--- description: Detaillierte Informationen über CoolTool zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: CoolTool Erfahrungen, Vor- und Nachteile – Capterra Deutschland 2026 --- Breadcrumb: [Startseite](/) > [Marktforschung Software](/directory/10041/market-research/software) > [CoolTool](/software/154861/cooltool) # CoolTool Canonical: https://www.capterra.com.de/software/154861/cooltool Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.com.de/software/154861/cooltool?page=2) > CoolTool ist eine Online-Plattform für die professionelle Marktforschung. Die leistungsstarke Online-Umfrage-Engine umfasst Neuromarketing-Lösungen. > > Bewertung: **4.5/5** von 10 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Übersicht ### Wer verwendet CoolTool? Bei CoolTool werden Neuromarketing-Technologien und Research-Tools entwickelt. Diese werden hauptsächlich von Forschungseinrichtungen genutzt, um Studien zum Verbraucherverhalten, einschließlich digitaler Materialien, durchzuführen. ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **4.5/5** | 10 Nutzerbewertungen | | Bedienkomfort | 4.6/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 4.8/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 4.0/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 4.4/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 90% | (9/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: CoolTool - **Gegründet**: 2011 ## Gewerblicher Kontext - **Startpreis**: 299,00 $ - **Preismodell**: (Kostenlose Version verfügbar) (Kostenlose Testversion) - **Zielgruppe**: 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Windows (Desktop), Android (mobil) - **Unterstützte Sprachen**: Englisch - **Verfügbare Länder**: Australien, Brasilien, China, Deutschland, Indien, Japan, Kanada, Mexiko, Vereinigte Staaten, Vereinigtes Königreich ## Funktionen - Anpassbare Fragen - Anpassbare Vorlagen - Befragungs-/Umfragemanagement - Berichterstattung / Analyse - Daten-Import / -Export - Datenvisualisierung - E-Mail Marketing - Fragen-Verzweigung - Fragenkatalog - Multi-Channel-Vertrieb - Offline-Antwort-Sammlung - Panel-Management - Statistische Analyse - URL-Anpassung - Umfragenerstellung - Verzweigungslogik ## Optionen für Kundensupport - E-Mail/Helpdesk - FAQ/Forum - Wissensdatenbank - Telefon-Support - 24/7 Live-Support - Chat ## Category - [Marktforschung Software](https://www.capterra.com.de/directory/10041/market-research/software) ## Ähnliche Kategorien - [Marktforschung Software](https://www.capterra.com.de/directory/10041/market-research/software) - [Umfragetools](https://www.capterra.com.de/directory/30092/survey/software) ## Alternativen 1. [Typeform](https://www.capterra.com.de/software/137289/typeform) — 4.7/5 (945 reviews) 2. [Tremendous](https://www.capterra.com.de/software/197141/tremendous-rewards) — 4.8/5 (456 reviews) 3. [Make Opinion](https://www.capterra.com.de/software/1045620/make-opinion) — 4.8/5 (65 reviews) 4. [Semrush](https://www.capterra.com.de/software/151962/semrush) — 4.6/5 (2316 reviews) 5. [QuestionPro](https://www.capterra.com.de/software/135455/questionpro) — 4.8/5 (522 reviews) ## Nutzerbewertungen ### "A great experience & happy clients" — 4.0/5 > **Megan** | *15. August 2017* | Marktforschung | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: The fact that you can focus on designing each project almost as a survey and worry about all the analyses later (after data collection) was a huge relief for me. You don't need to have everything figured out from the start to be able to extrapolate and analyse what you need at a later date. In that sense, it reminds me of a standard market research quantitative study, which is comforting when you're using a brand new technology you've never used before. Also the Cool Tool team was very responsive and always helped me out when I had questions. > > **Nachteile**: Sometimes the equipment is a bit glitchy. Once you have done a few interviews, you quickly learn how to troubleshoot -- which is usually just restarting equipment. I think it would be nice if there was some bench-marking information provided by Cool Tool to help with explaining the methodology to clients and interpreting results. I would also like more instruction about how to properly set up the testing room. There were some challenges with lighting for the facial recognition and eye tracker to work properly. Further, I would like more information about the quality of the equipment for peace of mind and to add credibility when recommending this as a viable research platform to our clients. > > Experience with a new technology and understanding of its best applications in market research. ----- ### "I perform surveys of commercial insights using the tool cooltool, it has all the resources necessary" — 5.0/5 > **DANIEL** | *9. Mai 2017* | Bildungsmanagement | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: The ease of use, the quality of the data generated through the analyzes and also the ease of generating reports and exporting the data to statistical analysis software. The iterative form of the system in the research panel assembly. The cost of the software and the hardware that can be used in the platform that allow us to perform the neuromarketing tests. > > **Nachteile**: Does not have integrated in the platform the metrics referring to conductance of hair, cardiac beats and temperature. Requiring a separate report with this data to be assembled. > > Apply theoretical knowledge in practice and obtain results to improve the performance of companies and with that have a market gain, another point reached and power educate people to use software and understand what the data extracted from the system. ----- ### "software have some limited functions, more functions is needed to make it fully DIY able." — 4.0/5 > **darren** | *15. August 2017* | Marktforschung | Empfehlungsbewertung: 6.0/10 > > **Vorteile**: It can contain survey questions + eye tracking data. Report can be viewed in powerpoint format. White label function is available. There are good help from the community. > > **Nachteile**: some common stuff like customise survey link is not available. Eg. survey.cooltool.com or xxx.cooltool.com and so on. survey respond ID is not peg to the survey project, it is just some random number from the system.... not tidy at all. > > added service besides standard market research ----- ### "CoolTool: a very nice tool to teach design of neuuromarketing experiments" — 4.0/5 > **Luis** | *17. September 2019* | Forschung | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: is user-friendly and quiet intuitive. It has many different possibilities and works in different platforms. The chat is very useful, > > **Nachteile**: Some features are inflexible. The software needed to run high-quality experiments doesnt work in mac. The website it a bit confusing to find some methodological details. > > I use CoolTool to teach neuromarketing experiments with my students in a Neuromarketing Master degree. I show them how to create experiments and encourage them to run their own experiment in CoolTool. ----- ### "Recommendations for cooltool." — 4.0/5 > **Nino** | *18. September 2019* | Forschung | Empfehlungsbewertung: 10.0/10 > > **Vorteile**: I like most in this software that is is smart, value for product, the best team, many additional documents for learning. > > **Nachteile**: Mmm, I think maybe software need to add more function and opportunities in creating reports more easily. In the end i recommend cooltool. > > I am a client of cooltool. I am using software and hardware. I have projects in researches and by using cooltool I have possibility to be a researcher in neuromarketing. ----- Seite: 1 / 2\ Weiter: [Nächste Seite](https://www.capterra.com.de/software/154861/cooltool?page=2) ## Links - [Auf Capterra anzeigen](https://www.capterra.com.de/software/154861/cooltool) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | ja | | | nl | | | nl-BE | | ----- ## Strukturierte Daten