Mindmatrix

Kommentare: leads for my sales and it helps improve my operational efficiency of sales team

Vorteile: Mindmatrix ensures that our salespeople are able to generate marketing brochures and email campaigns in a few minutes. Mindmatrix saves them time and helps them support their clients better and become more effective in the field. And, that's just one of the many benefits offered by Mindmatrix. Their platform is easy-to-use and they also offer concierge support that you can subscribe to, if needed. Mindmatrix helped us streamline our sales and marketing process, making it more efficient and result oriented.

Nachteile: -Mindmatrix is very vast so as a new user, it can get a bit intimidating, but their support staff is excellent and made us comfortable with the platform in a few support and walk-through sessions conducted absolutely free of charge!

Kommentare: We used it as a means of managing, educating and enabling our partner network which was widely spread and growing rapidly. It helped us to improve our lead pipeline through its marketing automation features, especially in terms of enabling our dealers to use marketing assets, yet to customize parts of that as needed within their markets.

Vorteile: We were looking for a platform that helped our direct sales and supported our growing dealer network, as we transitioned to a more indirect selling approach. Our dealers/partners are spread across dozens of cities and we wanted to have a single platform to manage and enable them as we grew them and our product lines . The platform helped us keeping these partners engaged, our sales people productive and also to ensure that our marketing was able to use the marketing automation features to keep our lead pipeline active. Finding a single platform to serve all 3 purposes was one of the greatest benefits we experienced, since it offered us the highest leverage on our resources.

Nachteile: There are a lot of features that come together, for the solution to be truly multi-purpose as identified above. With that comes the challenge of navigation and some complexities relative to the learning of various features and its locations on the UI, which we experienced. So bit of a steep learning curve or sometimes it required us to just slow down to deploy a few features and then move to the next. Luckily there is enough flexibility in the software to turn on/off features to allow for this type of a gradual deployment, which we took advantage of.

Vorteile: Mindmatrix is the very best email automation and marketing platform by far. My account representative is the engine that makes it all happen. Support staff is simply the best at what does and they approach is about my business and how Mindmatrix can close gaps in our lead generation goals. Without them, I would not be seeing the lead generation results we have been experiencing for over a year. I have actually explored other options for our company in the past and found a couple of other platforms I did like, but when I examined Mindmatrix further, I realized it all works because of their unique content and the very high value brings to the service.

Nachteile: I wish it had a 2-way feed into our CRM, but it is not really an issue. We use Autotask and AT feeds into Mindmatrix. It would be nice to have data flow back into AT and/or Outlook. This is not a big issue though. It is more of a wish on my part.

Kommentare: A consistent presence to prospective customers and the ability to nurture and track their interests. Also, being able to develop targeted campaigns is a great benefit. The real benefit to us is the expertise of our Sales Enablement Consultant, and also the customer support specialists.

Vorteile: I like the email and social media drip campaigns, which are valuable in keeping our company's presence public facing. The dashboards are easy to use and understand and valuable in developing new marketing strategies

Nachteile: Doesn't seem to be a pre-post and post review process to insure that campaign features, such as text and graphics populate properly.

Kommentare: The filters while very useful, can be made more user friendly especially for scrolling when we create a large number of lists

Vorteile: We wanted a sales enablement platform that was flexible and smart, allowing us to cater to our diverse sales team members--some working from our office and some remotely. After quite a bit of research, we zeroed in on Mindmatrix. Their sales enablement software met all our requirements and they offered excellent service and support. Our salespeople are not very tech savvy, but Mindmatrix makes it easy for them. CRM integration, guided selling, and real-time lead alerts have truly made it easy for our salespeople to sell.