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Über Dotdigital

Marketing-Automatisierungs-Plattform rund um das Email-Marketing.

Erfahre mehr über Dotdigital

Vorteile:

Magento integration is awesome. Account management and tech teams are strong.

Nachteile:

Other than the campaign reports, I have a problem with just about everything else with this platform, particularly the customer service but I suppose that that is not the question here.

Bewertungen zu Dotdigital

Durchschnittliche Bewertung

Benutzerfreundlichkeit
4,2
Kundenservice
4,3
Funktionen
4,2
Preis-Leistungs-Verhältnis
4,1

Weiterempfehlungsquote

7,9/10

Dotdigital hat eine Gesamtbewertung von 4,3 von 5 Sternen basierend auf 188 Nutzerbewertungen auf Capterra.

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Nutzerbewertungen filtern (188)

Jennifer
Jennifer
Donor Messaging Strategist in USA
Verifizierter Nutzer auf LinkedIn
Religiöse Einrichtungen, 1.001–5.000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

As a new user of the Dotmailer software, I quickly found that it is user-friendly and robust .

5,0 vor 6 Jahren

Kommentare: I was quickly able to build my skill in creation of emails, reach a wider audience, and push relevant content to the email list.

Vorteile:

I enjoy the drag-and-drop campaign builder and segmentation that are offered, I find that our organization can go back regularly to templates and rebuild similarly styled emails. I also find that Dotmailer helps us reach our audience in the most sophisticated way through Programs that are uniquely tailored to the email subscriber.

Nachteile:

I would like for there to be a few tweaks to the address book and segment functionality. I feel in some ways the system requires you to choose one or the other, when I'd like to be able to use a segment vs. an address book. I also would like it to be easier to select campaigns in the segment builder-- i.e. pin selected campaigns at the top.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Essen & Trinken, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Excellent Software for Email Marketing

5,0 vor 2 Jahren

Kommentare: Overall experience was good. Best software for data testing and sending in email marketing.

Vorteile:

I'm using this software from last 2 years and i found its features very interesting and helpful. It's a brilliant software for customer engagement in digital marketing and email marketing. It's has best feature like messages, data testing, sending to customer, auto replies extra.

Nachteile:

I find the price issue in that software, overall there are some features which should be updated. Hopefully, new version has some new features.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

My go to for all things email!

5,0 letzten Monat Neu

Kommentare: Fantastic, been my go to for email campaigns for year, only reservation is really the integrations setup that could be easier.

Vorteile:

Campaigns management, easy to organize; their internal drag-and-drop systems is a game changer for quick emails, also the email tags management is brilliant

Nachteile:

Integrations could be easier, as they are not easy to setup without using their API, unlike other similar platforms

James
Director in UK
Druck, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Careful of the rolling 2yr contract

2,0 vor 3 Jahren

Kommentare: Not good. Found the software clunky and hard to use. GUI not the best.

Vorteile:

Integration for Magento 2 took nearly 2 weeks to do. Something i did myself in 15 minutes with Klaviyo.

Nachteile:

The fact you are put into a 2yr rolling contract (this was never mentioned during the sale) If your software is good, then why do you feel that you have to tie people into it?

Carla
IT Manager in USA
Krankenhausversorgung & Gesundheitswesen, 1.001–5.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Dotdigital is a Great Online Marketing Tool That Boosts Our Customers' Experiences

5,0 vor 4 Monaten

Vorteile:

The reliability of Dotdigital has been making it a powerful tool for online marketing. The affordability and ease of use of Dotdigital makes it super effective.

Nachteile:

Dotdigital works impressively. No dislikes when using Dotdigital.

Katie
Communications Manager in USA
Darstellende Künste, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Integration with ticketing software is useful, but overall could use some improvements

4,0 vor 2 Jahren

Vorteile:

I like the ability to make templates. I like how customizable the software is as well. I also like that Dot Digital integrates with our ticketing software; it makes communicating with our ticket buyers simpler.

Nachteile:

I don't like how difficult the photos section is to navigate within the email editor. It would be nice if you could search your photos in the sidebar instead of having to go to "manage." I also think the software could be more user-friendly. The ability to customize as much as you can is nice, but you have to be very comfortable with the software to get it to do what you want and some of our staff members have some difficulty with it. I also don't like when the system times out, but still allows you to make edits. I only know I've timed out when I go to save and it tells me to log in again, but then I lose all my progress. I also don't like that if I copy a template, I can't get back to the page to edit the subject line and forwarding emails.

Naomi
Naomi
Marketer in Nigeria
Verifizierter Nutzer auf LinkedIn
Bankwesen, 1.001–5.000 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Brilliant mailing platform.

4,0 vor 6 Jahren

Vorteile:

I like the Dotmailer support team , they were very helpful while we first began using this solution and they have been helpful at every step during these past few months.As a sales and marketing specialist ; I was able to reference the Dotmailer support team approach to my team ,as an example of how to provide effective product support to users. I have got very little knowledge of html and I have been able to use this solution to create newsletters still ,all thanks to their easy editor which removes the need to leverage on a programming background to get work done. I must admit though ,that for my marketing colleagues who have got a better programming knowledge ; they create better newsletter templates than I do. It has an high email delivery ratio and we are able to monitor the number of recipients who opened our newsletter emails.

Nachteile:

Dotmailer pricing is on the high side when compared with substitute products.However , with the amount of quality support we have gotten so far ; it does not matter ,as far as it keeps getting the job done for us.

Imran
Imran
Team coordinator in Bangladesch
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, 51–200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Streamlining Marketing Automation with Dotdigital

4,0 letztes Jahr

Kommentare: Despite the learning curve and pricing drawbacks, I found Dotdigital to be a powerful marketing automation solution that offers everything a business needs to create and execute successful campaigns.

Vorteile:

Dotdigital is an all-in-one marketing automation platform that offers a comprehensive range of features, including email marketing, SMS marketing, automation workflows, and social media marketing.

Nachteile:

One drawback I experienced with Dotdigital is that the learning curve can be steep, and it can take some time to get used to the platform's features and interface.

Francois Pascal
Francois Pascal
Service provider in Kamerun
Verifizierter Nutzer auf LinkedIn
Internet, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Dotdigital is the best value email marketing software

4,0 letztes Jahr

Vorteile:

It's ergonomic, user-friendly and easy to use thanks to the drag-and-drop method.

Nachteile:

I haven't encountered any major problems with this tool so far.

Joseph
IT Expert in USA
Maschinerie, 1.001–5.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Dotdigital Has a Reliable Customer Support Team

5,0 vor 2 Monaten

Vorteile:

Dotdigital is a valuable tool that streamlines our email marketing processes. I like the ease of use of Dotdigital.

Nachteile:

Dotdigital makes marketing and automating effective. No challenges experienced.

leticia
senior design manager in USA
Design, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Easy to navigate and create campaigns. Wish it worked better with magento 2.

5,0 vor 6 Jahren

Kommentare: We were able to send out more emails due to the easy use of the software. Wish other things were improved.

Vorteile:

easy to use. makes it simple for a person who is not very technical to send emails. support is good but only if the same tech person helps you out, seems like if they are not well informed it takes forever to get the help you need. at first our plan was well structured for our needs at the moment however as you grow it seems to be way more difficult to upgrade without having to more then triple your costs. they do not cap your images, so you can add as many images and files sizes you want. other companies like bronto charge you for extra space to upload images. this can be a problem since one day you will have to go into your image archive and delete old images that were used in past emails. so if a customer has your email in the inbox and you delete your images it will display a broken link. campaign reporting is another cool feature but it seems like the company still doesn't really have a good accurate reporting as google analytics so its kinda pointless to have reporting in their platform if they do not have accurate reporting. if you are looking for a platform like this, I suggest you get a plan that allows room for growth. for promoters that like using emojis in their subject lines, this company does offer a good amount of different icons. AB testing is really easy to implement as well. Switching and managing multiple accounts is also easy to use. their mobile features are cool, but are not always coded to adjust to where things don't break or look odd in the emails.

Nachteile:

the platform does not do a good job notifying you if your emails are failing or if data is failing to be collected from orders or customers. Can go months without knowing if something is not working.

James
Marketing Assistant in USA
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Overall, I personally enjoy Dotmailer's interface and functionalities. I think it is easy to use.

4,0 vor 6 Jahren

Vorteile:

- Dotmailer's drag and drop functions - Segments are easy to use - Easy Landing Page editing - Easy survey creation - Speed has increased since I started using it nearly 2 years ago - Customer support is fantastic

Nachteile:

- There are many bugs. Many times when editing text from the design interface, the text spacing will be thrown off. - I also strongly dislike the new 18one release. The percentages are not rounded unless you compare them with another campaign. I think that the number of emails delivered should be under the number of emails sent. Soft bounces and hard bounces are not as easy to find. When you click "view more" under any field in the "At a glance" menu, it just takes you to a list of people which I don't think is very useful. - Landing page reporting tab doesn't really show you any report, just number of views - I personally would like to see a functionality where you could see test send history so you can see who has been a sent a test and when they were sent.

Stephanie
COO in USA
Sport, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

It's only as powerful as your ability to use it

4,0 vor 6 Jahren

Kommentare: Originally, we thought it was terrible. We wanted to quit and felt it was too expensive. Oddly - and by accident - we found where all of these people were signing up to subscribe to our newsletter and we didn't know it. We are small and reliant on one person to know how to do those things and it was eye opening for us. As soon as we figured out what was going on, both my husband and I began to play with it a little more and enjoyed coming up with campaigns and ideas. The power is really knowing the ins and outs of the application.

Vorteile:

For us (small online retailer), we love the ability to craft targeted emails based on what the customer is buying or is sitting in their cart. We were also able to use it to ask customers for business and product reviews.

Nachteile:

I would like the Segment creation to be a little more intuitive. If I want to send a targeted group of customers an email to remind them to review, the field you use is confusing and you can just say - pick x group who purchased 7 days ago, you have to do something like 7 days but exclude those 6 days or fewer. I was also using last purchase date as suggested by support but when I spoke to our account manager it was a completely different field.

Travis
Ecommerce Consultant in USA
, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Comprehensive feature set, great upgrade from Chimp!

5,0 vor 7 Jahren

Kommentare: Magento integration, segmentation and advanced subscriber targeting.

Vorteile:

The Magento integration is terrific, you can really give your subscribers email offers tailored to their interests. That's such a crucial part of email marketing. The added bonus of the surveys and module/opt-in forms are amazing for a product in this price range. Listrak is charging one of my clients 20k/yr extra for some of the features baked into Dotmailer. I'll be moving them over to DM soon.

Nachteile:

Once in a while I have some integration issues or glitches but support has been very responsive. Most of the common featureset works flawlessly.

Rustan
DTC Marketing Manager in USA
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

We love Dotmailer. It's easy to use, cost-effective, and has the features that benefit our company.

5,0 vor 6 Jahren

Vorteile:

List segmentation and data gathering make it easy for us to target the people who are most likely to buy. The development team works hard to continuously improve the platform, so there are lots of new features with each release, so it feels like it's never getting stagnant or underperforming from other platforms on the market.

Nachteile:

My only disappointment was in onboarding we weren't brought up to speed on best practices in "warming up" our list, so we destroyed our sender reputation, had to start over, and still probably didn't do it quite right. Intense training upfront on this subject would be most helpful to new users.

Autumn
Ecommerce Coordinator in USA
Luxusgüter & Schmuck, 51–200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Dotmailer Review 8.24.18

3,0 vor 6 Jahren

Vorteile:

Email builder is fairly easy to use for non-graphic designers.

Nachteile:

-Email builder is not efficient if the creative is designed outside of the platform. ie in photoshop. -Certain default functions cannot be turned off, overall adding more time to campaign building. ie padding automatically added to uploaded blocks. -Reporting is not as extensive as it should be - I should be able to look at a certain period of time and know exactly how many new subscribers we received in that period. People who have subscribed - not just emails add -Asset gallery is just plain bad UX as you cannot read the full name of the assets in the gallery and the organization of the assets is too segmented. Also, layout of gallery is not good.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Automotive, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Dotmailer Success

5,0 vor 6 Jahren

Kommentare: Coming from an almost zero experience with email marketing, engaging Dotmailer has helped us see our best growth year to date.

Vorteile:

We really enjoyed the ease of setting up campaigns after we learned how to. It's been a very useful tool in expanding our reach.

Nachteile:

Some limitations on quantity of campaigns, and some of the custom complexities are a bit cumbersome to learn.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Bekleidung & Mode, 10.000+ Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Good CRM SELF PROGRAM

5,0 vor 3 Jahren

Kommentare: CRM complete

Vorteile:

RFM FEATURE and automation. Segmentation by persona

Nachteile:

ONBOARDING PROCESS (Integration), Magento connector process

Claire
Omni-Channel Design Lead in USA
Gesundheit, Wellness & Fitness, 501–1.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Easy to use with great support.

4,0 vor 6 Jahren

Vorteile:

It's intuitive and powerful. I can build an automated program to do anything I can imagine with my contacts. The only limits are within the quality of my own data or imagination. If I'm ever stuck on what to do I can get a knowledgable rep on chat within seconds to help.

Nachteile:

The integration with Magento 2.0 leaves something to be desired. It does not pull in sale prices (only MSRP) and it's glitchy to modify the product blocks that pull in dynamic content.

Rushi
E-commerce Specialist in Kanada
Konsumgüter, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Dotmailer is Amazing for your Business and Conversion

5,0 vor 6 Jahren

Vorteile:

I like the Overall Functionality. The best part is its Now dotmailers is a part of the Magento. As an ecommerce that is always a advantage to use the Inbuilt functions.

Nachteile:

Integration with other Software like Optionmonster and some other makes troubles.

mark
partner in USA
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

good platform features, good value

4,0 vor 6 Jahren

Vorteile:

Dotmailer features are very competitive and their pricing model is better than those in the competitive landscape.

Nachteile:

The training videos could be better. Platform enhancements often occur without notification or detailed instruction. Support is good.

Orrick
Marketing Assistant in USA
Darstellende Künste, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Intimidating at First, But Essential to Email Marketing

5,0 vor 2 Jahren

Vorteile:

Dotdigital makes it super easy to create and edit email templates. The software also provides previews of different devices, and media integration is seamless. Another feature I find helpful is the test send option. I can send emails to myself for preview, which eliminates the anxiety of hoping everything is formatted correctly.

Nachteile:

If you are building a template, it can get a bit tedious as there as so many options with Dotdigital, and this can be overwhelming. Also, the website will "time out" after a certain period of time, so be aware of that while creating an email. (e.g., You hit save, and the website reloads to the home screen--whatever work you had is gone!)

Jeff
Marketing Specialist in USA
Möbel, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Much easier to use than our previous email editor and the Preview options are a great help to view o

5,0 vor 6 Jahren

Kommentare: It made creating email campaigns much easier.

Vorteile:

Ease of use and Preview functions. The editor's drag and drop function is quick and easy to assemble a campaign from scratch. The in-program image editor allows for quick resizing and tweaking of individual images, without the need to export to an external program and re-import the re-edited image. Customer support has been great!

Nachteile:

Limited font point sizes (without going into the html code). There is no place to add notes or comments about a campaign when sending a test to someone.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Großhandel, 51–200 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great tool for growing businesses

5,0 vor 6 Jahren

Kommentare: It is great, I have a connector from Magento to Dotmailer, it then allows me to use that data in ways I could not manage if I had to try to do it manually​.

Vorteile:

It is easy to use, customer support is fantastic, I have a meeting every Tuesday morning to make sure I am getting the most out of the platform. Our company can now have the marketing feel of a bigger company​ that is helping us grow.

Nachteile:

I would say time to go live, but that was on us. Support has resolved every issue, even when the roadblock was some custom code on our end. Win win

Taylor
Internet Marketing Coordinator in USA
Konsumgüter, 11–50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

easy, exciting, valuable, and fun!

5,0 vor 7 Jahren

Kommentare: 800% increase in revenue from abandoned carts, compared to our old program
Simple and easy segmentation and no need to manually segment people in an excel sheet.

Vorteile:

The level of segmentation you can get down to is amazing and beneficial. Segmentation has proven to be a huge success for us in our emails. The program feature because you can set up many programs and and let them run right away with no hassle. With our past software, we had to manually send a lot of things including abandoned carts and review requests, and it was a long process. The integration of Magento is fantastic. Our dotmailer contact is very responsive and fast when we have questions--sometimes she answers within 3 minutes! That level of customer help is great.

Nachteile:

The logic behind the programs sometimes gets tricky to understand. Luckily our dotmailer rep can normally help with this.