Customer Lifecycle Marketing

Customer Lifecycle Marketing

von Right On Interactive

Wer verwendet Customer Lifecycle Marketing?

Designed for B2B marketers, it is marketing automation software that helps earn, keep, and grow more high-value customers via campaign management, lead nurturing, email marketing, etc.

Was ist Customer Lifecycle Marketing?

ROI Customer Lifecycle Marketing software transforms the way marketers nurture business relationships - from initial contact to brand advocacy. The ROI "software-as-a-service" (SaaS) solution helps companies win and retain more customers, optimize marketing effectiveness, and maximize the lifetime value of customers.

ROI marketing automation solutions include campaign management, email marketing, lead nurturing, customer nurturing, and lead management.

Customer Lifecycle Marketing – Details

Right On Interactive

http://www.rightoninteractive.com

Gegründet 2006

Customer Lifecycle Marketing – Preisübersicht

Customer Lifecycle Marketing ist verfügbar ab 300,00 $/Monat. Customer Lifecycle Marketing bietet keine Gratisversion und keine kostenlose Testversion. Weitere Preisinformationen für Customer Lifecycle Marketing findest du unten.

Startpreis

300,00 $/Monat

Preisinformationen

Annual and monthly subscriptions available.

Kostenlose Version

Nein

Gratis Testen

Nein

Einsatz

Cloud, SaaS, Web

Training

Persönlich

Live Online

Webinare

Dokumentation

Kundenbetreuung

24/7 (Live Vertreter)

Support während der Geschäftszeiten

Online

Customer Lifecycle Marketing Funktionen

CEM Software (Customer Experience Management)
Analytik
Befragung / Umfragemanagement
Dashboard
Empfindungsanalyse
Feedback-Management
Kundensegmentierung
Multichannel-Datenerfassung
Prädiktive Analytik
Textanalyse
Wissensmanagement
A/B-Tests
Abonnenten-Management
Automatische Antworten
Berichterstattung / Analyse
Bildbibliothek
CAN SPAM-Compliance
Drip-Kampagnen
Dynamische Inhalte
Ereignisgesteuerte E-Mail
Kundenbefragungen
Mailinglisten-Management
Mobil-ootimierte E-Mails
Vorlagen-Management
WYSIWYG-Email-Editor
Zielseiten / Web-Formulare
E-Mail Marketing
Ereignisgesteuerte Aktionen
Kanalmanagement
Kontakt-Datenbank
Leadmanagement
Mehrere Kampagnen
A/B-Tests
Analytik / ROI-Verfolgung
Anpassbare CTAs
Drip-Kampagnen
Dynamische Inhalte
Lead Scoring
Sales Intelligence
Segmentierung
Social Marketing
Suchmaschinen-Marketing
Websitebesucher-Nachverfolgung
Zielseiten / Web-Formulare

Customer Lifecycle Marketing – Nutzerbewertungen

Zeigt 4 von 4 Nutzerbewertungen

Gesamt
4.2/5
Benutzerfreundlichkeit
3.8/5
Kundenservice
5/5
Funktionen
4.5/5
Preis-Leistungs-Verhältnis
4/5

excellent program to complement our online marketing strategy

Bewertet am 6.8.2018
Juan cesar G.
Freelance Programmer
Marketing & Werbung, 51-200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Quelle des Nutzers 
5/5
Gesamt
4/5
Benutzerfreundlichkeit
5/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
4/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: With Customer Lifecycle Marketing I have achieved loyalty and development of many potential clients.

Vorteile: I really like this program because it focuses on retaining, loyalty and developing potential customers (prospects) something that most marketing programs ignore, thanks to this we can accompany the user during their life cycle and have more possibilities for new business .

Nachteile: It's a great program but I think the price of the software is a bit expensive.

Fantastic marketing automation that covers entire customer lifecycle

Bewertet am 4.10.2010
Dave M.
E-Marketing Manager
Quelle des Nutzers 
5/5
Gesamt
5/5
Benutzerfreundlichkeit
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
Preis-Leistungs-Verhältnis

Kommentare: Right On Interactive is a small but growing team of smart marketers who "get it". From pre-sale all the way through close and onto support, they're an ideal partner: always knocking themselves out to provide the best experience possible. I just reviewed what I wrote - sounds like I'm being paid by the company :-) I'm not; simply a fan of their great service, great value and great results. One of our primary goals is to drive advocacy - Right On Interactive has become a required/key component in achieving this goal. Happy to accept calls/emails to discuss Right On Interactive further.

Vorteile: One of the best features that differentiates Right On from the rest of the competition (like Eloqua, Marketo) is their focus on the entire customer lifecycle. Their service is not simply a pre-sale lead gen machine - it's a true marketing automation system that allows us to dynamically engage with prospects AND customers based on who they are (fit) and what they do (engagement) at any phase in their lifecycle.

Nachteile: Nothing worth noting

ROI Customer Lifecycle Marketing

Bewertet am 5.10.2010
Bo L.
Communications Manager
Quelle des Nutzers 
4/5
Gesamt
4/5
Benutzerfreundlichkeit
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
Preis-Leistungs-Verhältnis

Kommentare: I highly recommend ROI's Customer Lifecycle Marketing tool, as well as the expert services provided by the Right On Interactive team.

Vorteile: With the ROI Customer Lifecycle Marketing tool, we're able to automate important contacts with our customers. Based on customer behavior or status, the tool allows us to trigger email messages which drive customers to make repeat shopping visits to our stores.

Nachteile: None that I can think of.

Difficult to implement, but powerful if leveraged appropriately.

Bewertet am 14.4.2017
Tim H.
Marketing Director
Marketing & Werbung, 13-50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Quelle des Nutzers 
3/5
Gesamt
2/5
Benutzerfreundlichkeit
4/5
Eigenschaften & Funktionalitäten
5/5
Kundenbetreuung
4/5
Preis-Leistungs-Verhältnis
Wahrscheinlichkeit der Weiterempfehlung:
Unwahrscheinlich Äußerst wahrscheinlich

Kommentare: I've used Right On's email software and I found it a little more difficult than average email platforms to implement. Once implemented, however, its lifecycle automation process is very powerful and one of my favorite ways to tackle marketing automation.

Vorteile: It gives you really great data and really powerful automation options that aren't available on most platforms. Their lead-scoring functionality is the best in the industry in my opinion.

Nachteile: Difficult to implement, messy when set up poorly. You need an expert at the helm.