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Über Upsiide

Upsiide helps marketing and insights teams predict which products, concepts, messages or claims will perform best in-market.

Erfahre mehr über Upsiide

Zeigt 16 Bewertungen

Verifizierter Rezensent
Innovation Consultant in USA
Verifizierter Nutzer auf LinkedIn
Think-Tanks, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Efficient way to get grass-roots feedback

5 vor 4 Monaten

Vorteile:

Upsiide makes it easy to get quick feedback on marketing and design concepts! It has an simple and intuitive interface.

Nachteile:

Probably not the most "scientific" results, but still gets you in the ballpark.

Hayden B.
Project Manager in USA
Marktforschung, 201-500 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

The "Tinder" of Concept Testing

5 vor 4 Monaten

Kommentare: Overall it's great! When we first started using Upsiide we had a ton of support ([SENSITIVE CONTENT] was amazing). The platform is easy to use and effective. Internally we call Upsiide "Tinder for Concept Testing" because it does a great job making concept testing an enjoyable experience for the participants and the researcher.

Vorteile:

The most important aspect of Upsiide is its accessibility and usability. The platform has a simple interface that anyone can pick up and use. It's also very easy to program surveys in non-english speaking countries.

Nachteile:

We had some serious trouble on a project where we leveraged Upsiides panel. The IR was lower than anticipated and our survey fielding was halted. We were told that the recruitment wasn't feasible which put us in a very difficult position. We would have much preferred a partner-like experience, where we could troubleshoot potential solutions together. I also noticed a change in the level of support we receive. When we started using Upsiide they offered a high level of personalized support, but recently they've pushed us to use their support system instead, which makes Upsiide feel more like a digital tool than a vendor relationship.

Antwort von Dig Insights

vor 4 Monaten

Thanks for the review, Hayden! We think Upsiide's easy to use and incredibly intuitive interface is something that sets us apart from our competition, so it's great to see that you feel the same way. Client support is a big point of pride for us as well, so we're disappointed to hear that you have not been receiving the same level of care and assistance. We appreciate your feedback and will use this to better our team.

Verifizierter Rezensent
Market Researcher in Philippinen
Verifizierter Nutzer auf LinkedIn
Essen & Trinken, 10.000+ Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Worth the Try

3 vor 4 Monaten

Vorteile:

Easy to use and navigate, user-friendly.

Nachteile:

Doesn’t allow complex questions like skipping

Sarah M.
Sr. Research Manager in Kanada
Bankwesen, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Perfect tool for idea/attribute screening

5 vor 4 Monaten

Kommentare: We use Upsiide when we have too many ideas and little direction on how to narrow them down. This has proven to be a successful tool, whether it be for testing names, marketing taglines or RTBS, product features, incentives, etc. Our stakeholders find the outputs extremely easy to understand, but also very powerful in how actionable they are.

Vorteile:

How easy it is for the respondents, and for our stakeholders to understand and action the results.

Nachteile:

Nothing! I like all of the features of upsiide and the outputs.

Antwort von Dig Insights

vor 4 Monaten

Hi Sarah, this review made our day - thank you for taking the time to review your experience with Upsiide! We are really happy to see you are getting as much value from the platform as you are! Wishing you continued success. The Upsiide Team

Marin G.
Consumer Insight Planner in Frankreich
Essen & Trinken, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Agile way to push for consumer centricity

4 vor 4 Monaten

Vorteile:

Great way to have consumer feedbacks in a few hours in order to guide innovation throughout the process

Nachteile:

The analysis could be seen as a bit simplistic. It's a good tool to have the big picture but then need for more diagnostic to understand the reason why

Keeshan S.
Brand Director in Schweden
Essen & Trinken, 201-500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Tinder for Market Research!

5 vor 4 Monaten

Kommentare: User-centric so we get better data to help make important business decisions.
Competitively priced and can be scaled up or down in complexity based on needs.
Quick to implement and get results... doesn't take a month or so of planning.

Vorteile:

Very user-centric; ensures reliable data through engaging participants like human beings! Making it super easy and entertaining rather than the typical 5-point Likert scale surveys that no one in their right mind would do accurately.

Nachteile:

No cons; need more platforms like this. 95% of market research platforms are sterile and dry - this is the other 5%.

Greg M.
Founder in Kanada
Konsumgüter, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Excellent for research

5 vor 4 Monaten

Kommentare: Using Upsiide helped us prioritize our product development efforts, without having to go through the cost and effort of making prototypes.

Vorteile:

Comprehensive and powerful. Usage of Upsiide was extremely helpful in our decision-making process regarding product innovation and messaging.

Nachteile:

Zero complaints. Overall my experience was positive.

Agata D.
Head of RTD Business in Schweden
Konsumgüter, 10.000+ Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

good tool

4 vor 4 Monaten

Kommentare: we were setting an optimal portfolio and we researched innovation concepts. Both gave a good and insightful results

Vorteile:

fast easy to use and understand delivers credible results

Nachteile:

expensive lack of possibility to reuse the already used data - e.g. kick off research with same benchmark but new innovations costs the same as a new research. does not work great on mobile. takes a lot of time to get the results translated into a presentation

Annegien V.
Analytics & Insights Senior manager in USA
Konsumgüter, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Love using Upsiide

5 vor 4 Monaten

Kommentare: use it to assess the screen appeal of different innovation ideas, or different claims

Vorteile:

Love how intuitive this is for the respondent. Easy to use as well as quick turn around.

Nachteile:

The 2 metrics of interest and trade off are a bit hard to explain to business partners

Joanna B.
Consumer Insights in USA
Essen & Trinken, 201-500 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great tool for agile online research

5 vor 4 Monaten

Vorteile:

easy to use, very efficient in completing required sample, useful and insightful analysis readily available in the platform

Nachteile:

For now, it satisfies our consumer research needs.

Antwort von Dig Insights

vor 4 Monaten

Thanks for the amazing review, Joanna. We're glad you're finding the platform efficient and easy to use. Watch out for updates, we're rolling out some exciting new features really soon.

Ratapol T.
VP in USA
Konsumgüter, 201-500 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Feedback on Upsiide

4 vor 4 Monaten

Vorteile:

Easy to use. Cost effective. Fast turnaround. Results available right away. And, our client contact person [SENSITIVE CONTENT] has been very helpful to us.

Nachteile:

We wish that we can download full report instead of individual pieces of results

Livia G.
Commercial Manager in Niederlande
Einzelhandel, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Great software supporting our business decisions

5 vor 4 Monaten

Kommentare: Great experience overall

Vorteile:

Easy to use software including all features we needed

Nachteile:

Integration with other apps was not possible

Kathryn B.
Head of insights in UK
Essen & Trinken, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Overall good experience

4 vor 4 Monaten

Kommentare: Posiitive

Vorteile:

The overall product has improved over time...much better than when it was first launched. They have obviously listened to customer feedback and have evolved.

Nachteile:

Turf tool to complicated to use so avoid using it

Emily D.
Senior Director of Innovation in USA
Konsumgüter, 11-50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Great tool for product market research

5 vor 4 Monaten

Kommentare: Such a clear way to get product ideas in front of customers and gage level of interest and viability. Would love to continue using Upsiide for this purpose.

Vorteile:

Super fun and intuitive for customers to use, which resulted in a high completion rate, and very useful data.

Nachteile:

I wasn't responsible for the build or integration so not sure how difficult that aspect might be.

Katie M.
President in Kanada
Essen & Trinken, 2-10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Great product, very helpful for market research!

5 vor 4 Monaten

Vorteile:

Platform is very user friendly and provides great insight!

Nachteile:

The software served its purpose and we didn't find any limitations when using it.

Ken K.
president in Kanada
Marketing & Werbung, 2-10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

ken

5 vor 4 Monaten

Kommentare: good

Vorteile:

good targeting and inexpensive. able to find a critical mass of targets easily.

Nachteile:

some instructions not easy to understand