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Über Zoho Campaigns

Erstelle, versende und verfolge effektiv Email-Kampagnen, die dir helfen, dauerhafte Beziehungen zu deinen Kunden aufzubauen.

Erfahre mehr über Zoho Campaigns

Vorteile:

It enables to create and manage different sorts of campaigns. It has many features that make the web version of the product very useful.

Nachteile:

My role isn't creating the campaigns but I know sometimes there are errors that wrong emails get sent out. May be user error on our admin.

Bewertungen zu Zoho Campaigns

Durchschnittliche Bewertung

Benutzerfreundlichkeit
4,1
Kundenservice
4,3
Funktionen
4,2
Preis-Leistungs-Verhältnis
4,4

Weiterempfehlungsquote

8,1/10

Zoho Campaigns hat eine Gesamtbewertung von 4,3 von 5 Sternen basierend auf 285 Nutzerbewertungen auf Capterra.

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Nutzerbewertungen filtern (285)

Siva
Siva
Digital marketer in Indien
Verifizierter Nutzer auf LinkedIn
Essen & Trinken, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Extraordinary tool at budget price

5,0 vor 2 Monaten Neu

Kommentare: Now I can add more contacts with maximum monthly sends

Vorteile:

Extraordinary tool for email marketing to send bulk emails. Its the only tool with more contacts plus more send at a budget price

Nachteile:

They have premium templates but they can add few more

Siraj
Master Franchisee in Australien
Krankenhausversorgung & Gesundheitswesen, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Best Email CRM

5,0 letzten Monat Neu

Kommentare: My overall experience with Zoho Campaigns has been positive. The platform's intuitive interface, comprehensive features, and reliable customer support have greatly facilitated efficient email marketing campaigns and enhanced audience engagement, contributing to successful marketing endeavors

Vorteile:

What I like most about Zoho Campaigns is its comprehensive and user-friendly platform, enabling seamless management of email campaigns, streamlined contact organization, and detailed performance tracking, all contributing to enhanced marketing strategies and improved customer engagement.

Nachteile:

Zoho Campaigns could benefit from more advanced reporting features and improved integration capabilities with certain platforms, ensuring a more holistic and streamlined marketing experience for users.

JJ
Marketing Strategist in USA
Medienproduktion, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

I feel like I'm a beta tester.

1,0 vor 3 Jahren

Kommentare: Clunky, slow and an overall terrible user experience. From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used. Now all of those things are OK, because functionality is what matters the most, right? This would be true if the functionality of the platform actually worked as intended. We've run into issues like: -Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.
The list goes on and on. I wish this program just worked and I didn't have to write this review. The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs. I don't recommend this software to anyone.

Vorteile:

Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

Nachteile:

This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns. When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended. If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

Ray
CEO, Publisher in USA
Medienproduktion, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Best Autoresponder/Email Campaign Site I've Found

5,0 vor 3 Monaten

Kommentare: Excellent! genuinely the best autoresponder/email campaign program I've ever found, after trying several!

Vorteile:

requires little maintenance. sends our media ministry's email newsletters seamlessly with little issue, and if you ever do have an issue, the live chat on the site is quick and helpful. we can also easily send a quick announcement or marketing message to all of our subscribers at any time.

Nachteile:

to be expected after using the platform for several years, have run into a few kinks and bugs. they are always addressed with great live chat help however.

Tarundeep
Tarundeep
Digital Marketing Specialist in Irland
Verifizierter Nutzer auf LinkedIn
Einzelhandel, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Good Entry Level Product

4,0 vor 10 Monaten

Kommentare: You can find almost all features that other email marketing software offer in Zoho Campaign at a very affordable price. Rather than burning cash on on expensive software, marketing teams can choose this software to get started with their email campaigns. Supports automation workflows, transaction emails and can build complex user journeys.

Vorteile:

The best thing about this product is the native integration with Zoho CRM. We use Zoho CRM and it seamlessly integrates with it allowing us to run workflows and basic email automation campaigns. I would totally recommend it to marketing teams that use Zoho CRM.

Nachteile:

I feel sometimes the email templates aren't mobile-friendly. This could severely impact the performance of the campaigns. I generally prefer HTML templates that work pretty well with this application.

Harry
Director of Operations in USA
Medizinische Geräte, 51–200 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Excellent Value

4,0 vor 3 Monaten

Kommentare: Since we've begun using Zoho Campaigns we've found the initial setup to be pretty smooth. The user interface is helpful and intuitive when setting up campaigns. Zoho Campaigns has allowed us to reach more leads than ever before and has kept everything very organized so we know what is going on.

Vorteile:

Zoho Campaigns is ideal for small to medium sized businesses who want access to big business marketing tools. They make it very easy to setup contacts, create campaigns, and track campaign performance. Before we using a very manual process, but Zoho and streamlined everything and made it very simple.

Nachteile:

The Zoho training was not the best, but we found that we are able to learn most of the features on our own and have been happy overall.

Makhdum
Campaign Manager in Indien
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Easy to use and cost effective

5,0 letzten Monat Neu

Vorteile:

It's cost-effective and easy to implant with any platform. It also provides an agency portal which is very helpful for agency

Nachteile:

It's take time to populate data after the campaign you launch

Kule
Mechanical controller and software engineer in Uganda
Automotive, 11–50 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Sms marketing

5,0 vor 2 Monaten

Vorteile:

I use zoho campaigns for Sms marketing and it gives the best outcome because Sms message easily reaches to anyone in the short period of time

Nachteile:

Zoho campaign simplifies marketing in the way that Sms marketing is easy to do

Rahul
Growth Director in Indien
Finanzdienstleistungen, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Best Campaigns Platform

5,0 vor 3 Wochen Neu

Kommentare: Excellent so far. It has eased our lives quiet a bit.

Vorteile:

Ease of working User Friendly Interface Doesnt require one to be a rocket scientist to operate it

Nachteile:

So far, nothing has made us dislike it.

Kevin
Product manager in UK
Internet, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Good tool for sending marketing emails and integrate with CRM

4,0 vor 3 Wochen Neu

Vorteile:

Our Marketing team uses this software for their newsletter and specific Marketing emails. The interface to create emails is simple and offers enough customization. I use this tool from time to time to help to set up custom variables. The other good thing is it integrates with our Zoho CRM and we can track a lot of parameters.

Nachteile:

There was a bit of a learning curve for setting up custom variables. But once you know, it's easy.

Balaji
Associate Manager - Program Management in USA
Biotechnologie, 5.001–10.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Best option email marketing for small business

4,0 letztes Jahr

Kommentare: Wide verity of options available in the tool and their constant improvement of the product. I can campare the tool which I was using in 2009 and the difference now. There are more in terms of features introduced and look and feel of the platform has been changed a lot. This is one of the best Indian based platform for small and medium business

Vorteile:

Continues improvement of the product and more number of features available to manage your email marketing campaigns. the ability to test the dynamic content is one of the good feature they added to the list. Predefined automation flow which sync with CRM toll is one of the great feature.

Nachteile:

Sometime, the platform runs slow. It's really pain to manage when it perform very slow. Some of the templates looks good on the platform where as the same have issues. Specifically the compatibility across multiple email platforms need to be improved.

Colin
Colin
Consultant in UK
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Powerful email marketing campaign management

4,0 vor 5 Jahren

Kommentare: Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house. Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff. Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well. Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers. However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.

Vorteile:

- integration with G Suite and Zoho CRM - nice analytics dashboard - A/B Testing - Personalised content - Includes features normally only found in much more expensive martech products - Good solution for handling GDPR compliance - Easy to configure sign-up forms on web pages, e.g. in Wordpress

Nachteile:

- Lots of options to configure; expect to spend quite a bit of time getting this setup initially - Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want - Interface not always as intuitive as it could be

Susang
Susang
Product Marketer in Indien
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Simplest way to stay connected with all your customers

5,0 letztes Jahr

Kommentare: Zoho Campaigns can easily integrate with other Zoho apps which allows for centralizing all our work. This improves our overall working efficiency

Vorteile:

It is very easy to design and schedule email campaigns using Zoho campaigns. The reports are very much extensive which enables us to draw very cool and in-depth insights. Also loading contact lists and segmenting them is pretty awesome and easy.

Nachteile:

Honestly, I do not have any dislike for Zoho Campaigns

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Gesundheit, Wellness & Fitness, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Good except for a major error in setup design

4,0 vor 5 Jahren

Kommentare: We are a small business and thought we were using a system that took care of the problems instead of creating one. Maybe if you hire a zoho expert they would know the ins and outs, I am not sure. We unfortunately were ill informed at a great cost to our business.

Vorteile:

Zoho CRM is supposed to integrate automatically with campaigns. It is synced together so that you never have to manually sync changes in records

Nachteile:

we have been a user for 2+ years. We found out today that many of our records had not been synced. For 2 years. So new prospects were not synced - unless they came from one user. When we called set up sync initially with tech support, we asked if all our records were now permanently synced. They said yes. , they never said - any users other than me who used zoho had to set up sync separately, even though they are already users of zoho crm. No messages or instructions were given by zoho. We also wonder what else we don't know? for 2 years, no new records for my 2 main zoho managers were mailed - and we were not notified and informed of such a need.

Sadhan
Digital Marketing Manager in Indien
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Best ever software used for Email Campaigns

5,0 vor 3 Jahren

Kommentare: Yes I am using since late 2017 and day by day they are improving their features. Their customer support is amazing. I never seen such amazing support provide by any other company.

Vorteile:

There is whole bunch of features they have placed for email marketing campaigns, we used templates where advanced design with call to action segment added, we just putted our information and created our campaign. There is integration method works very smoothly

Nachteile:

As such I haven't discovered, but yes they can add more IT & Web Services related templates, so user will easily pickup their desired design in that particular field.

Natalia
Natalia
Graphic Designer in Mexiko
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Easy to use email marketing tool

4,0 vor 2 Jahren

Kommentare: When you are already working with Zoho CRM it makes it easier to send campaigns and have a better database management.

Vorteile:

It is easy to use, you can create your own HTML campaign, use a template or the drag and drop builder. If you use it with other Zoho products you can sync the database available or upload you own. You can schedule the campaigns in your time zone or in the recipient time zone.

Nachteile:

The drag and drop has some bugs from time to time and the platform performs better when you use it with other Zoho products.

Jeff
Jeff
Ceo in Brasilien
Verifizierter Nutzer auf LinkedIn
Unternehmensberatung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Best Platform for Small Business

5,0 vor 10 Monaten

Kommentare: Always be ok, nothing to say about it.

Vorteile:

Integrations with CRM and another solutions Zoho like: Zoho Sign, Zoho Bigin, Zoho CRM and Zoho Mail.

Nachteile:

Automations with channels. Using WhatsApp, SMS and Emails integrated.

hichem
IT manager in Frankreich
Computer-Vernetzung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

easy to use, and reduce the working time.

4,0 vor 5 Jahren

Vorteile:

. An easy interface so you can learn it very fast. . Have a perfect and nice dashboard, so you can manage the progress of your campaign. . The price to the value reasonable compared with other similar services. .Zoho invoices are very useful and help a lot in tracking the payments. . You will the social media campaigns which is very important now maybe even more important than email marketing. .And they always have new fetures from time to time.

Nachteile:

. The most thing I don't like it In Zoho that you can't make your own campaign from scratch. .you are limited with the templates that they provided it to you. .to set up your account it can a little bit hard and tricky, but after that evry thing go smoothly

Kiran
Kiran
Delivery Manager in Indien
Verifizierter Nutzer auf LinkedIn
Krankenhausversorgung & Gesundheitswesen, 10.000+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

A Simple to use Campaign tool

5,0 letztes Jahr

Vorteile:

Zoho campaigns have assisted our team with email automation. The tool perfectly syncs with the CRM, and we can easily schedule campaigns and get insightful reports.

Nachteile:

Client assistance is a drag. They take two to three days to devise a possible solution for our occasional challenges. More features could get added.

Maria
Maria
Freelancer in Philippinen
Verifizierter Nutzer auf LinkedIn
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Zoho Campaigns lets us be closer to our target Clients!

4,0 vor 6 Jahren

Kommentare: campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.

Vorteile:

Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.

Nachteile:

Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Versicherung, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung
Quelle: GetApp

GREAT product but minor drawbacks..

4,0 vor 3 Jahren

Kommentare: Overall, I found learning to use and create Campaigns fairly simple. It's could be more modern and impressive with templates. It's a little dated for 2021.

Vorteile:

The best part of this software is it lets you schedule multiple campaigns.It also allows you to clone campaigns and change minor details if you are sending a re-occurring campaign.

Nachteile:

The worst part is you can only schedule campaigns 24 hours from the time you create the campaign. This isn't helpful at all and is a huge drawback for me while using Zoho Campaigns.

Abigail
Abigail
Social Media Specialist in Kenia
Verifizierter Nutzer auf LinkedIn
Architektur & Planung, 11–50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung
Quelle: GetApp

Free Email and Social Campaign Software.

4,0 vor 7 Jahren

Kommentare: I've had Zoho for years but never used any other the other tools except the CRM and Zoho Social. While looking for a free email marketing software I remembered Zoho and decided to check if they supported email marketing. Zoho campaign dashboard and UI is a bit complicated compared to other Softwares, however, once I got over the unfamiliar dashboard design, it was easy to navigate around. Rather than creating an email campaign, I created a social campaign. Which was easy and straightforward. I linked my Zoho campaign to twitter, LinkedIn, and Facebook. The social campaign feature doesn't seem special at first glance but it is. One feature which stood out was that under Social campaign, you can create a post campaign or a page campaign. I still don't understand the difference between a post campaign and creating/scheduling posts normally on Zoho Social but what impressed me was the page campaign feature. A page campaign is a sort of email campaign added as a tab on your facebook page called "My Social Promotion" Most of the templates were unattractive but I preferred building my own template or using their blank/basic template and customizing it to my taste. While I'm not awed by the email campaign function as it functions almost the same as Benchmark email, I am very impressed with the social campaign.

Vorteile:

Unlike most email marketing software Zoho paid plan is cheap. Even better, Zoho campaign provides value for your money through the social campaign feature. Its' slike a 2-for 1 deal. Easy to use... Once you get used to the UI

Nachteile:

Some of the campaign templates are rather unattractive, However, they make up for this by providing basic /blank templates for users to customize.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Krankenhausversorgung & Gesundheitswesen, 1.001–5.000 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Really great alternative to Mailchimp

5,0 vor 3 Jahren

Kommentare: I like it, its worked great for us and we plan on continuing using it. It is fantastic value for money and I would definitely recommend it to others.

Vorteile:

It is really easy to use. I also love their self help section, they have really great, detailed video walkthroughs of almost every aspect of the tool. That gets you up and running in 2-3 hours which is phenomenal for a product that has so much customization. As far as the features are concerned, it has everything you need to run a good marketing campaign. The reporting section is nice and detailed. Remarketing options are also really good. You get a lot of value for the price you pay.

Nachteile:

Their support was a little slow in replying to queries. Also the mobile app is very limited, to the point where you cannot perform some pretty basic tasks.

Sarah
Marketing & PR in
Philanthropie, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung
Quelle: SoftwareAdvice

Really solid CRM and campaign management

5,0 vor 6 Jahren

Kommentare: Overall great value for the price.

Vorteile:

Great value for small/startup companies. I love the email builder, and it's one of the main reasons I wanted to use this software, as it has the CRM and email campaign manager in one cheap program. Device and location statistics are very helpful. Automatic link tracking, integration with google analytics, and can share reports really easily.

Nachteile:

Not a lot of features to choose from, but it gets the job done. I wish there were more stats available for email campaigns as well; some statistics I will have to calculate myself.

Cassandra
Travel Agent in USA
Freizeit, Reisen & Tourismus, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

LOVE Zoho Campaigns

5,0 vor 5 Jahren

Kommentare: Zoho has helped our clients get engaged by sending them marketing through the two tools they use most, social media and email. I am able to create beautiful campaigns with nice pictures that entice clients to want to book a vacation

Vorteile:

As a travel agency, email marketing is a very important part of our business. Anything from follow up with leads to sending out campaigns when the weather may be a bit dreary will boost our sales for booking vacations. We needed an easy to use solution without sacrificing any functionality and we got that with Zoho. We can even run campaigns on Facebook, which we get a lot of interaction with

Nachteile:

There are some limitations when it comes to creating a campaign, you have to use one of their templates