Wer nutzt diese Software?

Für eCommerce- und SaaS-Unternehmen

Durchschnittliche Bewertung

23 Bewertungen
  • Gesamt 4.3/5
  • Benutzerfreundlichkeit 3.9/5
  • Kundenservice 4.7/5
  • Funktionen 3.8/5
  • Preis-Leistungs-Verhältnis 4.4/5

Produktinformationen

  • Startpreis 125,00 $/Monat
  • Kostenlose Version Ja
  • Gratis Testen Ja
  • Einsatz Cloud, SaaS, Web
  • Training Persönlich
    Live Online
    Webinare
    Dokumentation
  • Kundenbetreuung 24/7 (Live Vertreter)
    Support während der Geschäftszeiten
    Online

Angaben zum Hersteller

  • Vero
  • https://www.getvero.com
  • Gegründet 2012

Über Vero

Eine ereignisgesteuerte E-Mail-Plattform, die Engineering-, Produkt- und Marketingteams bei der Gestaltung und Bereitstellung wertvoller Kundenkommunikation unterstützt. Mit Vero kannst du deine Daten nutzen, um eine Kommunikation zu erstellen, die deinen Kunden Mehrwert bietet - E-Mail-Kommunikation, die eine echte Erweiterung deines Produkts darstellt.

Vero Funktionen

  • A/B-Tests
  • Abonnenten-Management
  • Automatische Antworten
  • Berichterstattung / Analyse
  • Bildbibliothek
  • CAN SPAM-Compliance
  • Drip-Kampagnen
  • Dynamische Inhalte
  • Ereignisgesteuerte E-Mail
  • Kundenbefragungen
  • Mailinglisten-Management
  • Mobil-ootimierte E-Mails
  • Vorlagen-Management
  • WYSIWYG-Email-Editor
  • Zielseiten / Web-Formulare
  • A/B-Tests
  • Analytik / ROI-Verfolgung
  • Anpassbare CTAs
  • Drip-Kampagnen
  • Dynamische Inhalte
  • Lead Scoring
  • Sales Intelligence
  • Segmentierung
  • Social Marketing
  • Suchmaschinen-Marketing
  • Websitebesucher-Nachverfolgung
  • Zielseiten / Web-Formulare
  • A/B-Tests
  • Ablauf-Benachrichtigungen
  • Analytik
  • Benachrichtigung planen
  • Geo-Zielgruppenerfassung
  • Geräte-Targeting
  • Kampagnen-Segmentation
  • Kontextabhängige Zielansprache
  • Mobile Benachrichtigungen
  • Visuelle Benachrichtigungen
  • Web-Benachrichtigungen

Die hilfreichsten Reviews für Vero

The perfect system to send the right message, at the right time, to the right person.

Bewertet am 6.6.2018
Nathan F.
Head of Marketing
Computer-Software, 13-50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Quelle des Nutzers 
5/5
Gesamt
4/5
Benutzerfreundlichkeit
4/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: The ability to have granular control on when a customer is sent email communication. It's not based on lists, it's based on their behavior.

Vorteile: - Ability to send web, mobile and cloud events to Vero, in order to segment and send emails at a granular level dependant on customer behaviour in our products. Campaign Monitor and Mailchimp do not have this ability.
- Integration with Segment and Zapier
- Incredible customer support
- Built for the technical marketer
- Ability to debug in multiple projects
- Nominate a static IP provider like SendGrid to maintain IP and domain repuatation

Nachteile: - Interface can take time to navigate around, list views provide limited information (it's an email system, not a CRM)
- Because the system is built around 'what a customer did', segmentation based on 'who the customer is' is more limited (triggers for changes in tags, changes in field properties, when they first started existing etc).
- Pre-made email templating is limited, but if you know what you're doing with HTML templates, it is of no impact.

Great event based architecture!

Bewertet am 9.8.2019
Stephen F.
CTO
Krankenhausversorgung & Gesundheitswesen, 13-50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
4/5
Gesamt
3/5
Benutzerfreundlichkeit
3/5
Eigenschaften & Funktionalitäten
3/5
Kundenbetreuung
3/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Amazing product, but we struggled to "hand it off" to less technical users

Vorteile: My favorite part about Vero is how flexible it is for developers. You simply send up events, and Vero basically takes care of the rest!

Nachteile: We wanted to "hand off" managing Vero to some folks who were not developers, but that effort unfortunately did not succeed. We want to allow our clients to customize our templates too, but there isn't any sane way to let our customers do that without us having to do it for them.

Most powerful tool for data-driven marketers ever!

Bewertet am 17.4.2018
Sebastian S.
CRM & Marketing Manager
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
5/5
Gesamt
4/5
Benutzerfreundlichkeit
5/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: Dynamic and behavioral-based email marketing, which is easy to use even for marketers.

Vorteile: Vero enabled us to accelerate our business growth. Thanks to them our email marketing now makes 15% of our total revenue. There are many tools, that promise being able to do everything across all channels, but lack in just being good at one thing. Vero is a very strong tool in its space as ESP, priceworthy and I very recommend it for any data-driven business that works with newsletters or behavioral-based messaging. It is by far the only tool on the market that allows you in a very convienent way to pull in dynamic content to you emails with your very own API using the feature Fusion. There are no developers any longer required keeping your marketing teams independed and on a fast track. It is as powerful as any other enterprise platform, but 1000 times easier to use and you dont need any technical consultants to just make a small fix. As we intgrated also with Segment we had all user activities in real time in vero allowing us to follow any user journey and improving our CRM marketing big times. Most of all we enjoy ther support teams who are with you at any time with rocket-fast response times.

Nachteile: As your business and your userbase is growing Vero needs some more minutes to evaluate people part of triggers and segments. They rebuilt their backend to cover up and took our suggestens very serious. Maybe we got to spoilt ;-)

Compare your automation needs with Vero's capabilities to see if it is a match for you

Bewertet am 17.2.2018
James M.
User Experience Design Expert (UXE)
Informationstechnologie & -dienste, 201-500 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Quelle des Nutzers 
Quelle: GetApp
3/5
Gesamt
2/5
Benutzerfreundlichkeit
2/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
4/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Vorteile: Compared against competing marketing automation tools, you will likely find Vero to be among the most affordable which often raises the question... why? Vero is a simple interface in which it is clear that UI is not at the top of the to-do list. That is not intended as an insult because you can easily navigate and find what you need, but it is not intended to visually wow. Vero works great for simple MA campaigns that do not require branching logic as you proceed through the campaign. If mid-campaign segmentation and targeting is in your campaign goals, Vero may not be the solution you are seeking.

Nachteile: The platform's design leave something to be desired visually but it does not affect Vero's functionality. Campaign segmentation especially mid-campaign is lackluster and does not empower you to build complex or detailed campaigns. Your developer will need to connect and integrate many items prior to your marketing automation team being able to really get in and explore Vero so it requires a time investment prior to really knowing how well the solution might work for your needs.

Continually improving product and very good Customer Support

Bewertet am 25.1.2019
Marnix H.
Head of Strategy & Strategic Planning
Internet, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Quelle des Nutzers 
4/5
Gesamt
4/5
Benutzerfreundlichkeit
3/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
5/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: We deliver millions of transactional, behavioural and newsletter e-mails a year via Vero. Even though the product is still developing it does work properly. When something happens or help is needed the Vero crew is always prepared to help out. Their staff and founder are very customer centric.

Vorteile: Vero offers very good possibilities to operate at scale. It also offers an interface that makes it quite easy to get started with setting up campaigns. The way that Vero is set up helps us to deliver large amounts of multi lingual AND multi brand e-mails through the same system and production environment. Another positive thing is that Vero releases value adding updates on a frequent base, indicating that the product is developing in the right direction.

Nachteile: Some functionalities are not 100% (mature) yet. For example if you have a large number of campaings there should be easier ways to group and keep track of hem. Also there's no solution yet for making changes to a large number of campaings that use the same template. This can cost a marketeer manual work if there are many campaings that need to be manipulated individually.

Lies weitere Bewertungen