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Darien C.
Darien C.
Youth Pastor in Kanada
Verifizierter Nutzer auf LinkedIn
Religiöse Einrichtungen, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

One of the best social media management platforms with a high price for teams

5 vor 2 Jahren

Kommentare: Overall, Buffer is an excellent platform that offers incredible features - but due to the high price for simple features like team management & multiple users, it is not for me. While our social media team was just me, I found it to be the very best platform for social media management - offering a simple UI & high quality features for the free & low-tier accounts - as our team grew, we rapidly outgrew Buffer simply due to pricing, and found that there were similar products at a lower price point that would fit our needs.

Vorteile:

Buffer is perhaps one of the simplest & easiest social media platforms on the market today; offering comprehensive and crucial features for managing your social media streams. This platform allows for the easy management of multiple social media accounts, allowing you to customize post-times & days, and then schedule posts quickly via the Queue only for those days. It offers built in analytics, direct posting to Instagram & Instagram stories, team management features & more - assuming you are willing to pay for those features. Overall, Buffer was probably my favorite social media management platform due to its simplicity & base features, yet it suffers in a few key areas.

Nachteile:

I loved using Buffer for the period of time that I actually used it, but quickly discovered that the platform could not suite my needs because of one insurmountable obstacle - price. As a non-profit youth organization, having a low overhead cost for platforms such as this is extremely important, and I quickly found myself unable to continue using Buffer as my social media team grew simply because I could not afford their $65 CAD/month just to be able to have a second user (without admin privileges). The added features like direct Instagram Story & first comment seem interesting for me, but not at the cost $663/annually when there are alternatives (be it, with less features) out there that offer a lower overhead cost AND non-profit discounts. Furthermore, while the platform itself is extremely simple to use, I found their pricing structure & different brand building products to be quite confusing - with products such as "Reply", "Publish" and "Analyze" featuring little to no immediately accessible descriptions, and each one carrying a different pricing structure & subscription requirement. Lastly, one feature I've found on other social media platforms (but not on buffer) that I wish were available is the ability to draft a single post that can be queued in multiple social media channels, and customized for each channel. With buffer, you would need to recreate each post - which can take added time dependent on your social media channels.

Sam B.
Course Creator in Vereinigte Arabische Emirate
E-Learning, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Buffer: Forget the Rest!

5 vor 3 Wochen Neu

Kommentare: I started using Buffer back in 2019, and have stuck with them since. I schedule content and promotions for a whole month in just 2 hours.

Vorteile:

Ease of use, it's affordable and offers monthly subscriptions. It's the only tool when it comes to social media that did the job as I wanted and needed.

Nachteile:

Until this moment there is nothing missing from Buffer. The ultimate social media management tool, and all you need.

Jennifer J.
Digital Marketing in USA
Marketing & Werbung, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Platform is ok, not worth the money

3 vor 2 Monaten Neu

Vorteile:

Ease of use is the only up to this program.

Nachteile:

Expensive with too little benefit. If you want to pay a ton, just got to Hootsuite.

Leonardo M.
Leonardo M.
CMO in Deutschland
Verifizierter Nutzer auf LinkedIn
Rechtsberatung, 11-50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

It has all you need

4 vor 2 Wochen Neu

Vorteile:

It's easy to set up and get publishing - good for pros and people who are just starting.

Nachteile:

I believe there are tools out there that deliver the same value for less money. Can be expensive for some bigger teams.

Fabiola S.
Fabiola S.
Project manager in Spanien
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11-50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great software for organizing social media strategy

5 vor 6 Monaten

Kommentare: It has been great. One of the greatest apps to save time monthly when it comes to content marketing

Vorteile:

I like the way it connects all my networks in just one place. Keeping organized my content schedule and save me time every month

Nachteile:

What i don’t like is that is falls short regarding Twitter as it doesn’t allow me to post polls or other advanced Twitter features

Lori R.
Lori R.
Founder and CEO in USA
Verifizierter Nutzer auf LinkedIn
Onlinemedien, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Easy to use scheduling tool

5 vor 10 Monaten

Kommentare: I use Buffer for scheduling my client's social media posts. It provides a quick and easy experience allowing me to accomplish the task of scheduling a month of content in a few minutes. It's easy to upload images and videos or find the images within a link that you want to share with the post.

Vorteile:

It is extremely user-friendly and scheduling posts for Facebook and Twitter can be accomplished quickly. When links are added it pulls the photos from the post/site and allows you to select which image you want to share with the post.

Nachteile:

I find that analytics provided by each platform is pretty simple and straightforward these days so I don't use Buffer for analytics, just scheduling.

Waseem S.
Waseem S.
Creative Director in Südafrika
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 2-10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great product let down by terribly poor customer support

5 vor 6 Monaten

Vorteile:

How easy it was to use, setup and create custom schedule calendars

Nachteile:

Technical difficulties were constant and consistent and followed up with poor customer support and delayed responses.

Tinotenda K.
Tinotenda K.
Student in Südafrika
Verifizierter Nutzer auf LinkedIn
Telekommunikation, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great and trusted social media management software

4 vor 4 Wochen Neu

Kommentare: Buffer is an awesome social media scheduling tool that can distribute posts across several social media accounts simultaneously. I love the software.

Vorteile:

The Instagram scheduler is instant. Buffer has a LinkedIn function which is a big advantage for me. Buffer also has a number of account levels which include a free plan. So anyone can find a plan that suits them. Buffer also shows me which posts perform better than others, whether it is with views or likes.

Nachteile:

The free account is a great plan but I feel they should reduce the limits of free accounts a bit.

Bernadette S.
Founder in USA
Marketing & Werbung, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Honest Review of Buffer

5 vor 4 Wochen Neu

Kommentare: Overall my experience has been excellent. I haven't had any problems with this app.

Vorteile:

Buffer is simple to use and so quick to set up. Makes content management easier to schedule. I can batch all my content with this.

Nachteile:

The only problem I wish it could do is allow me to post more than 1 image at a time to Instagram.

Jacob G.
Podcast Editor/Content Creator in USA
Unterhaltung, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Good For What It Is

4 vor 3 Wochen Neu

Kommentare: Buffer worked for the client I was working with. However, most social media platforms have their own scheduling and analytics platforms that work better because they are proprietary instead of third-party.

Vorteile:

Creating Tweets and LinkedIn posts was very easy and usually displayed exactly how I wanted them too.

Nachteile:

Almost every feature is a paid feature. What is the point of having a free tier if you can barely use anything.

Tigran K.
Tigran K.
Digital Marketing Specialist in Armenien
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11-50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great Social Media Management Tool on the Cheaper Side

4 vor 11 Monaten

Kommentare: Buffer helps a lot in saving time and improving the quality of social media content marketing. It's much easier to schedule the same post from Buffer across different social media platforms than doing so separately. It might seem like a small tweak but makes a great difference for digital marketers.

Vorteile:

Buffer is a great package of social media management tools that rocks a great design and is very consistent with its support and improvements over time. It also helps a lot that it's cheaper compared to other competitors in some ways. The price gives it a competitive advantage if you're pitching an acquisition of an SMM platform to companies that aren't willing to spend a lot on their digital marketing activities.

Nachteile:

It lacks some convenient features that the competitors offer. I'm talking about features like integrated tagging for Twitter and LinkedIn. Last time I used this software it still lacked the proper tagging features which require you to make an extra step to open a separate tab to check whether you got the username right or wrong. Another aspect I dislike is that Buffer's middle-range plan is intended for two users only. In my opinion, the mid-range option should be for at least three people. At the time of choosing, we decided to go with Hootsuite because it's the mid-range plan, while more expensive, was intended for three people and also offered more of the above-mentioned features.

Elizabeth H.
Elizabeth H.
Owner in USA
Verifizierter Nutzer auf LinkedIn
Onlinemedien, Selbstständig
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Easy to use and essential for my business

5 vor 11 Monaten

Kommentare: Buffer is one of the more inexpensive social media scheduling and tracking sites. I really like how easy it is to link all my different social media accounts and schedule my posts ahead of time. It also makes it really easy to post to all my social media accounts at once. I like the browser extension that allows me to buffer an image, website, or page on the fly. I also use their app on my smartphone. It gives me all the tools I need for only about $8 per month. I also like that it offers analytics and tracking information on my posts. You can also republish an old post. Another feature I love is the ability to see all your post comments and comment back from Buffer.

Vorteile:

The ability to link to all different social media accounts. The extension for the web browser is amazing and easy to use. The app for the smartphone is also very easy to use. The free version also has a lot of features. If you do not have a lot of social accounts, the free version works perfectly. You can track the engagement and analytics of your posts. You can actually comment and engage on your posts from the website or app! It's very inexpensive.

Nachteile:

Nothing really. Sometimes a post gets blocked because of the link, but that's an issue with the social media site and not Buffer directly.

Verifizierter Rezensent
Manager, People & Possibilities in USA
Verifizierter Nutzer auf LinkedIn
Eventservice, 51-200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Buffer - A Good Tool for Social

4 letztes Jahr

Kommentare: Overall it does what we need it to do. It's a good tool, not fantastic, but I have yet to find one that is... so all in all I think Buffer does a great job for the price of the software. I do like how all analytics are in one place and how you can have multiple users and editors working on your social copy. It has definitely made social media management easier.

Vorteile:

I do like the ease of use and functionality. It has a clean interface and you can select from a couple of different plan options, including one for posting and analyzing your social media accounts.

Nachteile:

There are limitations. I wish I could go in and schedule weeks or even months worth of content, but I can't because Buffer does not allow you to post carousel photos on Instagram or LinkedIn. We often share more than one photo on our posts so I have to go and manually do that for those networks when we have more than one photo. I hope that functionality will integrate soon because it is a huge downfall of the platform. However, all other platforms are facing this issue, it's not unique to Buffer.

Amber C.
Amber C.
Inbound Marketing Strategist in USA
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Stay Ahead on Social Media Easily with Buffer

5 vor 2 Jahren

Kommentare: Buffer helps our clients manage their social media profiles and schedule out their social media messages according to our strategy ahead of time. This tool makes it easy to work ahead and streamline your scheduling process. The free plan is quite nice as well, as you can connect 3 accounts and schedule out 10 messages ahead of time. This is nice for clients that are just starting to utilize social media management tools! While the pricing structure seems a bit odd, the frustrations I have with Instagram and social media scheduling apps will exist no matter which app you use!

Vorteile:

Buffer makes it easy to schedule out your social media posts ahead of time and you can also manage multiple different accounts from one place. At our marketing company, it's also easy for clients to understand and use on their own time whether they're on their phone or computer.

Nachteile:

Using Instagram with any social media scheduling app can be a pain and Buffer is no exception to this rule. Some IG posts have to be scheduled manually which defeats the purpose if you're just using Buffer to control IG accounts. Their pricing structure is also confusing with different prices for publishing, analyzing and replying. It can make it difficult for potential clients to understand exactly what they're paying for.

Nathaniel C.
Nathaniel C.
Co-Founder, Consultant & Content Manager in UK
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Buffer-Social Media Management and Automation

4 vor 3 Jahren

Kommentare: The best thing about Buffer is the number of accounts and posts that can be added. Next up the ability to see the overall potential of posts in the analytics gives a good insight as to who your fans are, who they're fans are and what they like sharing. Overall, Buffer is a must have for Social Media users who can't spend every waking hour posting.

Vorteile:

I have been using Buffer for around two years and still think it is a must-have for any social media users who are needing to automate their posts. Top pros for this software are: Relatively low cost. Run multiple profiles. Ability to schedule damn near unlimited posts. Scheduling options and queue are presented well and easy to use. The way the analytics are presented. The content feed is also a brilliant feature, although it can also do with some significant improvements. This is by far one of the best low cost/free software's for Twitter, Facebook and LinkedIn posting.

Nachteile:

As above, the content feed needs some improvement, as it does not always pull the most recent links. Addition of a filter for the content feed would be an A* feature. Sometimes hashtag lists do not display correctly and errors can be shown when tagging someone's profile. Need to be able to create a permanent, possibly arranged list of regularly used hashtags. Instagram posts need to be monitored as direct posting is not available, instead, you are notified to 'ok' the post first. This wouldn't be a problem IF the notifications actually were pushed on time, plus it does kind of defeat the purpose of the automation.

Antwort von Buffer

vor 3 Jahren

Hi, Nathaniel, thank you so much for the kind feedback and suggestions. Your suggestions are really helpful in helping us improve the product. I personally really like the idea of filtering the content feed. I'm glad to share that you can now schedule and automatically publish your Instagram posts to your Instagram Business profiles without needing the notifications. Here's more information: https://buffer.com/instagram. -Alfred

Jordan R.
Jordan R.
Author in USA
Verifizierter Nutzer auf LinkedIn
Verlagswesen, 2-10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Buffer, the Only Way to Manage Social Media

4 vor 3 Jahren

Kommentare: If not for Buffer I would not be able to post regularly to social media. I don't get on the various platforms enough to post everyday, and Buffer makes it possible to bring a message to my audience on a consistent basis.

Vorteile:

I love using Buffer to plan out my social media strategy. Here is what I love most about it: 1) It easily integrates with Twitter and Facebook. It works with Pinterest and Instagram, but I only use it for Facebook and Twitter. 2) You get to use it for free for up to 10 scheduled posts at a time (as of this writing) and this allows you to be sure that it works for you and for your needs. 3) The team at behind Buffer is fantastic. The few times I needed to contact support I was helped right away and my issue taken care of just like that. Their emails are funny and you can tell that they love what they do.

Nachteile:

Honestly there isn't a lot I dislike about Buffer. If I had major problems with it I would have switched over to Hootsuite or a similar app. In the end, here are three things I could Buffer could improve upon. 1) The UI can be a bit clunky at times. I think it could use a makeover. It's not terrible by any means but it can be confusing to figure out. 2) Sometimes the extension doesn't connect right, and it gets stuck in a loading pattern. 3) I often have to go and reauthorize twitter or Facebook to work again. It can get annoying to do this over and over. Overall, these downsides are only slight and don't stop me from loving Buffer.

Antwort von Buffer

vor 3 Jahren

Hi, Jordan, thank you so much for the review and feedback. Our engineers and designers have been working hard to rebuild the infrastructure and look of Buffer. I hope that will improve the user interface and minimize those issues. -Alfred

Verifizierter Rezensent
Project Manager in Österreich
Verifizierter Nutzer auf LinkedIn
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Affordable, Super Simple, Nice Feature Set, Amazing Support

4 vor 4 Jahren

Vorteile:

I started using buffer around 5 years ago and they had a great idea right from the start: how can I schedule social media tasks well in advance so I can set it and forget it? This has been the core feature ever since: you create your posts, define your posting schedule and let the app do it's magic automatically. Most social media marketers I know care more about the quality of their posts than scheduling each post with an exact date and time and that's where buffer excels. You can also add different social media accounts like Facebook, Twitter and now even Instagram. The latter is really something most social media apps can't do, so it's great to have. Buffer is a great tool to "collect" posts from everywhere you go and just put it into your queue with the click of a button. For this they created a browser extension that you can just press when you're reading an article you like and it will be immediately added to your buffer. Also buffer is the only app I know of that has integrations with lots of blogs and the like that allow you to just add to your buffer with a simple click. Watch out for the "Add to Buffer" button when you browse the web. The free version allows you not just to thoroughly test the software, but also to use it for your small social media projects where you can schedule up to 10 posts at once. Oh, and the support is amazing! I once asked for a refund because auto renewal was activated for a customer and they happily refunded it,

Nachteile:

The pricing was way more compelling before with the Awesome plan. Additional team members are a must when you're collaborating, but they start at 99$ a month which is too much in my opinion. The buffer is missing some crucial collaboration features of other software that makes it hard to use for working as a team. The current approach is more like "everybody adds their posts and they'll be scheduled automatically" and less "everybody suggests posts and let's discuss them in the team". Thus it's not ideal for agencies that would like to discuss posts internally and send them to the client for approval.

Kevin A.
Kevin A.
Business Owner in USA
Verifizierter Nutzer auf LinkedIn
Medienproduktion, 11-50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Social Media Built for Busy People

4 vor 4 Monaten

Kommentare: Overall experience is really great I found myself using more of a batching method and help retrain my mind and how to use social media for my business I found myself wanting to have more and so trying different software and making it so I can save time for the day is what I wanted to do and the software really helped.

Vorteile:

As a business owner, I find myself wanting to use social media to promote my content. But having the time to do so is very time consuming. So here comes this software with an easy and alternative way to post on social media without having to take so much time and being able to what I like to call batch posting. This is the ability to post when you want and schedule those posts but you can drop all these posts beforehand and schedule them out instead of having to do them at the time you wanted to post. This is a huge game changer and makes it really easy to post on social media and still be active.

Nachteile:

I find myself hitting a barrier once again with these types of software. A lot like hootsuite there's a limitation on what you can do for the free account. I'm finding myself also wanting to post on Instagram for carousels and it doesn't quite work right and it makes it more inconvenient than just posting on my own. And at that point I find myself wanting just to use the original method.

Santiago A.
Santiago A.
Co Editor Chief in Venezuela
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11-50 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

One of the best market options to manage your work in social networks.

5 vor 3 Jahren

Kommentare: Working in the levels of Community Manager, and Social Media Manager, it is important to try many options for the automation of the accounts of all the clients that trust my marketing vision to manage their presence in the network. With Buffer I have saved a lot of money, activities that several people did in the past, now it is enough to use their platform from cell phones, even in a computer, it is that multiplatform feature that makes me stay loyal to your commercial options. Another element that very few speak is time, for me it is vital, that is why thanks to buffer, I only dedicate the essential to plan all the content and I count on its technology for the fulfillment of the assignments that I seek to generate per day. That is why if you are looking for an effective and very capable option, with buuffer you arrived at the indicated place.

Vorteile:

One of the headaches of every community manager, is the fact of managing all the networks of one or several clients, thanks to Buffer that is a thing of the past. I really like the possibility that it offers me to have everything I need in one place to make my work better and better. Another thing I look for in a platform for the management of social networks, is to be able to measure the scope of each of the issues that are published, thanks to buffer it is possible to obtain it without any problem. Also, I can take the time and the effectiveness of my work, I have received several days to get other customers since I started using this wonderful platform, which translates into higher income for my services supported by Buffer, I daresay that, at present, is the best alternative for the management of social networks.

Nachteile:

I have been using Buffer for several years for the automation of my work and I am very happy with everything that it offers, I can not negatively affect it because I have seen how they constantly correct all the inconveniences that arise, so I do not accompany my criticism with any negative comments the platform. I am sure that soon they will improve the web interface and include many more surprises to increase the number of users.

Jason D.
Jason D.
Data Management Specialist in Belgien
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Still one of the best social media schedulers

4 vor 3 Jahren

Vorteile:

Quick to schedule social media posts to multiple accounts in a few clicks. Extremely versatile and easy to use. I have used many social media scheduling tools over the years but keep coming back to Buffer. I actually used the free version for many years but as a business grows and your social media presence grows it is better to pay for a solution that allows you to manage them all under one roof. When it comes to scheduling posts, the interface is clean and simple and easy to use. There is link shortening too if required. The limit for queued posts is 100 per social media account which is easily enough for at least a month's worth of posts so should be sufficient for most users. Automatic Instagram posting is a relatively new and welcome addition to Buffer. Support are pretty responsive when required but I haven't needed much from them in all honesty. All in all I really like Buffer. It is considerably cheaper than many of its competitors and does what it does really well and if someone is looking to buy into a paid social media scheduling tool I would recommend they start here.

Nachteile:

RSS feed can be a bit clunky. Is 8 accounts generous enough? You are "limited" to 8 social media accounts on the Pro plan which sounds a lot but can be filled up quickly. They reduced this in March 2018 from 10 to 8 which was disappointing. Another disappointment is the lack of a native way to enable bulk scheduling by uploading a csv file. This is available in other schedulers (although they are considerably more expensive than Buffer). Fortunately there is a solution in the form of a 3rd party application called "bulk buffer" (just do a Google search for it).

Antwort von Buffer

vor 3 Jahren

Hi, Jason, thank you for the kind review and honest feedback about our tool. If you are up for sharing, I would love to hear more about the RSS feed. I also hear you regarding the account limits and bulk scheduling. We have heard similar feedback about the account limits and have been thinking about how we could improve that. Thanks again for the feedback.

Abigail N.
Abigail N.
Social Media Specialist in Kenia
Architektur & Planung, 11-50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Simple and easy social media manager

5 vor 5 Jahren

Kommentare: I'm a huge fan of Buffer (And Hootsuite), Buffer was the first social media manager I've ever used. It was easy to use and the UI was great. I use the free plan which came with 7 days (I think) to use the Pinterest feature free. I wish the free plan wasn't restricted to 10 posts per profile but I can understand the reason. There was also an image quality loss when I used buffer on my Kindle fire tablet, but their support was quick to help and while Buffer isn't natively functional on Fire, it was god to know that the customer care did all that they could to help. Buffer analytics is kind of lame, maybe it's because I'm on the free plan but I laughed when I clicked on analytics and the metrics were: Retweets, Likes, Mention, Comments, Shares, Potential' Instagram Analytics gives better stats than that One area where Buffer trumps Hootsuite is that it the free plan supports 5 social media profiles (Once again you can only use Pinterest for 7 days free but meh). I like the fact that I can set up my preferred schedule times and then when I 'Add to Queue' the posts go out at the specified time. It's like MavSocial's 'Campaign' feature. I also liked being able to Rebuffer my old posts. It kept my social media profile continually active. I mostly use Buffer connected to getcrate.co to keep my social media profiles active.

Vorteile:

Buffer integrates nicely with softwares such as start a fire, feedly and Crate. Which are all softwares i use. This makes it easy for me to share content to my followers. It is easy to use and the freeplan supports 5 social medis networks.

Nachteile:

The image quality loss I experienced when i used Buffer on my fire tablet. Granted Buffer on my android tablet is perfect but I wished it worked just as well as Hootsuite did.

Alexa R.
Conversion Copywriter in USA
Marketing & Werbung, Selbstständig
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Simple solution for keeping social active

5 vor 2 Jahren

Kommentare: It's great for clients just starting out with social or who need an idiot-proof solution to schedule content across a bunch of social sites without much effort. I've suggested it to a ton of my clients when I was doing social media management, it makes it easy to keep the feeds full without too much of a headache. It's still got it's downsides, but so do most of the other ones out there.

Vorteile:

I often recommend Buffer to clients as a simple way to keep social accounts active. I like the queue, and the chrome extension is a convenient way to easily add new articles and shares to your social feed without having to do much extra work. The feature where it adds hashtags on insta to a comment is really slick too. The free version gets a lot done and even the paid is a pretty good value for just posting to social.

Nachteile:

I get a bit annoyed when it unpairs from my social accounts. I try to avoid notifications so this means my accounts can go dark for a few days until I notice that it hasn't been posting content to that site. The chrome extension can also be glitchy, where you have to reload the page to use it. It's also a bit lame that for any additional features it's a new paid thing, like analytics etc. It adds up fast for truly agile functionality.

Verifizierter Rezensent
Marketing manager in UK
Verifizierter Nutzer auf LinkedIn
Bau, 11-50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Buffer is the Best!!

5 vor 2 Jahren

Kommentare: As a single person managing the marketing across all fields for a company, including their traditional advertising, website maintenance and content, with HR on the side, buffer has enabled me to keep up with the social media without a worry. I can take a day out every few weeks and put a plan into action which will run in the background while I am consumed by other tasks. It is a real life saver.

Vorteile:

I love using this product, after trying to get along with other platforms which enable you to pre program posts across different social media platforms this is by far the best on I have found! It is extremely user friendly, you can clearly look at your monthly schedule on a separate window to see what you have planned it. The reminders for posts which have not successfully posted (e.g. multiple images to instagram) are a brilliant help! And Buffer is constantly being updated and improved.

Nachteile:

Not being able to post multiple images to instagram. Sometimes images take a long time to buffer and stick on '99% finishing up' and you have to delete the post/ reopen the page to try again.

Verifizierter Rezensent
Marketing Manager, HMX in USA
Verifizierter Nutzer auf LinkedIn
Hochschulbildung, 1.001-5.000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Good for basic scheduling, but doesn't always work!

4 vor 2 Jahren

Kommentare: Overall, Buffer has been a time-saver for scheduling social media messages, and keeping accounts up to date. It's not the most robust social media software I've used, but it does the basics well.

Vorteile:

I appreciate the simplicity of the product - connect your accounts, draft your messages, and set a publishing schedule. The tools are all there to manage social media messages across Twitter, Facebook, LinkedIn, and (sometimes) Instagram. I also appreciate the custom link shortening/tagging and message approval workflow for collaborating with others.

Nachteile:

Connection problems happen fairly often with LinkedIn - this may be more on the platform side than with Buffer itself, but it's frustrating nonetheless. Also, the features for Instagram can be limiting - for example, not being able to schedule a video post (or pick an appropriate cover image for the video).

Gregory F.
Gregory F.
Vice President in USA
Verifizierter Nutzer auf LinkedIn
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

If you post to social media for your business, you need to be using this service.

5 vor 4 Jahren

Kommentare: I'm not a social media professional, and have no interest in spending time each day on multiple pages of multiple sites to share information for business marketing. Buffer let's me do exactly that work with a few clicks, and schedule posts out for days at a time.

Vorteile:

Buffer takes so much effort out of frequent social media posting. It allows with a click and a few words of caption to post to one site or many, one page or many, on a pre-set or "next up" schedule so that you never have to stop what you're doing to share a web site to your profiles. It takes care of the post times, the queue, the placement, even the analyitics of how your posts perform across all of your social sites. Their blog alone is worth subscribing to - jammed with useful and entertaining tips for maximizing your results, and the free version can be very helpful for startup pages or social enthusiasts. But when you're serious about posting for your business, the paid plans make the transition to "professional social media marketer" very seamless.

Nachteile:

Recently, Facebook and Buffer aren't as tightly integrated as they used to be. That's a change with FB, and Buffer is very up front about why things are different. It's a small step backward, and not the developer's fault at all. It's still the very best value in managed social media posting, and a sanity saver for anyone who posts to multiple sites/profiles/pages on a regular basis.