--- description: Detaillierte Informationen über Kapost zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Kapost Erfahrungen, Vor- und Nachteile – Capterra Deutschland 2026 --- Breadcrumb: [Startseite](/) > [Content-Marketing-Tools](/directory/30796/content-marketing/software) > [Kapost](/software/132697/kapost) # Kapost Canonical: https://www.capterra.com.de/software/132697/kapost Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.com.de/software/132697/kapost?page=2) > Die B2B-Marketingplattform von Kapost integriert Teams, Tools und Kanäle zum Erstellen, Verteilen und Messen von kanalübergreifenden Kampagnen und Inhalten. > > Bewertung: **4.4/5** von 17 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Übersicht ### Wer verwendet Kapost? B2B-Marketing-Organisationen, die Inhalte und Kampagnen entwickeln, um die Marketingstrategie zu vereinheitlichen und eine abgestimmte Kundenerfahrung zu bieten. ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **4.4/5** | 17 Nutzerbewertungen | | Bedienkomfort | 4.2/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 4.5/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 4.2/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 4.1/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: Upland Software - **Region**: Austin, USA - **Gegründet**: 2004 ## Gewerblicher Kontext - **Startpreis**: 3.500,00 $ - **Zielgruppe**: 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert - **Unterstützte Sprachen**: Englisch - **Verfügbare Länder**: Kanada, Vereinigte Staaten ## Funktionen - Asset-Kategorisierung - Berichterstattung / Analyse - CRM - Content-Management - Engagement-Tracking - Etikettierung - Kampagnen-Tracking - Kampagnenanalysen - Kampagnenmanagement - Kampagnenplanung - Kanalmanagement - Kontrolle des Genehmigungsprozesses - Konversion-Tracking - Lead-Qualifizierung - Leistungskennzahlen - Mehrere Kampagnen - Metadata-Management - Multichannel-Kampagnen - Multichannel-Marketing - Social-Media-Integration - Suchen / filtern - Terminplanung veröffentlichen - Third-Party Integrations - Versionskontrolle - Vorlagen-Management - Website-Analytik - Werkzeuge zur Zusammenarbeit - Workflow-Management ## Integrationen (29 insgesamt) - Adobe Experience Manager - Atomic AI - Box - Brainshark - Brightcove - Content Hub - Curata - Drupal - Google Analytics 360 - Google Docs - Hootsuite - HubSpot CRM - HubSpot Marketing Hub - Jive - Joomla ... und 14 weitere Integrationen ## Optionen für Kundensupport - E-Mail/Helpdesk - Wissensdatenbank - Telefon-Support - Chat ## Category - [Content-Marketing-Tools](https://www.capterra.com.de/directory/30796/content-marketing/software) ## Ähnliche Kategorien - [Content-Marketing-Tools](https://www.capterra.com.de/directory/30796/content-marketing/software) - [DAM Systeme](https://www.capterra.com.de/directory/30203/digital-asset-management/software) - [ECM Software (Enterprise Content Management Systeme)](https://www.capterra.com.de/directory/31079/enterprise-content-management/software) - [Kampagnenmanagement Tools](https://www.capterra.com.de/directory/30012/campaign-management/software) - [Marketing Automation Tools](https://www.capterra.com.de/directory/6/marketing-automation/software) ## Alternativen 1. [Brevo](https://www.capterra.com.de/software/132996/brevo) — 4.6/5 (3408 reviews) 2. [HubSpot Marketing Hub](https://www.capterra.com.de/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews) 3. [Google Ads](https://www.capterra.com.de/software/213339/google-ads) — 4.4/5 (1006 reviews) 4. [Mailchimp](https://www.capterra.com.de/software/110228/mailchimp) — 4.5/5 (17572 reviews) 5. [MailerLite](https://www.capterra.com.de/software/136603/mailerlite) — 4.7/5 (2256 reviews) ## Nutzerbewertungen ### "Kapost has transformed how our marketing organization operates" — 5.0/5 > **Jim** | *28. Februar 2018* | Computer-Vernetzung | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: Kapost allows us to have full visibility into our content efforts. From ideas to final output, to tracking the success of the assets, it's all visible within Kapost. This visibility enhances collaboration across our ever-growing department and company. > > **Nachteile**: All of the challenges have been on our side (building out processes, getting people to change behaviors). And the folks at Kapost have been very helpful by offering advice and support as we transform marketing. > > Having the ability to see all of our impending and in-progress projects allows us to better schedule and staff for upcoming needs. The ability to provide a gallery of all of our content, that is fully searchable and sortable, enables our staff to find content on their own saves a lot of time for both the marketing team, as well as the sales (or other) teams. ----- ### "Kapost is a adaptable and effective Marketing solution" — 4.0/5 > **Verifizierter Rezensent** | *10. Mai 2022* | Computer-Software | Empfehlungsbewertung: 9.0/10 > > **Vorteile**: Kapost is a mature marketing and campaign management solution which has improved our campaign process but also understanding the effectiveness of our campaigns. Insight on campaigns are quickly developed through the reporting tool and it has successfully integrated with our CRM to also help the sales team understand current and future campaigns (webinars\\in person events etc) to help drive attendence. > > **Nachteile**: There can be a bit of a learning curve with the initial adoption and much like all software applications some operational processes need to be changed to successfully deploy and get the most out of the solution. > > Kapost has been a great benefit for our Marketing team and has become a critical part of their campaign delivery. ----- ### "Simple platform for simple needs" — 3.0/5 > **Dina** | *5. Mai 2025* | Verlagswesen | Empfehlungsbewertung: 4.0/10 > > **Vorteile**: It was simple in many ways and didn't require extensive training and it was easy for employees to use > > **Nachteile**: It was too simple of a platform for the things we needed it to do and it was too cookie cutter and not as customizable ----- ### "Requires entire team adoption, otherwise, it's a great tool." — 4.0/5 > **Verifizierter Rezensent** | *31. Mai 2018* > > **Vorteile**: Kapost makes it so easy to track progress on a project and ensure you hit your needed deliverables. It's also easy to see where items bottleneck so you can get stuck projects back on track. I've used it for everything within a Marketing team - event coordination, press releases, blogs, data sheets, you name it. It's really easy to make it work for whatever task you are working on. > > **Nachteile**: It takes A LOT of implementation work. It also requires full team adoption. If there are only a couple people utilizing it, it's just not going to work to its full potential. Aside from that, we thought it would be more of a content repository and management system but it didn't have the capabilities that we were looking for. ----- ### "Easy Kapost Use" — 4.0/5 > **Taylor** | *20. Juli 2023* | Medizinische Geräte | Empfehlungsbewertung: 6.0/10 > > **Vorteile**: I liked how organized it was and how clear it was when looking at my tasks. It's easy to use and the way it's formatted is great. > > **Nachteile**: The way it looks is bland and hard to read. ----- Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.com.de/software/132697/kapost?page=2) ## Links - [Auf Capterra anzeigen](https://www.capterra.com.de/software/132697/kapost) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Strukturierte Daten