Later Erfahrungen

Posten von Foto Werbung auf Social Media Kanälen

Vorteile:

Funktioniert immer! In 4 Jahren bisher nur 1 Ausfall

Nachteile:

Video Funktionen unterstützen nicht HQ(4K) Upload

Unflexibel

Vorteile:

Das Planen war immer erfolgreich. Sonst kann ich nichts dazu sagen.

Nachteile:

Es gab Funktionen, die für uns nützlich waren. Jedoch wurden diese eingestellt. Setidem haben wir fast 1 Jahr den Plan bezahlt, ohne ihn zu nutzen. Der Support war da leider auch keine große Hilfe

Simple social scheduling

Kommentare: I'm sure there are lots more functions I don't use, but for me, it does the simple stuff really well

Vorteile:

Posting across multiple channels easily and scheduling posts to be sent in the future. Adding media and tagging partners in posts

Nachteile:

Just the limitations on the free version, but there needs to be a reason to upgrade!

With a Few More Features, It Would Be a Solid Piece of Software for Publishing

Kommentare: We all love later. Unfortunately due to the lack of ability to schedule more advanced post types like reels and the inability to post to google business, we've had to start using a different service (which is not as foundationally good) but does offer those features. All in all however, if you're looking for a solid, reliable, industry standard for social media publishing, this is your software.

Vorteile:

Auto hashtags, basic image editing, the ability to select different times for different channels in one post, the post feed preview feature; and a solid, reliable performance 90% of the time. They also have a decent free plan with basic features and 10 free posts per month.

Nachteile:

The post types you can schedule are ULTRA limited (no reels), the media center is a mess to find your content in, the analytics are limited (but that doesn't really matter) and more often than they should, the connections to social platforms need refreshing (which also doesn't really matter). Also, you can't schedule to all the platforms, google business being left out is especially unfortunate.

It's a great product but there are better options

Kommentare: I have liked it and used it often but it's not the best on the market anymore. It just has the brand name recognizeability.

Vorteile:

I like that it's simple, easy, and straightforward. For what it does, it works and does the job well.

Nachteile:

I hate the price point. I used to think that this was the best deal I could get for a scheduling software, but I have since found other options that work better and go the distance! I will not be returning to Later if they don't uplevel their pricing and features soon!

Amazing analytics for social media

Kommentare: I've been using Later for nearly 3 years and it's been a great platform to use. Customer support is good too. Prices are increasing in 2021 (I guess everything is going up in price) so will have to take a look around to see if it's still the best to use. The only platform missing for me is LinkedIn.

Vorteile:

Analytics for Instagram have been extremely useful with hugely detailed pictorial charts covering demographics, optimum posting times, best hashtag use. I also like the drag and drop feature of uploading new images and videos.

Nachteile:

If you forget a channel or select too many, mid-point of writing a post, then you have to start over, which is a tad annoying.

Later for Instagram/Facebook Scheduling

Kommentare: I am happy with Later and will continue to use it.

Vorteile:

Later makes it easy to organize our content and publish it to our social media platforms in advance. I like to batch this task and have been using Later for it for several years now. It is simple enough to not over complicate the job and has enough tools and options to make it quick and easy.

Nachteile:

Sometimes it can't save videos or reels due to the length of them or I will receive another random error message that doesn't actually tell me why it failed.

A Great App for Managing Your Social Media Posts

Vorteile:

Later is great for managing social media on Facebook and Instagram. You can post to other applications too. I schedule my posts at the start of the month and it automatically publishes to my social media platforms at the time of my choosing.

Nachteile:

You need to add the ability to be able to manage more social media accounts at a time

Good starter platform

Vorteile:

I had it when it was free. Of course now there is different tiers and features etc etc. There was enough on the platform to get the job done, but other platforms just offered more for less when it got down to it. The Monthly fee trend seems to ruin the overall vibe of these platforms. You're limited in how often and what you can post.

Nachteile:

Limitations with tier subscriptions. Unless you plan to fork out a lot of money for what you are doing then there are better options out there.

Perfect for auto-publishing

Kommentare: Later's auto-publishing feature has become an indispensable tool for anyone serious about maximizing their social media impact without the hassle of manual posting. It's time-saving and empowers users to maintain a consistent online presence. I wholeheartedly recommend Later to fellow professionals and content creators looking to streamline their social media strategy!

Vorteile:

The Auto Publishing feature has seamlessly integrated into my workflow, allowing me to schedule posts across multiple platforms in advance, not just with static posts but stories as well!

Nachteile:

There was nothing I disliked about Later.

If you don't need to post constantly, don't pay for more than you need

Vorteile:

Later was really great for us when we needed to schedule just a few social posts across a few different platforms. It was perfect for this and SO simple. Also, the price was right!

Nachteile:

Once you get beyond a ten posts/month the costs becomes a barrier and then it's no longer the best choice.

Great to managing multiple products

Vorteile:

The ability to post across various linkedin pages

Nachteile:

Sometimes the media loading was slow and clunky

Quite expensive tool, but works fine

Kommentare: I used Later nicely for years, until they decided to change existing plans and raise the price dramatically. Due to that, I started to search for alternatives, and I've found out that these days, you can archive more than 90 percent of the same things directly with Meta (FaceBook and Instagram), but for free !Also, the analytics looks great at first to see what is working or not, but again, the same tools are available in Facebook or Instagram directly now. So I'm not sure that I'll continue to work with Later for long still...

Vorteile:

It was very useful to create and schedule post on FB and Instagram accounts.Analytics use to be good too.

Nachteile:

Being a user for years, they suddenly raised their price drastically, for way less options that I had before.I understand that you can adjust prices according to the market, but changing completely the plans and options of an existing customer is clearly not nice. I have lost confidence with this product since then.

Well designed Social Media Management platform with a fatal flaw

Kommentare: Overall, Later was an incredible platform that offers some incredible features at a price point that cannot be beat - serving as the primary social media management platform for our team for well over a year. However, due to a lack of customer support surrounding a key feature consistently breaking, we were forced to give up on Later and move to competing products.

Vorteile:

Later is an incredibly well-designed platform that offers the best user-interface and planning features I've encountered across social media management platforms. Setting up Later with our Instagram & Facebook accounts was a breeze, as was configuring the platform to fit my specific needs with custom post-schedules, and their visual planner (offering week views, monthly views & even a profile view) - all available at their free tiered platform. Pay a couple bucks a month, and you get access to even more features - such as suggested posting times (truly an incredible feature), video posting, instagram story posting, and team management options (such as Contributors) that are truly unbeatable at the price Later offers them.

Nachteile:

While Later's platform was absolutely stunning & incredibly user-friendly, my issue with Later stemmed from the continued issue of Later failing to post scheduled Instagram posts. I will say, I haven't used Later since late 2018 (so this issue may have been resolved); but I was continually dealing with this issue for over 6 months - with a scheduled post failing to post, the Later platform marking the post as "failed to post", and Later refusing to notify me of the failure - despite their fallback feature of notifying the user via the app when a post fails to get posted. With this issue I contacted support, but got given the run-around "Instagram's API" was down (seems to have happened a lot while I was with Later and never when I switched to another platform), so I begrudgingly made the decision to switch to a more expensive & less featured platform that would auto-post to instagram. As I mentioned previously however, this issue may have been resolved in the past 1.5 years since I used the platform.

The best scheduler for instagram and twitter posts

Kommentare: I have to batch create content. I work for a photographer and I do one post a day for him. Later has helped grow the following by scheduling posts at good times of day to get a lot of engagement and it offers hashtag suggestions too. the best solution for a social media content creator.

Vorteile:

I love how easy it is on Later either via browser or mobile app to simply upload your media and drag it into a day and write the post. it's easy to add a link in bio. you can also see the best times to post, and put the posts in that slot. it has been helpful to batch create weeks worth of posts at a time.

Nachteile:

sometimes later "loses connection" with the social profiles for no reason and you need to reconnect and every now and then, the reconnect fails.

The best scheduling platforms!

Kommentare: I have used other scheduling platforms in the past and Later is by far my favorite and has an number of great features. I would highly recommend using this software for both small and large organizations. It is a great way to collaborate with a large marketing/digital Strategy team or for an individual whose role is posting on social media. It will save you a lot of time and allow you to be creative with the preview and calendar feature.

Vorteile:

Using Later you are able to schedule post throughout the week that will automatically be added to your feed. Another great feature is you can create a visual Instagram planner to see how content will look aesthetically and if it is on brand before posting. One of the best features with this software is you can link urls to photos that you are posting on your feed. Instead of having to change the link in you bio every time a new event or new article is posted, you can put the later link in your bio and every photo you put a link on using Later will show up. This has been an amazing feature for all the different events our company has going on that requires a customized url. Also very user friendly and easy to teach to new employees.

Nachteile:

Currently we use Later for only Instagram, but our Facebook ad Twitter is also linked to the app as well. I have not tried posting onto these platforms yet using this software. One con is that it is tailored to work best with Instagram from what I have seen so far. It would be great for the app to work across all social media platforms.

Fantastic social media scheduler - a cut above the rest

Kommentare: Later has completely changed the way I post on social media. I know longer do anything manually and it is a great automation tool that fits in well with othert automation tools that I use to supper my marketing journey with the company.

Vorteile:

The ability to use multiple social media accounts representin the company. The scheduler is super easy with a quick upload and drag and drop interface with multiple customizable posts.

Nachteile:

I think the integration on other social media platforms has been slow but they are getting there. Sometimes the failed posting isn't the most forgiving and doesn't warn you about posts that may have issues.

Not Bad, But Not Efficient

Kommentare: Overall, it was good to start out with (much better than Hootsuite), but the issues we ran into created a greater need for a tool that allowed us to be more efficient with our social media scheduling and posting.

Vorteile:

I loved this tool when we first got it because of the interface. The calendar view in which you're able to schedule your social posts by dragging and dropping them on your desired dates was very helpful and allowed me to quickly schedule posts for my clients. It's also pretty user friendly in that it's intuitive and it feels like you know where to click and what to do in order to get from A to B when scheduling your social media posts.

Nachteile:

We ended up moving away from Later for a few reasons. First, we spent so much time resizing and adjusting image sizes to fit the specifications that Later required. It got to the point where we were spending hours doing this and it took away from the time we were able to spend doing impactful work for our clients. Second, some posts had horrible, pixelated image quality that we would have to catch while reviewing already published social posts in order to delete and repost. Lastly, we needed to ability to post to more platforms that Later had integrations with. I'm not sure whether it's been added since we left, but there wasn't a connection with Google My Business at that time.

Later is great for individuals and small businesses

Kommentare: I'm a big fan of Later just from an ease of use point of view. Whilst it's not as feature-packed as other, more complicated platforms I think if you're a creator or small business with a single set of accounts it's probably one of the best value schedulers on the market.

Vorteile:

I recommend Later to all of my social media clients who don't have a lot of time or money because it makes publishing to Instagram really easy. Add in all of your content, drag it into the time of the week you want it to be published and voila you're done. You can save groups of hashtags there and if you pay for premium Later will help you find good hashtags to use for your content. My personal favourite feature is the grid view for posts. It's also a platform that looks really good which is always a bonus.

Nachteile:

It can get expensive really quickly if you're a social media manager with a lot of clients. It doesn't publish to LinkedIn and its publishing to Twitter and Facebook isn't great, so if you're a business that isn't focussed around Instagram, Pinterest or TikTok then you'll struggle with Later.

Small business

Kommentare: Easy to use, helpful for the business

Vorteile:

The scheduling feature, allows to post twitter, instagram and Facebook in one go. Easy to upload and add commentsThe phone viewing, to show the feed on instagram

Nachteile:

The cost went up from when I first started using itThe amount of posts allowed on each price plan went down Having to reconnect the social handles

can help businesses

Vorteile:

Offers a variety of content creation tools, such as image editing and hashtag suggestions, that can help improve the quality and reach of social media content and integrates with a variety of third-party tools, such as Canva and Dropbox, which can help streamline content creation and sharing workflows

Nachteile:

May not offer as many advanced scheduling and automation features as some other social media management platforms on the market and may experience occasional bugs or glitches that can impact post scheduling and publishing.

Good for beginners

Vorteile:

They have some many features and my favorite is that I can schedule posts using the mobile app

Nachteile:

Price could be better and they could have more features such as scheduling posts to Facebook groups

Gave me My Life Back!!!

Kommentare: Later has legitimately changed the way I do business and how I think about social media as a whole. Social media is not a burden anymore, but something that I am very intentional with, I keep my media organized, I get it scheduled, I find it joyful and not a drag to deal with and I owe this all to Later.
Major kudos to the Later team for making such an amazing platform!

Vorteile:

Later is unbelievably EASY to use! Whether you choose weekly or monthly view, , scheduling with Later could not be any easier!! I have Pinterest, Facebook and Instagram, plus you can connect Twitter as well. They now have scheduling for Insta Stories which is a REALLY BIG DEAL!!! The analytics tools are pure gold because they will help you see exactly how your posts are performing and focus on how to steer your campaigns moving forward. The newly released hashtags analytics will also let you see exactly how well each and every hashtag you're using is performing, so you'll know if you should be using them or research more and replace those hashtags with new ones. Especially if you are handling multiple accounts across a multitude of platforms, and you want to stay on top of your social media, Later is ABSOLUTELY a tool that anyone with a business should use nowadays!!!

Nachteile:

I started using Later about two years ago and I can already tell how much they have evolved in just the two years since I've been a user. in the beginning they did not have a placeholder for images, just in case I just had an idea and had the text/copy, but would add the image later. Well, they just rolled this out. So this is just one example of one shortcoming I used to not like about the software, but they are making huge huge strides in constantly improving the platform!

It's great for casual users. It's terrible if you manage more than a few accounts.

Kommentare: Terrible.

Vorteile:

Easy to use and easy to stay organized.

Nachteile:

​Customer service is terrible. The platform is full of bugs - had to report them every other week. After sending them several emails reporting the bugs, I suggested an improvement to the app (a fix to posting time - every time you edit a future post, the posting time automatically sets to current time which is very annoying because most of the time I want to move it a few days/hours/minutes, but then I forget when I originally scheduled it, so I have to cancel and to check original post time to go back again and edit it - I suggested not to move the time to current time because there's a button to post "NOW" so the time automatically moving to current was very annoying) They just brushed me off and told me to go write that suggestion on a forum and "let the people decide" if it was worth the fix. I mean I already report your bugs every other week, don't ask me to take more of my time to go to a different forum to suggest it. It was a legit improvement. I'm not even going to go and explain the countless of emails I have to send to upgrade my account because apparently, you can only do it the SECOND you are ready not even a day before, but the SECOND you are ready. So, I did so (after already a few emails telling them I would need it in a few days) well, they take a day and a half (I'm still waiting) to upgrade, while I have a deadline tomorrow. But they couldn't upgrade the account when I asked a few days ago.

The OG social media management tool

Vorteile:

Later is by far the most reliable social media scheduler we have ever used. We had it running for years before making a switch to a competing scheduler, but for any organization that is just starting out or has fewer accounts, this is by far the best option out there. From the calendar view to seamless posting on various platforms at the users most active time, make it a valuable investment for anyone who is serious about their social media game.

Nachteile:

The number of scheduled posts per month was too low for us to continue using Later for large scale organizations.