---
description: Detaillierte Informationen über Moz Pro zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Moz Pro Erfahrungen, Vor- und Nachteile – Capterra Deutschland 2026
---

Breadcrumb: [Startseite](/) > [Webanalyse-Tools](/directory/30073/web-analytics/software) > [Moz Pro](/software/152215/moz-pro)

# Moz Pro

Canonical: https://www.capterra.com.de/software/152215/moz-pro

Seite: 1 / 15\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/152215/moz-pro?page=2)

> Moz Pro beginnt bei 99 $/Monat und beinhaltet Zugriff auf Moz Campaigns, Moz Research Tools, ein Frage-und-Antwort-Forum und mehr. 30-Tage kostenlos testen\!
> 
> Bewertung: **4.5/5** von 350 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet Moz Pro?

SEO-fokussierte Agenturen und interne Marketingteams.

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.5/5** | 350 Nutzerbewertungen |
| Bedienkomfort | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 4.5/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 4.1/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Moz
- **Gegründet**: 2004

## Gewerblicher Kontext

- **Startpreis**: 99,00 $
- **Preismodell**:  (Kostenlose Version verfügbar) (Kostenlose Testversion)
- **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert
- **Unterstützte Sprachen**: Englisch
- **Verfügbare Länder**: Afghanistan, Albanien, Algerien, Amerikanisch-Samoa, Amerikanische Jungferninseln, Amerikanische Überseeinseln, Andorra, Angola, Anguilla, Antarktis, Antigua und Barbuda, Argentinien, Armenien, Aruba, Aserbaidschan, Australien, Bahamas, Bahrain, Bangladesch, Barbados und 229 weitere

## Funktionen

- API
- Aktivitäts-Dashboard
- Alarmfunktion / Benachrichtigungen
- Berichterstattung / Analyse
- Berichterstattung und Statistik
- Besucher-Nachverfolgung
- Brand Guidelines
- Content-Management
- Dashboard
- Daten-Import / -Export
- Datenvisualisierung
- Digital Asset Management
- Kampagnenmanagement
- Keyword-Recherche Tools
- Leistungskennzahlen
- Link-Analyse
- Link-Management
- SEO-Management
- Stichwort-Nachverfolgung
- Suchen / filtern
- Web-Traffic-Berichterstattung
- Website-Analytik
- Website-Überwachung
- Wettbewerbsanalyse
- Wirtschaftsprüfung-Management
- Workflow-Management
- Überwachung

## Integrationen (1 insgesamt)

- Google Analytics 360

## Optionen für Kundensupport

- E-Mail/Helpdesk
- FAQ/Forum
- Wissensdatenbank
- 24/7 Live-Support

## Category

- [Webanalyse-Tools](https://www.capterra.com.de/directory/30073/web-analytics/software)

## Ähnliche Kategorien

- [Webanalyse-Tools](https://www.capterra.com.de/directory/30073/web-analytics/software)
- [Software zur Webseitenoptimierung](https://www.capterra.com.de/directory/31557/website-optimization-tools/software)
- [Brand Management Software](https://www.capterra.com.de/directory/30531/brand-management/software)
- [Competitive Intelligence Tools](https://www.capterra.com.de/directory/30539/competitive-intelligence/software)
- [Backlink-Tools](https://www.capterra.com.de/directory/31196/link-management-tools/software)

## Alternativen

1. [Semrush](https://www.capterra.com.de/software/151962/semrush) — 4.6/5 (2320 reviews)
2. [SEO PowerSuite](https://www.capterra.com.de/software/127616/seo-powersuite) — 4.5/5 (382 reviews)
3. [Ahrefs](https://www.capterra.com.de/software/176340/ahrefs) — 4.7/5 (583 reviews)
4. [Wix](https://www.capterra.com.de/software/169007/wix) — 4.4/5 (10708 reviews)
5. [AccuRanker](https://www.capterra.com.de/software/149278/accuranker) — 4.9/5 (330 reviews)

## Nutzerbewertungen

### "Useful, but I prefer other similar tools" — 5.0/5

> **Marco Genaro** | *30. November 2023* | Marketing & Werbung | Empfehlungsbewertung: 7.0/10
> 
> **Vorteile**: Most of the features are useful. Nothing to say about that. Keyword tracking, reporting, competitors analysis. All is useful either for freelance SEO consultants and agencies either for On-house SEO consultants.&#10;&#10;What I like the most about Moz if the Domain Authority metric.
> 
> **Nachteile**: I'm not a big fan of their UX, specially in the beginning, I found very hard to find the feature I was looking for. Also, the price is similar to other similar tools that have more and better features (Ahrefs or SemRush).
> 
> I had a good experience with them. Nevertheless, I wouldn't pay for it. Price is very similar to Ahrefs/SemRush and I would rather invest in those. &#10;&#10;I would consider it if the tool would be 30%-40% cheaper.

-----

### "Very solid option for All-in-One Seo management in 2025" — 4.0/5

> **Angus** | *16. Juni 2025* | Rundfunkmedien | Empfehlungsbewertung: 6.0/10
> 
> **Vorteile**: Great UI with a wide range of tools to improve SEO, responsive and easy to setup and track keywords. Cheaper price than the other top tools.
> 
> **Nachteile**: Sometimes the serp analysis data and rankings are not as accurate as your industry leaders like ahrefs and semrush. Also for the price there are other options that may better suit your needs.
> 
> We used Moz Pro for a year after coming across from SE Ranking when they increased their subscription fees substantially. Moz Pro offered a very good experience with an intuitive UI and wide range of features and was a decent alternative to other similarly priced tools. Ultimately though, we preferred SE Ranking for the price bracket.

-----

### "Better Tools Out There" — 1.0/5

> **Dave** | *3. Juni 2026* | Marketing & Werbung | Empfehlungsbewertung: 0.0/10
> 
> **Vorteile**: Tools are ok although many similar free ones exist and much can be done with chatgpt or other LLM especially if you have a subscription.
> 
> **Nachteile**: Customer service was bad. I signed up for a free 30 day trial and then immediately got told it was 7 days. I then got charged for a package that doesn't even exist $205/month and when I asked for a refund they said no. I still don't even know where that pricing came from because it's not on their website.
> 
> The tools are ok but the customer service was so bad I couldn't continue and am not going with a different suite of tools.

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### "A matter of preference" — 4.0/5

> **Lois** | *26. Mai 2022* | Marketing & Werbung | Empfehlungsbewertung: 5.0/10
> 
> **Vorteile**: Moz is just an authority... it's where I started my SEO journey, as did many other marketers. I like the rank tracking feature and backlink reporting
> 
> **Nachteile**: It's Google only, which isn't the end of the world considering, well... Google\! But when their competitors have more data, I've got to count it against them.
> 
> Overall Moz helped us to keep track of various website ranks and was a useful tool in KW research and analysis.

-----

### "Moz Local is a MUST for any small business owner" — 5.0/5

> **Joshua** | *4. Mai 2019* | Internet | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: This is insanely easy to setup and use and the reporting and information it provides a small business owner is great. I work with clients that range from 200+ locations down to 1 location and this software is perfect for small business owners. The reporting is quick and easy and clients love being able to login and see most everything in 2-3 clicks.
> 
> **Nachteile**: I wish they could automate some of their process for bigger clients, but the reason they are so cost friendly is because you have to do "some" manual work to clean up duplicates.
> 
> I've had a great experience with Moz Local over the past 4 years. Nothing negative to say, their syndication and reporting and noting of duplicates is great and a must have for any small business owner.

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Seite: 1 / 15\
Weiter: [Nächste Seite](https://www.capterra.com.de/software/152215/moz-pro?page=2)

## Links

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