BenchmarkONE

An awesome and inexpensive marketing automation tool

Kommentare: I use this for my firms marketing automation and it works great at a great price!

Vorteile:

The marketing automation tool is constantly evolving to stay ahead of MA trends. Support is fantastic!

Nachteile:

There is really nothing bad I can say about Hatchbuck

Growing business with Hatchbuck for more than a year

Kommentare: No other CRMs compare to Hatchbuck. The functionality and the price don't even come close!

Vorteile:

Automation via emails, campaigns and tagging, email tracking, notifications when someone opens an email or clicks on a link within the email, automatic social network linking, webpage tracking, deal tracking and the drag and drop builder, which is great for newsletters.

Nachteile:

It's not mobile friendly and you can not CC someone via Hatchbuck.

Great Email platform and CRM for small businesses

Kommentare: If you're a small business and you're using it as a CRM it's worth looking into.

Vorteile:

We were able to send large emails batches and weren't as restricted as other platforms. Easy to pull stats, reports, and data.

Nachteile:

We had decent sending results, but towards the end of us using it as our primary email service our results were atrocious. We had a great sender reputation, great sending results, but horrid numbers. When we looked asked other businesses that used Hatchbuck they weren't having any issues and they were sending more emails that we were. We never got a good answer as to why and what was the problem.

Awesome Sauce

Kommentare: I use hatchbuck for all of my clients and always recommend it when someone mentions that they are looking for a cost-effective alternative to their pricier software. Hatchbuck provides all the bells and whistles that more expensive softwares charge an arm and a leg for, but at the perfect price point. My favorite feature is that the tool will locate a contact's social media profiles FOR you. This saves a lot of time in doing research as to what platforms you should be on.

Vorteile:

Cost, features, customer support is free, there's no limit on the number of emails I can send like other softwares

Nachteile:

There are a few minor features that I'd like to see added, which is the only reason for 4 out of 5 stars. However, based on conversations I've had with their team, it sounds like many of them will be coming very soon!

Good CRM Software

Kommentare: Overall, my experience has been very positive with Hatchbuck. This is the most I’ve ever utilized this type of software, and each time I use it I find it to be more effective overall. I believe the more I learn about it the more I will like it.

Vorteile:

The software provides a nice dashboard to analyze the distribution of your emails. I also like the additional tasks that can be added to each email out reach.

Nachteile:

The software gives you a number of alerts when you update your mailing list, and I’m often unclear about what they are telling me about my contacts.

Great combination of CRM & Marketing automation

Kommentare: Hatchbuck is a core part of our sales process. From marketing automation tools like nurturing and outbound campaigns and website tracking, it's propelled our business development forward. It's also a great CRM tool and they provide reporting on pipeline and sales activity and much more. Highly recommend!

Vorteile:

Marketing automation tools - campaigns, template building and actions

Nachteile:

Searching and usability could use a bit of a boost

Best value for what I actually need...and plenty of extras

Kommentare: We have a team of 5 that manages 50k-100k contacts while connecting with them through automated email campaigns to begin as well as nurture our relationships. We offer online ecommerce solutions. It is a great CRM and has the features needed to keep our sales activity and account management functions all in one place.

Vorteile:

Tagging and Automation Availability to tie into email history Tasks and document attachment opportunities Service, service, and service-they are always willing to take a question and work with our team to fully utilize the tools and features within the Hatchbuck system.

Nachteile:

Everything we have given feedback on has been addressed in new updates over the years, or have been communicated to us as part of future releases.

Great Software with some powerful features

Kommentare: Switching from a well known "email marketing only" product to a product with "intelligent marketing", tagging and list segmentation along with a good basic CRM, will help us take our business to the next level. Look forward to continuing its use and recommend for others.

Vorteile:

Much more robust than the common "email marketing programs". Much less costly than the full blown "internet marketing programs" that are all inclusive.

Nachteile:

CRM can use a little more work, but for the cost, it well worth it over the "giants".

Great value and customer support

Kommentare: 10X Lab has been using Hatchbuck for sales purposes for a little over a month. We're able to navigate through the platform with ease and upload contacts quickly. Lind

Vorteile:

Lindsey is an amazing resource! She was able to walk our team through "demos" of the platform multiple times and answers any questions we have. Super simple, easy user interface. Much less cluttered than Salesforce.

Nachteile:

Sometimes I'll get booted off and have to login again, but rarely.

Great Software!!

Kommentare: I love, love, love Hatchbuck! It's very user friendly and they are open to suggestions for improvement from their customers. Their support team is also fabulous! I just call, let them know what my issue is and they begin working on it immediately.

Works Well

Kommentare: Customer service was very responsive and helpful.

Vorteile:

Great segmenting to manage our contacts and do outbound marketing. I was able to tag ppl with multiple stages of the sales process and follow up through email. I used a lot of zaps to connect to other software systems and to pull in texting.

Nachteile:

Does not have an appointment software that I could put on my website. Does not have a texting option.

Hatchbuck Changes the Game for the University at Albany Weekend MBA

Vorteile:

Unlike the ACT!, the last CRM I used, Hatchbuck enables me to automate my marketing/recruiting activities for the Weekend MBA Program. There are no more instances of prospects falling through the cracks as I am able to develop relevant messages and campaigns that I am able to disseminate to my stakeholders in timely fashion. There are no limits to the number of e-mails that can be sent and tracking the performance of those e-mails, i.e., opens, clicks, bounces, etc. is also helpful. Another feature I use quite a bit is the sales pipeline. I now know how many viable prospects I have in the system and at what precise stage they are at. What's also nice is that the investment in the program, unlike many other better know CRMs, is all inclusive.

Nachteile:

Hatchbuck has been phenomenal in terms of service and response time. There are several areas, though, that can be bolstered and, I believe, are being worked on. The first is better e-mail integration. Rather than automatically be included in someone's record, you need to insert the Hatchbuck inbox address in the bcc field to capture the message in the system. They can probably do a better job with social media integration, calendar integration, as well as providing a more robust word processor.

Hatchbuck Helps Drive Enrollment Growth for University at Albany's Weekend MBA Program

Kommentare: Adopting the Hatchbuck CRM a year and a half ago has transformed and modernized the marketing, and hence the recruiting, for UAlbany's executive Weekend MBA Program. We were able to automate many tasks that had to be previously performed manually. We created landing pages which automatically filled records in Hatchbuck when they were submitted and we tied campaigns to certain actions so that we were able to quickly respond to prospects who were looking for information on the program. Setting up campaigns also enabled us to send relevant messages to contacts in a timely fashion, a feature unavailable in our last CRM. Through campaigns, we were also able to recognize individuals' milestones and follow up on program events, to name a couple of uses. The task feature is also helpful for keeping track of important action items and scheduling them at the most opportune time. The onboarding process took several weeks and we were able to successfully overcome a few speed bumps along the way. Overall, the customer service has been very good, especially during the time that I was learning the software. I don't consider myself to be technically savvy but the software was very intuitive to use and the customer support was quick to respond if you had a question. After two years of declining enrollments, Hatchbuck, along with other factors, played a key role in the program experiencing a nearly 60% enrollment increase over the previous year. That, coupled with the time savings and added efficiency, has made it a very wise investment for the program. It is an investment that returns considerable dividends daily!

Love their customer service!

Kommentare: Great tool. Hatchbuck offers a huge arsenal of tools and features with a super low price point. Creating email campaigns, designing templates, and organizing contacts into relevant groups is really simple and there's also a robust reporting dashboard. I also love the "tasks" function. I'm really impressed by their level of customer service. Our initial consultant, Lindsay, answered every last minute email and used her expertise to offer advice on email timing, subject lines, and calls to action. Recently, I ran a large campaign, and needed to connect with the support desk. Within a couple minutes, Eric got back to me. Instead of just giving direction to solve my issue, he happily went in and took care of it after walking me through the issue on the phone. I feel like we're all friends now :) Overall, Hatchbuck offers a user-friendly, robust tool with a great team to support you.

Inexpensive and Super User-Friendly

Vorteile:

This is an awesome CRM software! I'm in love with the dashboard which is always up to date. It also works with email campaigns and integrates very well.

Nachteile:

I really don't have any cons. The support team isn't the easiest to contact and deal with, but once you have them on the phone to help with a problem they definitely have the answers for ya!

A simple and easy-to-use marketing automation tool for companies that want to save time and money.

Kommentare: I was researching for some inbound marketing tools and the results were always the same: an ultra expensive system with tons of features that neither me or someone in my organisation will set up in the incoming two weeks. However, one day I found Hatchbuck and since then I fell in love with it! Hatchbuck is the tool that adapts the most to my marketing plan: email marketing, lead scoring and tracking of my customers and the products they are most interested in. It didn't took me more than 2 hours to understand hatchbuck entirely. They also have a lot of tutorials and training materials to make easier the interaction. After setting up Hatchbuck according to my needs I was able to send my first campaign and take advantage of the system features specially the tagging and scoring system. Something I do appreciate is Hatchbuck's customer service: They are so helpful and kind, they scheduled calls to show me all the features of the system and how to integrate it with my website and my customer flow. Although Hatchbuck automates all the email campaigns and track the interaction of my customers among the website and email campaigns, I kinda miss an integration with social networks that let me see the big picture of my marketing plan that involves stats and conversion rates from my website, social networks and email campaigns. I definitelly recommend Hatchbuck to small and medium companies who want to automate their marketing and sales in a simple way, saving time and money.

B2B crm + marketing automation in one place

Kommentare: I've already recommended Hatchbuck to too many people in person.

Vorteile:

The price is phenomenal for what you're getting in a single place. Other marketing automation tools cost /month and then you have to buy a CRM on top of that - HB makes it great to have everything in a single location. Their support is stellar and their feature set is really beautiful for SMBs.

Nachteile:

They're still working through a lot of bugs. It can be frustrating sometimes, but they're still growing and improving so it balances out.

Well-made marketing product

Vorteile:

My team and I have had a pretty great experience with this software so far and will definitely continue to use it. It is very easy to implement.

Nachteile:

As compared to other similar marketing automation softwares I’ve worked with this one leans a tad bit on the pricey side.

Easy play, easy go with Hatchbuck.

Kommentare: I was able to load up my contacts, design and prepare, then launch campaigns very quickly and without much trouble.
The training and support along the way was effective and spot on, and I received pro-active communications to optimize the performances.
My questions to the team were always responded promptly and followed-up rapidly. On the con side, the tool lacks a few capabilities including the creation of custom-landing pages, or being able to use an existing contact page more easily, which would be nice. Optimization can require some technical skills too.
Overall, a cool solution that is well worth its investment at a fraction of the price of competitors, and a friendly team to help navigate the first steps.

Easy to use- and it works!

Vorteile:

It is very easy to use and very inexpensive. I have used it for several years now.

Nachteile:

Some features change often and it can be difficult to locate certain features after a change.

Featured Loaded CRM

Kommentare: You get an amazing set of features on a kind of an ungly enviroment and on a medium price point. From email campaigns, notifications, tasks, to forms to tagging contacts, everything works smoothly. Integrates with zapier whick gives you lot's of things to play around and it also works great with wordpress too.

Vorteile:

A good all in one solutions for a small-business CRM.

Nachteile:

The UI and UX

Easy button for marketing automation

Vorteile:

Hatchbuck's features were well thought out, so while the feature set is limited, everything is tight and works as designed. My favorite feature is the "hot prospect" alerts emailed to me when a prospect or web visitor hits a lead score I have predetermined. I don't have to be in front of a computer to do my followups. The Hatchbuck team gives amazing customer service, too. They actually answer their phones and respond to emails promptly.

Nachteile:

I would like to see a mobile app and the ability to integrate with other common business apps (like QuickBooks). But, I have been told those are on the road map.

Good tool for a small company, not practical for a large company.

Vorteile:

This tool is great for a small company. It helps you to manage all your contacts. Customer service is also prompt and personal.

Nachteile:

The pricing could be better. Also, some of the contact logic that we would like to have is not available.

Great Product. Great Team. Great Results.

Vorteile:

We are using Hatchbuck here at SilverCloud through ESG's Lead-Launcher Marketing as a service vendor and have been very pleased with what we have seen so far. What I like best about the product is its ease of use and its very user-friendly user interface. I like how we now have the ability to nurture evaluators and turn them into prospects without much effort. I also like the ability we will have to continue to provide value to our current customer base, improving retention rates.

Nachteile:

I find it difficult to search for multiple individuals at an organization. The CRM is set up to organize mostly by contacts and not by accounts, which can be a bit difficult. I also wish there was an API to integrate with our current Salesforce account.

Has a lot going for it but misses in some areas

Kommentare: I confess that I am relatively new to hatchbuck and am still learning my way around

Vorteile:

I very much like how it brings in contact information from people filling out a form on our website.

Nachteile:

I really don't like that there's no way to cc or bcc someone on an email sent to the prospect.