Wir helfen Unternehmen seit 18 Jahren,
bessere Software zu finden

Was ist MailerLite?

MailerLite ist ein E-Mail-Marketingdienstleister mit Fokus auf Einfachheit, hervorragender Kundenbetreuung und schönen E-Mail-Designs.

Vergiss komplexe Einstellungen. Die nutzerfreundliche Software von MailerLite ermöglicht dir das schnelle Erstellen ansprechender E-Mail-Kampagnen, das Verfolgen ihrer Ergebnisse, das Verwalten von Abonnenten und Abbesteller*innen, das Erstellen von nutzerdefinierten Pop-ups und Zielseiten und vieles mehr.

MailerLite bietet viele hilfreiche Funktionen und Integrationen, die jedoch für alle Nutzer*innen einfach und bedienungsfreundlich sind.

Wer verwendet MailerLite?

Freiberufler, Schriftsteller*innen, kleine und mittlere Unternehmen, gemeinnützige Organisationen, öffentliche Verwaltungen, Großunternehmen. Einfach jeder, der einen erschwinglichen und preisgünstigen E-Mail-Marketing-Service benötigt.

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Du bist nicht sicher, ob MailerLite das Richtige ist? Mit einer beliebten Alternative vergleichen

MailerLite

MailerLite

4,7 (2.130)
10,00 $
Monat
Kostenlose Version
Kostenlose Testversion
90
115
4,6 (2.130)
4,7 (2.130)
4,8 (2.130)
VS.
Startpreis
Preisoptionen
Funktionen
Integrationen
Benutzerfreundlichkeit
Preis-Leistungs-Verhältnis
Kundenservice
14,00 €
Monat
Kostenlose Version
Kostenlose Testversion
205
70
4,2 (6.924)
4,3 (6.924)
4,1 (6.924)
Die grünen Bewertungsbalken geben an, welches Produkt gemessen an der Durchschnittsbewertung und der Zahl der Bewertungen am besten abschneidet.

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Bewertungen über MailerLite

Durchschnittliche Bewertung

Gesamt
4,7
Benutzerfreundlichkeit
4,6
Kundenservice
4,8
Funktionen
4,5
Preis-Leistungs-Verhältnis
4,7

Nutzerbewertungen nach Unternehmensgröße (Angestellte)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Bewertungen nach Punktzahl finden

5
78%
4
18%
3
2%
2
0%
1
2%
Darlene
author-entrepreneur
Verifizierter Nutzer auf LinkedIn
Verlagswesen, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great Features for a Reasonable Price

5,0 vor 2 Jahren
Untertitel auf Deutsch sind im Videoplayer verfügbar
Carla
Freiberuflich in Deutschland
Marketing & Werbung, Selbstständig
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Keine Verifizierung möglich, keine Support-Option

1,0 vor 2 Jahren

Kommentare: Sehr negativ.

Vorteile:

Kann ich nicht sagen, da ich meinen Account aj nicht vollständig einrichten konnte.

Nachteile:

Ich konnte meinen Account nicht einrichten, ich hatte ihn mehrfach verifiziert. Als ich nach Lösungen suchte, habe ich keine gefunden in den eingestellten Unterlagen und einen Kunden-Support gibt es nicht.

David
Finanzmakler in Deutschland
Kapitalmärkte, 1.001–5.000 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Mailerlite ist Super !!!!!!!!

5,0 vor 2 Jahren

Kommentare: Super Website Erstellung Tool

Vorteile:

Support , Tools , Übersicht , Einfach zu bedienen

Nachteile:

Das die Seite noch nicht in deutsch umgewandelt ist nur in , English ist .

Daniela
Klangtherapeutin in Schweiz
Alternative Medizin, Selbstständig
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Personalisierte Newsletter

5,0 vor 3 Jahren

Kommentare: Mailerlite ist ein sehr einfach zu bedienendes Newsletter-Programm. Falls mal eine Frage in den FAQ's nicht beschrieben ist, hilft der Support sehr schnell weiter.

Vorteile:

Meine Kund*innen kann ich persönlich in meinem Newsletter ansprechen.

Nachteile:

Dazu fällt mir nichts ein. Wenn ich eine Idee habe, welche ich nicht lösen kann, dann hilft mir der Support immer sehr schnell weiter.

Elle
Elle
Company Owner in Spanien
Verifizierter Nutzer auf LinkedIn
Design, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Better than the rest

5,0 letzten Monat Neu

Kommentare: Really positive! Mailerlite is very easy to use. I simply set it up for my clients and away they go.

Vorteile:

Unlike many of its competitors, mailerlite includes toold for free that are normally charged for - such as dripfeeding emails.

Nachteile:

Sometimes logging in can send me in a circle.

Alexis
founder in Frankreich
Öffentlichkeitsarbeit und Kommunikation, Selbstständig
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Mon avis sur MailerLite

5,0 vor 2 Monaten Neu

Kommentare: Satisfactory. The responsiveness of the support team is highly appreciated

Vorteile:

MailerLite offers all the essential features. I particularly appreciate the ease of use with its drag-and-drop templates.

Nachteile:

It's impossible to find emails using keywords, and the overall statistics lack precision.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Best for those who are just starting out in email marketing

3,0 vor 9 Monaten

Kommentare: I've been using MailerLite for over a year now for my client and I'm happy that it's not that complicated. At first glance and use, you'll know how to send emails, add subscribers manually, and make automated emails. I really recommend this for those who don't have big list yet.

Vorteile:

It's beginner friendly unlike other email marketing platforms. The features are easy to understand especially the automations and campaigns.

Nachteile:

The segmentation is limited making it hard to make a more comprehensive segment of subscribers.

Daphnah
Web Designer in USA
Design, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Best email marketing tool for small business owners.

5,0 vor 3 Monaten

Kommentare: Overall Mailerlite is a top-notch email marketing tool for a very affordable price.

Vorteile:

I like that Mailerlite offers a free plan when you're just getting started with email marketing. The setup is pretty smooth once you know where to find everything. It also offers just more robust functionality compared to some of the other platforms.

Nachteile:

What I like least about Mailerlite is that it comes with a bit of a learning curve for my clients. Especially if they're not super tech-savvy and don't know much about email marketing.

Sonya
Owner in USA
Gesundheit, Wellness & Fitness, Selbstständig
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Best Features for my Budget

5,0 vor 2 Monaten Neu

Kommentare: Overall I’ve been extremely pleased with using MailerLite.

Vorteile:

I love the functionality of Mailerlite and the ease of use. My favorite is the automation integration—it totally saves me time—and I appreciate that the pricing fits my budget!

Nachteile:

I wish it integrated with Leadpages without having to use Zapier.

Sondra
Director in Niederlande
Verlagswesen, Selbstständig
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Excellent while it lasted

4,0 letzten Monat Neu

Kommentare: My overall experience was very good and the platform was easy to use and the functionality was excellent.

Vorteile:

Minimal barrier to entry for small business at the time I began, and good support before the original free plan was phased out.

Nachteile:

The price jump when the oritinal free account was phased out was too great for my tiny business to sustain.

tatiana
teacher in Österreich
E-Learning, Selbstständig
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Easy to use, helpful support, free trial version: recommended

4,0 vor 2 Monaten

Kommentare: I wanted to try out a new mailer and this was the only one offering a free version. Also I find it structured in an intuitive way and it is easy to navigate. I had a good experience with the support team and the problem was solved within 2 hours.

Vorteile:

easy to use, intuitive, friendly and helpful support.

Nachteile:

The content editor organises the text into blocks. For instance I cannot select the whole text, but only a single block (a single paragraph). I find it easier to have a text field behaving similar to how it is in active campaign or a plan document. I cannot edit the content of a scheduled campaign. I need to cancel the schedule first, go back to drafts, edit and reschedule. There is no option (or I can't find it) to edit the list of recipients once you have done so at the beginning of a new campaign.

Boyd
Owner Operator in USA
Verlagswesen, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great Customer Support

5,0 vor 2 Monaten Neu

Kommentare: Always simple, and if I need help, like today on a Sunday, someone answered within 3 minutes!

Vorteile:

I love the simplicity of building and sending my newsletters through Mailerlite.

Nachteile:

I haven't found anything I don't like yet.

Tanya
Creative Director in UK
Design, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

The best free option

5,0 vor 2 Monaten Neu

Kommentare: Mailerlite is great. I usually recommend it to my clients who are just starting their business because its free plan is so good. It’s really easy to segment your audience and has a good range of capabilities.

Vorteile:

Their free plan offers a fantastic range of features, including automations so it’s very useful for creating a sales funnel and delivering free ebooks if you’re just starting, and don’t have enough of an email list as yet to justify a paid plan. And when you do upgrade its features are great.

Nachteile:

The design capabilities aren’t the greatest and the interface is a little clunky until you get used to it.

Lloyd
Poet in Neuseeland
Verlagswesen, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Email Autoresponder Delight!

5,0 vor 2 Monaten

Kommentare: Easy to use and well planned. The paid account is best because of the support.

Vorteile:

The support is amazing and thorough. There is nothing worse than not being able to get support when having issues.

Nachteile:

Nothing that I have found that support can't help me with!

Rebecca
Owner in USA
Fotografie, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great for Scaling and Segmentation, But Could Use Better Email Templates

5,0 vor 5 Monaten

Kommentare: I switched to MailerLite after using FloDesk, which I loved but didn't have a robust enough system for my needs. MailerLite has allowed me to set up multiple lists that market to different types of people, and has helped me scale my business.

Vorteile:

MailerLite is pretty easy to understand, set up, and use. It was important to me that I was able to segment my lists and have great insights and MailerLite checks those boxes.

Nachteile:

The thing I like the least is that the templates for emails aren't very stylized or pretty. They get the job done but I really wish there were better templates.

Antwort von MailerLite

vor 5 Monaten

Hi Rebecca, We really loved reading your reviews. We would love to understand more on how we can improve our templates. We also think you would make such a great case study! If you are interested, get in touch! And we can have a chat.

Courtney
Author in USA
Verlagswesen, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

The Best EMS For Your Business!

5,0 vor 12 Monaten

Kommentare: Overall, I am very happy with Mailerlite and have been recommending them to friends and colleagues for over four years now. I will remain on Classic until they discontinue it.

Vorteile:

Mailerlite is the best when it comes to deliverability, features, and price point. Mailerlite's automations are complex and really help you warm up your leads for a better relationship without having to personally email every single lead individually. I also like that I can tag where a lead onboarded from so I can track how well that source fits into my marketing process. I've enjoyed great deliverability since my move to Mailerlite with more subscribers getting all my import updates and more sales as a result. Mailerlite also has a robust customer service department that is always quick to help when any issues do arise.

Nachteile:

I'm not a fan of the new Mailerlite. I am staying on Classic because the huge price increase and the clunkiness of the new interface. It's not something I look forward to having to learn and especially not at double to price. I wish Mailerlite would honor a discount for Classic users to be grandfathered in at a better rate.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Verlagswesen, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Well priced email automation for beginner email marketing

5,0 vor 11 Monaten

Kommentare: I'm happy with MailerLite experience. I had good support and they reply fast. I had some misunderstandings with them, but the communication about it was done with care.

Vorteile:

At the moment of signing up the offer was better than competition, pricing is good too. There are all the basic to medium features someone would need to set up automated email campaigns with low cost entrance, that includes hosting and editor for landing pages.

Nachteile:

Pricing has increased during my time of using it, and new competition appeared with better cost to features ratio, where you don't really pay monthly, but it depends on number of emails sent. So it depends on what type of pricing you need and how many emails you send.

Robert
Ceo in Kanada
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Mailerlite a Good Starter Email Service

4,0 vor 9 Monaten

Kommentare: It was very good. We use it a couple of times a week.

Vorteile:

This is a great starter service to start e-mail marketing. One of the things we really liked is the free plan is a great starting point then you can grow from there.

Nachteile:

Sometimes there new drag and drop interface can be a little sluggish.

Charles
Charles
Publisher in USA
Verifizierter Nutzer auf LinkedIn
Verlagswesen, Selbstständig
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Mailerlite is Pretty Good

4,0 vor 9 Monaten

Kommentare: It's been good. But I feel it's pricy. I may even exceed the current price if my list grows.

Vorteile:

I like the templates I can create for various email functions like welcoming and inviting subscribers.

Nachteile:

Trying to integrate it with WordPress was an ordeal. Why was I required to know how to set up DNS records and all of that tech stuff? But the Customer service via chat was able to resolve issues.

Aleksandra
Aleksandra
Owner in Polen
Verifizierter Nutzer auf LinkedIn
Schreiben & Editieren, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Great for small-base newsletters!

5,0 vor 4 Monaten

Kommentare: I use MailerLite for my personal newsletter within a small base of subscribers. It has been a great tool for a small writer on a free plan. It allows me to my newsletters every quarter without worrying.

Vorteile:

Being able to add the additonal text in the body of the email, that can be visible under title in the email client was a game changer for me :) Also, the emails are responsive on every device, I can track clicks as I send the emails over and update the subscriber base via CSV

Nachteile:

Saving the email as a template and re-using it could be done a bit easier The old visual editor was a bit clunky

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Gesundheit, Wellness & Fitness, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Review of MailerLite from a beginner.

4,0 vor 12 Monaten

Kommentare: I am slowly "coming up to speed" and hope that I will be less frustrated as I continue to learn and incorporate all of its features.

Vorteile:

Good deliverability. Wonderful chat support - great support team!

Nachteile:

Not as user friendly as I would like. I'm having to go to chat support and this is after watching tutorials. I admit, I am not a "tech" yet hoped it would be easier to use.

Rachel
Author in USA
Schreiben & Editieren, Selbstständig
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Wonderful Service at an Affordable Price

4,0 vor 12 Monaten

Kommentare: They’ve been so great! I’ve been able to do everything I need and not break the bank doing it.

Vorteile:

It offers a lot of features I desperately need, like website setup and management, email subscriber management, email campaigns, landing pages, and more, all for a great cost compared to its alternatives! And their customer service is amazingly helpful when the technology challenged among us get lost!

Nachteile:

I wish I had a bit more control of how the blocks on websites and emails steam into one another, to make it a bit less choppy, but it’s manageable for sure!

Calvin
Marketing manager. in Südafrika
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

The MailerLite Software Review.

5,0 vor 2 Monaten Neu

Kommentare: The drag-and-drop editor, I can easily create beautiful emails by dragging and dropping elements without needing to know any code. this has helped me a lot as I can't code.

Vorteile:

I like that its easy to use. MailerLite has a simple, user-friendly interface, making it easy even when I'm just starting to create and send emails. Secondly its affordable, It offers a free plan with many features, and the paid plans are reasonably priced. Lastly the drag-and-drop editor. I can easily create beautiful emails by dragging and dropping elements without needing to know any code.

Nachteile:

It has limited templates. although it offers templates, the selection isn’t as large compared to some other email marketing tools.

Alicia
CEO Director of Operations in USA
Internet, Selbstständig
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

An Impressed Customer

5,0 vor 2 Monaten Neu

Kommentare: My experience with MailerLite so far has been excellent. I am definitely impressed by how they treat me as a customer, because not every company knows how to appreciate their customers and make them feel appreciated. I am definitely looking forward to using all of their service fully and their different features soon.

Vorteile:

I just recently subscribed to MailerLite and have not dived into the different features as yet. But I do love everything they have to offer. What I can talk about is my experience with their awesome customer service. Most of the time when I reach out to them for help with something or their assistance, they immediately respond within a few seconds or less than a minute. That is some awesome customer service right there that I appreciate and that I'm grateful for.

Nachteile:

I can't think of anything that I like least about MailerLite.

Tyler
Head of Marketing in USA
Medienproduktion, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

MailerLite - We've Been Using It For a While. Here's What I Think

5,0 vor 3 Monaten

Kommentare: MailerLite has proven sufficient for us with getting out our weekly newsletters, building a mailing list, and doing so at a competitive price.

Vorteile:

I love that MailerLite's pricing follows a "pay as you grow" model. We've been using MailerLite for a while now for our weekly newsletter. At the start, the service was free for our first 1000 subscribers, but we switched to one of the premium plans once we grew our list beyond that count. It's nice to be able to upgrade after we've also had returns on the mailing list service, rather than paying a premium price as a newbie. It should be noted that MailerLite also has competitive pricing in comparison to other mailing list services.

Nachteile:

In all honestly, I don't particularly have a negative to offer about MailerLite at the moment from my own experience. However, I did hear that they deleted many free users from their systems earlier in the year. One may need to be cautious with regard to the longevity of their free plan.

Natalie
Founder Product Designer in UK
Design, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Excelent for small businesses and professionals

4,0 vor 2 Monaten Neu

Kommentare: Excellent. I could set up my audiences and build a nice landing page, the free trial allows to explore the various features.

Vorteile:

Easy to set up and friendly UI and user experience

Nachteile:

Maybe plans. It is affordable but for similar monthly plan, I preferred to stay with MailChimp