Talkwalker Erfahrungen

eine sehr intelligente Allzweckwaffe

Kommentare: Ein System für alle Formen der digitalen Business-Intelligence: Marken-Beurteilungen, Trend-Analysen, Issue Management, Early Warnings, Innovations-Analysen, Influencer-Coaching etc.

Vorteile:

das System kann für sehr unterschiedliche Fragestellungen verwendet und somit für fast alle Kundenbedürfnisse eingesetzt werden - Support und online Handbuch sind sehr gute Unterstützungstools. Der Export aller Daten und Graphiken erlaubt es, sehr gute kundenspezifische Präsentationen zu generieren - das Command Center generiert beste Top Management Attention

Nachteile:

wir haben bisher wirklich keine Schwachstelle gefunden, die beim übernächsten Release nicht korrigiert worden wäre

The sky's the limit!

Vorteile:

Talkwalker is incredibly customizable. Once you've had a proper demo/training on this tool, honestly the sky is the limit with what you can do. I really enjoy using this product for social monitoring purposes and pulling data to build reports. It is a lot more accurate than other similar tools out there (that I have used) especially when calculating social sentiment. You can also build customized reports right on the platform or email reports!

Nachteile:

The tool isn't the most intuitive or user-friendly, but with a proper training you will quickly learn how to use it. There is just soooo much you can use this tool for! I would say you need to be pretty familiar with boolean queries as it functions mostly on that.

Talkwalker - a fast & easy to use social media monitoring tool

Kommentare: It is easy to use. Its a great step for me upgrading myself from social studio to talkwalker and i dont regret it

Vorteile:

Fast, easy to use, super helpful managing the sentiment, super cool in widgets and reporting, cool features like sending emails to users and crisis monitoring...all of these things are super cool

Nachteile:

its limitation that it can only be used as a social media listening tool & that its not a unified solution which can have not just sentiment but advertising spends & content management included as well

Talkwalker- Though presentation is good but poor data minning capacity

Kommentare: Not so much satisfied but it helped me in better visualization of data and help me understanding more metrics of analytics. But the overall experience is not so good

Vorteile:

It has lots of filters which give us many choices to make our data more specific and precise. Apart from this it visualization is awesome and that makes it very cool to use as we have everything on screen whatever we need. It is quite easy to use and query formation is also good. But the most important thing is that it has a separate dashboard thing in it which helps to segregate multiple clients.

Nachteile:

Data mining is very poor and sentiment tagging is also very poor. No when can trust in its data as it could be wrong. Second thing is that it shows different data on the dashboard and when we download it then data count become different

Excellent product for the analysis and monitoring of social networks

Kommentare: This software provides us with all the data and indicators we need, it allows us to have a better perspective, it also offers me a very complete review on multiple topics, it has been very useful for our team when receiving information about our brand, now we have the possibility to access to different results and queries, it offers us faster reaction times, helps us in many useful ideas.

Vorteile:

It is an excellent tool for segmenting the audience, it offers an excellent system, the dashboard and reports are good too, it is very useful when it comes to campaign analysis, I can also use it for a variety of different auditory use cases, it also provides a large number of innovative functions, its reports can be customized and sent by email, it allows you to follow your communication campaigns and analyze the results, it also allows complex queries and sophisticated analyzes, the device is very intuitive and well designed.

Nachteile:

It is a very good and useful tool for strategies in social networks, I have nothing bad to mention about Talkwalker, its performance is very correct and it fulfills its functions correctly.

Web listening made simple (but with limits)

Kommentare: We use it in our agency to track the brand names of some clients and to discover trends and topics around certain brands or products.

Vorteile:

I like the very user friendly interface: it's simple to browse through its functions and features. Help pages are comprehensive and useful. Support is great: whenever you have doubts or problems, they are available to help you find the best solution to your needs (mail, phone, virtual meeting). It can scan many web properties (websites, blogs, forums, most social media) for keywords or hashtags. Keyword creation is quite easy, also for very complex "constructions" (with many operators letting you build any kind of expression). It is a bit pricy, but when compared to similar platforms it turns out that it's one of the cheapest.

Nachteile:

Listening is very limited on Facebook and Instagram (because Facebook limits what's passed through its APIs, after privacy concerns of the past years). Automatic analysis of the sentiment of the mentions is not totally satisfying, requiring a lot of manual work to correct the platform suggestions. There is no analysis of the profiles who mention your keywords. In the end, it's very useful to track possible "crisis events", but it's not very useful if you want to analyze how certain topics or brands are treated on the web, to understand what people talk about and where this occurs.

Great product

Kommentare: Talkwalker works flawlessly and enables anyone to get relevant insights at a glance. The software is really user-friendly, and has many settings that can be finely customized. The monitoring is good and accurate (almost all online media types are supported, as well as print and broadcast). Reports and dashboards are easy to made and easy to share (via email on a scheduled basis for instance), every type of data (charts, publications etc) can be exported in various formats (csv, ppt, xls etc.). or even embedded on other platforms (via json, xml, rss feed...). This is useful to do further analysis on the data collected. Alerts work well, which is very valuable when doing crisis communication. Besides, new features are added regularly and customer support is great. I would totally recommend it.

Too good to be true

Kommentare: I find it very easy to use and set up for my clients. It's very accurate and reliable.

Vorteile:

Love this software. Have been using it for years and find it so much better than its competitors.

Nachteile:

The pricing is very high and not in line with other platforms offering the same services.

Set it and forget brand monitoring tool

Kommentare: This tool saves time because now I do not have to manually search the web for mentions of my company. TalkWalker does it for me.

Vorteile:

I like that once I set up the keywords to track, I get daily digest emails of keyword mentions in social media and across the web.

Nachteile:

There's nothing I would change about it. It is extremely inexpensive and simple to use. Very straightforward.

Talkwalker is good one.

Vorteile:

Social media is very helpful in my work. Its content and interface will do your job

Nachteile:

I do not think that enough analytical data is presented.

Preferred Tool For Alerts!

Kommentare: While we still use Google Alerts, Talkwalker Alerts is by far superior to Google Alerts. We receive so many more updates than we ever did with Google.

Vorteile:

Talkwalker Alerts have helped our PR and social media teams by providing realtime updates on our name in the news and relevant topics. I really like how it includes Tweets and takes you directly to Twitter to view the mention.

Nachteile:

Sometimes, we receive numerous alerts for the same mention - which can flood the inbox.

It makes most of the work for you

Kommentare: This is a professionally prepared program and it helped us a lot. I would recommend it to anyone who has a business dealing with social media.

Vorteile:

All the data are collected, statistics are prepared and reports almost got ready and even the timely reports that you prepared their drafts are sent by this app. We worked on an election process for an African country. We traced all social media, got feedback after our candidate's any moves and we could foresee the political issues before they happened by using talkwalker.

Nachteile:

It is really difficult to learn all the specifications and you really need to have a course about the usage. Of course they help you learn to use the program but it takes time.

Talkwalker Review

Kommentare: Have used Talkwalker to inform reporting for many clients, the tool allows them to see what is driving conversations online, and see how this info changes over time.

Vorteile:

An extremely impressive, powerful, and easy to use piece of software that allows for granular analysis down to region, language, device, among others.

Nachteile:

Can be a steep learning curve at first to use.

Easier to get Reach & Engagement insights

Kommentare: I've used Mention and Talkwalker simultaneously and I found Talkwalker simpler and easier to use.

Vorteile:

I've using Talkwalker for creating social media insight reports for about 4 months now. It's been helpful for our team for getting in-depth analysis on the data we publish online. We have linked our official Instagram, Facebook and Twitter pages to Talkwalker. All works fine, I love the simplicity of their analytics section.

Nachteile:

Topic set-up is kind of tricky. It needs boolean knowledge.

User friendly and plug and play

Vorteile:

The UX is very user-friendly and the learning curve isn't very steep.

Nachteile:

I'd like to see better support for content performance reporting. It is often very clunky and requires special formulas to calculate basic metrics like engagement rate by reach.

The most intuitive social listening tool ever

Kommentare: Talkwalker is so easy to use and the way it presents insights i visually enticing as well, best of all it's Fast!

Vorteile:

Unlike most social listening tools where I would take awhile to get used to, it took me mins to get what I needed exactly

Nachteile:

There isn't much insights from Facebook and Instagram, but this is more of an issue that most listening tools faced due to the aftermath of Cambridge Analytica

Talkwalker Review

Vorteile:

The very comprehensive app is great and gorgeous in every way. These are my favorite features.

Nachteile:

It's a very expensive app. Unfortunately, it is not a suitable application for those who do not have a budget.

One of the best tool for social listening

Vorteile:

I've been using Talkwalker for a month now and this tool is actually a lifesaver. Its easy to track hashtags, and mentions, calculate the reach, demographics, sentiment etc. Although the pricing may seem a bit heavy, the tool is actually worth it.

Nachteile:

It doesn't support Instagram story tracking for 'Creators account'.

Good tool for getting social insights

Kommentare: It's an okay tool for insights and reporting

Vorteile:

Talkwalker has been helping me with social media insights and report creation. The analytics dashboard is user-friendly and easily understandable. Setting up topics and channels was a tricky task but their documentation is pretty solid.

Nachteile:

Topic set-up and channel set-up is tricky. Cost is also higher considered with similar platforms

great tool for content management

Vorteile:

I have been using Talkwalker for measuring the effectiveness of social media copies I write and it helps really well. Although the initial set up was kind of tough, our account manager helped us really well to catch up with the software.

Nachteile:

It's really hard to learn for a non-techie person.

Very Good tool

Kommentare: Talkwalker is a very fast Social Media Monitoring tool, combining multiples Social Media Channels in the same feature. It captures an amazing amount of mentions available on the World Wide Web

Average Reporting Functionalities

Kommentare: It's a powerful tool but it needs more refinement.

Vorteile:

Our marketing team creates social media insight reports using Talkwalker, my job is to create monthly reports based on the reports generated. They have an inbuilt reporting facility but it's not up to the mark. User interface is average. but it's really hard to catch up for a first time analytical tool user.

Nachteile:

Reports can not be customised as desired. The graphics are static so colour change and similar options are not available.

Easy to use

Vorteile:

An easy way to monitor your mentions on social, easy to follow brands and conversations. Easy tracking.

Nachteile:

Paid option is really expensive and not really worth the change in features, need to up value for money on paid options.