Taboola Erfahrungen

Schneller und hilfreicher Support

Vorteile:

Der Support war da, als ich ein technisches Problem mit meiner Pixel-Installation hatte. Sie konnten sofort eine Lösung vorschlagen, um meine E-Commerce-Kampagne wieder ordnungsgemäß zum Laufen zu bringen.

Nachteile:

Wir haben mit Taboola großartige Ergebnisse erzielt, allerdings würde ich mir einige Verbesserungen in der Benutzeroberfläche wünschen.

Einfache Möglichkeit, auf Premium-Nachrichtenseiten zu werben.

Vorteile:

Wir hatten großen Erfolg damit, Taboola als Teil einer integrierten Online- und Offline-Kampagne hinzuzufügen. Es gibt keinen einfacheren Weg, Ihre Anzeigen auf führenden Inlands- und internationalen Websites zu platzieren.

Nachteile:

Ich würde gerne noch genauere Targeting-Optionen sehen - obwohl sich dies ständig zu verbessern scheint.

The best native traffic partner

Kommentare: Excellent. I've been using Taboola for 10+ years and it's my go-to native advertising platform.

Vorteile:

Easy to use interface, full insight into sources, excellent UTM support. Real traffic.

Nachteile:

The max conversion setting could use more work. Google and Facebook have better algorithms, imo, but higher CPC.

Taboola is a game changer compared to other display products!

Kommentare: Excellent! Loving our new team & [sensitive content hidden] always steps in when we need it.

Vorteile:

Taboola is the best native offering around, also compared to programmatic buys/display you see a lot more engagement & also the guaranteed CPC’s or CPCV’s are GAME CHANGING! Also it’s not normal in my opinion that you can expect hardcore leads/sales from a display type product but you actually get it with Taboola!

Nachteile:

Whilst the platform is amazing & the team is great, I find when I ask for examples in a category the creative of this is a little lacking compared with other providers (e.g. seeing other clients in a category with ads in the platform live for case stidies etc). But once live, its excellent!

Blancheporte & Schwartz Consulting

Kommentare: Our experience with Taboola has been excellent. The combination of AI-powered bidding, audience targeting, and robust analytics helped us turn native advertising into a key revenue driver. We look forward to exploring even more features to continue scaling

Vorteile:

Taboola’s AI-driven optimization and S2S tracking allowed us to significantly enhance campaign performance, doubling our ROAS while reducing CPA by 43%. The platform’s reach and seamless integration into premium publisher sites make it a powerful acquisition channel.

Nachteile:

While the platform delivers strong performance, initial campaign setup and optimization require close monitoring to maximize efficiency. However, once fine-tuned, results are highly scalable

Greg's review - 5 stars

Kommentare: Overall it has been great compared to other marketing partners I work with. The account team at Taboola is really great to work with. I cant say enough about that. Additionally, the Yahoo transition has been a huge success for us. yahoo was incredibly difficult to work with, their team was horrible, and their DSP was a hot mess. Now that we can access our Yahoo campaigns in Taboola, our performance has sky rocketed and our lives are much easier.

Vorteile:

Easy to use, with complete transparency. Thats all I have to say about that.

Nachteile:

There are a lot of bugs in the UI. Thats all I have to say about that

All Star Team

Kommentare: Collaborating with the team, learning about new products and working together has been such a pleasure

Vorteile:

The team makes optimizing my campaigns very easy and they provide great results.

Nachteile:

Nothing bad to say about the team or products

Allow Taboola to do ALL of the Heavy Lifting

Kommentare: From the moment we established our account, it has been a Blessing. The Artificial Intelligence (AI) aspect informed us that we would have a better chance of not having our "Ad Copy" truncated on particular Ad Partners if we kept our heading at 60 or below. The AI feature reworded out Headline to an even more powerful message. Our goal is the "Accomplish the Mission" and Taboola is assisting us with our Goal.

Vorteile:

The Ease of Use, The Customer Care Agents, The Affordable Pricing.

Nachteile:

We have not experienced any challenges. We are 100% happy with our decision to utilize all of the robust features of Taboola.

Taboola is an incredible publisher partner in helping us amplify branded content

Vorteile:

Taboola has been a reliable partner for The Seattle Times Media Solutions, consistently delivering efficient traffic to our branded content campaigns. Since we started using the new Maximize Conversions solutions, we’ve seen a dramatic increase in results. Taboola is now one of our top-performing channels for driving cost-efficient traffic.

Nachteile:

We have never had a negative experience with Taboola

Drive More Awareness Right Target

Vorteile:

Ads placement to reach the right target all segments

Nachteile:

confused to set up first time and dashboard

Taboola review

Kommentare: 8/10, We have seen tremendous success on taboola

Vorteile:

Ease of use, low cost traffic, great results

Nachteile:

The platform lacks a google ads editor style bulk uploader

Love working with Taboola

Kommentare: It's been great. it feels like the conversions we get form Taboola are absolutely incremental

Vorteile:

Managed services team has been really helpful.

Nachteile:

THere is a lot of low quality traffic, and you have to manage networks to reduce that.

My First Experience With Taboola

Vorteile:

I found the Taboola setup quick and simple, the get to know product guide functions almost like a wizard with next steps delivered to the in-app messaging platform - If you follow the prompts you can't make a mistake, this was especially helpful as a first time user of the platform running special category ads.

Nachteile:

I'd love to see Taboola expand it's placement reach to compete more directly with Google or to gain placement in very niche but busy platforms like Reddit (Yes, I know Reddit has their own ad platform but it was the first one that came to mind)

Taboola, la plataforma Native por excelencia

Kommentare: En términos generales, mi experiencia con Taboola es muy ventajosa y útil

Vorteile:

La compra a CPC y toda la trazabilidad que estoy consiguiendo para mis clientes si revisamos GA4

Nachteile:

La configuracion de los budgets mensualmente

Senior programmatic manager

Kommentare: Since 6 years I am running native campaigns. The contact with support is always very good

Vorteile:

Simply dashboard, fast support, good contact

Nachteile:

Dashboard is very slow sometimes, could be faster

Great source with scale

Vorteile:

scale, measurability, variety. Taboola and partners are doing a good job at increasing the reach

Nachteile:

Would love to have a bit more control on the placements. Taboola should give their own UI/API priority over the exchange when bidding for a placement to avoid mixing traffic with our sources and devaluing the offering

Taboola great advertising product

Kommentare: Very positive experience getting good results and scaling out business

Vorteile:

Huge inventory, Great conversions, good policy system

Nachteile:

Slow UI compared to similar products, improved a little bit since moving to the new UI

Taboola are champions of Native advertising to date

Kommentare: A fantastic experience. Taboola are the leaders in native ad technology and deployment.

Vorteile:

The platform is incredibly easy to use, with great ad formats and support from the onshore team. They are proactive in their suggestions and are very hands-on with us as an agency.

Nachteile:

Sometimes, reporting from a post view perspective can be limited. The inventory, while strong, is not often too unique to Taboola as a provider.

Best Native platform I have used till now.

Vorteile:

Multiple number of sites & huge amount of traffic for every country.

Nachteile:

Sometimes interface being slow or stuck.

Valuable partner and innovative platform for performance marketers

Vorteile:

Fast pacing company that keeps a pulse on customer needs to have continous improvement on their product landscape. We highly value this long term partnership that offers us great technology combined with personal connection on key challenges.

Nachteile:

With the large publisher list comes a challenge to filter for the best value options. Facilitating user's options to handle this aspect on his side (without depending on support) and sharing further insights on the publishers KPIs/availability would increase the speed of optimization.

Significant success working with Taboola and Maximize Conversions bidding strategy

Vorteile:

We achieved significant success with Taboola by collaborating closely with their product team before launching a new bidding strategy. By implementing the automated approach of Maximize Conversions, we not only saved valuable time and effort but also expanded our reach to previously untapped inventory, showcasing our success in terms of improved efficiency and increased profitability.

Nachteile:

Testing ads can be expensive due to expedited learning on newly uploaded creatives.

One of Kind

Kommentare: My overall experience has been great! Great communication with the representative that was assigned to my account. A company that stays on t op of making adjustments and optimizations were needed within a campaign. The overall campaigns I have ran in the past have produce great results!

Vorteile:

The overall experience of the service. From setting up campaigns, making optimizations, to being able to adjust to the brand. Overall great communication..

Nachteile:

There is not a lot I dislike about Taboola since using their services for display campaigns.

Easy to use and effective

Kommentare: It’s been a good experience with measurable insights.

Vorteile:

The account manager relationship is valuable and we always have someone to address issues.

Nachteile:

Like most content marketing, there’s a learning curve. This is not a comment specific to Taboola.

Atendimento excelente, e baixo custo de atração.

Kommentare: muito bom otimo atendimento, e traz bastante pessoas para dentro do site a um custo baixo

Vorteile:

Atendimento, e o baixo custo par atração de publico

Nachteile:

acho que a assertividade dos resultados.

Taboolateral

Kommentare: Currently still experimenting and hopeful that Taboola would improve their conversion tracking set up.

Vorteile:

Taboola is a good platform for sourcing transparent traffic for native campaigns/ads

Nachteile:

Conversion tracking is complicated especially while running campaigns for well known advertisers/affiliates. Taboola can simplify conversion tracking similar to 3rd party trackers like Clickflare, etc