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Outbrain
Was ist Outbrain?
Outbrain ist die weltweit führende Content-Marketing-Plattform mit 3 Billionen Content-Empfehlungen, die allein im vergangenen Jahr zu 9 Milliarden abgeschlossenen Konversionen führten. Mit dem Premium-Publisher-Netzwerk von Outbrain promoten Werbetreibende ihre Inhalte auf qualitativ hochwertigen Websites und das integrierte Smart-Targeting-Toolkit hilft Marken und Unternehmen dabei, ihre beste Zielgruppe zu erreichen, bessere Zugriffe auf ihre Online-Assets zu erzielen und mehr Leads und Konversionen zu generieren.
Wer verwendet Outbrain?
Werbetreibende
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Bewertungen über Outbrain
Helps with page views
Vorteile:
Easy to utilize user interface that enables actual time updates and reporting. Complete exposure into outcomes that enables my group to make modifications that will right away affect the project performance.The platform is really user-friendly.
Nachteile:
You cannot make edits to existing projects once they are live, you need to recreate them if you wish to alter any aspects.
An amazing way to reach new customers!
Kommentare: wat to reach new users
Vorteile:
It's a great way to reach the best audience at the right time. Outbrain bring us the best ROI we ever seen from other PPC platforms.
Nachteile:
It has friendly UI, and great ways to reach various target audiences. The only cons its that you need some short period of training on the system.
Access to great media, but targeting and exclusions are limited
Kommentare: A good experience but could be better when spending alot of money each month.
Vorteile:
We like that we are able to target new audiences on new medias and get a good ROI when running Ads witho outbrain.
Nachteile:
We wasted alot of clicks and impressions on low quality websites as we are limited to how many we can actually exclude. This actually caused us to cancel alot of campaigns with Outbrain.
Easy to use but also difficult
Kommentare: It is an awesome way to get traffic to your site. It's top notch and the options and demographics is so easy to get stats and build upon them on your next campaign.
Vorteile:
Its very quick to get started and creating campaigns. You have a lot of useful options to create you campaigns. ec. locations, placements, os type.
Nachteile:
Editing your already created campaigns content. Lets say you created a campaign and added a picture and you have to edit the picture. There is no visible way to go in and edit the image. You cannot find the option to edit.
Expand your content with Outbrain!
Kommentare: Was able to get my content in front of fresh eyes and drive new website traffic!
Vorteile:
Outbrain allows you to take a piece of important content and push it out beyond what most agencies are capable of. You can see your content featured on some high DA sites, meaning you'll get more eyes on it. Instead of traditional display ads, these provide relevant content to website visitors and can help direct traffic your way. If you have a great piece of content, Outbrain can be a great tool to get it the visibility it deserves and grow your brand.
Nachteile:
It's not cost-effective for everyone. There is a minimum spend, so it may not be in everyone's budget.
