy as possible.
They have some room for improvement but the developer is always helpful.
Vorteile:
Tracking software are somehow complex, because the nature of this service requires a lot of settings and previous understanding of the job. Just take as an example Google Analytics. TrackingDesk UI is complex, but it tries to make the job easier. You can use it to track affiliate campaigns but also SEO efforts. The software allow a lot of settings and is possible to track any kind of campaign. They have prebuilt templates for multiple platforms (and they are always adding new one's almost weekly) which make life super easy. If you like data, you need this!
Nachteile:
The UI is quite complex (but that is the nature of the tracking process), they could make design a better workflow when setting up campaigns, something that would "force" the user to follow a path. I saw they are updating the website, so I guess they will implement something better!
It's quite intuitive and the user experience is good
Kommentare: The postbacks set up and a great Customer Service Team. True experts from who I learned a few things.
Vorteile:
I like that the postbacks of major networks are set up. This allows for an easy and fast implementation.
Nachteile:
Too bad it doesn't offer an affiliate login. This will force me to use another platform too, unfortunately.
High Quality Tracking Solution at a Fraction of the Cost
Kommentare: Can easily see what variables are converting the most and at the lowest costs, which makes turning campaigns profitable easy.
Vorteile:
TrackingDesk makes it easy to see what traffic networks, sources, devices, countries, and more convert at the most profitable rates so you can scale the winners and cut the losers. Has lots of networks added in already which makes setting up new tracking easy. Generous actions (hits) per month on each plan, and way more affordable than several comparable alternatives.
Nachteile:
It can be overwhelming if you're new to tracking at a such an in-depth level. Fortunately support is very helpful and can help with any questions, and the knowledge base is fairly comprehensive.
Choosing TrackingDesk to track your campaigns
Kommentare: Overall, very happy with this platform.
Vorteile:
What I like about TrackingDesk is that a lot of the integration with key tracking systems and networks has already been done. Everything has already been pre-defined and set up. It's a system that can easily be used by people that don't know much about S2S tracking.
Nachteile:
Unfortunately, it doesn't allow you to share a link with your affiliates and allow them to open an account on the platform.
Antwort von TrackingDesk
vor 6 Jahren
Thanks for the great greview.