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Über Percolate
Percolate ist das Aufzeichnungssystem im Bereich Marketing. Software, mit deren Hilfe du alle Marketingabläufe sehen, organisieren und verbessern kannst.
Having all platforms on one screen at my fingertips and the ability to switch brands quickly and easily.
Uploading video files can be slow. Disappointed that it doesn't support all files types as we were told.
Nutzerbewertungen filtern (35)
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Nutzerbewertungen filtern (35)
Quite interesting, I expect the cost
Kommentare: Time, in this era it is important to do more with less time, that seems to me the most relevant aspect of this platform. I can not talk about benefits to save money because they have not given more information, but I am sure that to enter such a competitive market will offer an attractive and functional option for everyone, from small to large customers.
Vorteile:
The most interesting thing is that you can find in this platform all in one, it allows you to optimize time and efforts. One of the great tasks that we have who dedicate ourselves to digital commerce is to give the time, this platform allows to carry with each client a concrete strategy that offers results in a short time.
Nachteile:
That they do not finish saying if the price is high, it is medium or it is low, in the best of scenarios, that it is free. For now it is by invitation, we hope that in the coming months they offer it without major limitations, they could include a free version and another pay, that way, in a short time it could surprise the market.
Percolate actually made my work easier and this is the most important thing.
Vorteile:
First of all I would like to note that working with monthly calendar and assets in Percolate is more comfortable than in Excel, as it was before. Also it is much more easier to download assets from Percolate than via we transfer, as I can download them whenever I want, I can see updates and changes immediately. It's really very cool. Also last year I suggested to put an icon for each social network somewhere on the side panel and you can see changes, comments of users and etc. by clicking on the icon of Facebook, Instagram or Twitter. I mean that each network will be separated from others. And it was accepted by your side, i really appreciated it. I wish you good luck in future. =)
Nachteile:
Actually i have one. I would like to suggest you to add, search panel in percolate. Let me explain why: There are many pictures are posted every day. But when I want to find and check pictures posted by our(I mean Azerbaijan) malls, bloggers or users, I should scroll all that day to find out what I want. Sometimes I miss the comments or new publications. It is really uncomfortable. And that is why I suggest you to add search panel on Instagram page in Percolate. For example: If I want to monitor Port Baku Mall's page, I write the name of the page in the search panel and immediately see all posts, check the comments and etc. It will be better than monitoring general posts (from other countries, users, pages) all day. If you want I can send you a presentation. Thank you in advance.
Percolate needs to innovate more!
Kommentare: Again, digital marketing is a fast-paced industry. They don't seem to be able to make changes that reflect the needs of users. It is reliable, but a little clunky. More drag and drop features and other user-friendly conveniences should be added, but it offers a decent AEM and content management system. Must be something better out there.
Vorteile:
I like the calendar view of creative work that's been scheduled and that its publishing automation. It's nice that it has an AEM, but I don't find that very necessary for my particular work.
Nachteile:
I hate that when a piece has missed its publishing time, it vanishes from the calendar. You cannot use the tagging feature on Facebook due to privacy issues, but that really slows down my work. Cannot add video captions in percolate, must do natively in social/other platforms individually. Does not publish to all social channels, e.g. Instagram. They don't seem to make changes quickly enough to keep up with the industries they serve.
Strong customer support. Continuous improvement. Modern UX.
Vorteile:
Collaboration capabilities and how it allows you to work how you want - via email response, mobile or in platform comment thread, centralized planning, and modern UX.
Nachteile:
No software will fit each organization's needs perfectly - there are always small items that we have to have manual workarounds for - like collab outside of tool for business SMEs. Social platform APIs dictate/limit some of the functionality Percolate can provide. I don't think the mobile option is totally there or intuitive for a number of functions.
Using Percolate for Social Media management
Kommentare: Currently using Percolate for a big brand client where we provide moderation and engagement through this tool. The tool is somewhat easy to use, but I would say that at first sight it is not easy to navigate. With a quick tutorial, though, everything should make sense. I think the labeling of the various sections could simplify the user interface.
Vorteile:
Ability to see multiple streams in one window is a huge plus.
Nachteile:
overall user interface seems a little more complicated than it should be.
Percolate for the record!
Kommentare: We have had a great overall experience with this software! Would recommend it to other Marketing Organizations.
Vorteile:
The collaboration features and keeping info in one central place.
Nachteile:
Uploading video files can be slow. Disappointed that it doesn't support all files types as we were told. Would be great if you could export to Excel or Word or PowerPoint files. Also the calendar needs a quarterly and annual view.
Percolate is Mostly Great
Kommentare:
I've been working with Percolate for almost a year now. It has definitely improved over that year. The platform is relatively simple to use and makes creating content very easy. I like the way asset manager is set up and if I needed approvals for things, it would be easy to do those through Percolate.
My biggest problem with Percolate is the Analytics and then tracking a campaign. It's difficult to categorize things and then the analytics are still not quite vast enough to be able to use for reports I give to executives. The customer care is usually responsive within 24 hours but by the time they get back to me, I've usually had to find another way to go around it anyway.
I also have problems with posting from Percolate to Facebook because I worry the videos won't work as well if posted through Percolate. All videos I post natively just in case Percolate messes something up. But overall pretty good experience.
I used this product to schedule and post Instagram posts for a lifestyle brand.
Kommentare: Instagram post scheduling and content organization as well as some analytic features.
Vorteile:
I loved the fact that you could schedule Instagram posts using the platform. It was also easy to use and made it easy to sign on to the platform and work in it without doing extensive training beforehand. It is also a great organization tool for content.
Nachteile:
The platform was a little buggy at times and sometimes posts were published incorrectly on Instagram specifically.
Great Product for Large Organizations
Kommentare: Solid experience with account management and updates. Our experience is that we are treated like one of many accounts but we receive communications and updates in an organized and timely manner.
Vorteile:
Flows and tools are robust and therefore very helpful for large organizations with multiple products or channels.
Nachteile:
Tool is large and robust, therefore be careful about onboarding without certainty that you will go into or need all the bells and whistles. Too many tools and dependencies can result in inefficiencies in task completing and time spent.
All in one tool for social media handling
Vorteile:
Synchronized tool to handle multiple social handles, track keywords, and build community through engagements, and analyze social media performance.
Nachteile:
Content asset handling, like images and videos, need to maintained and handled better.
Percolate review
Kommentare: The tool itself is top notch from a capability standpoint. The real separator over the competition is the service level that they provide. Every person who touches our account is qualified, knowledgeable, proactive and always willing to help with even the most mundane of requests.
They have made social easy to plan
Kommentare: Being able to schedule!
Vorteile:
The asset manager! Also being able to visually see all of the posts are amazing. It keeps me up to date on planning.
Nachteile:
Issues of use sometimes . Often has issues that need to be fixed. When it comes to loading assets or reloading the page it goes very slow!
Irs been a great experience, and very easy to use!
Kommentare:
To have in one place all the assets to share with different countries.
Also the approvement process is more quickly and easy.
I really like the emails that inform about your post status.
Vorteile:
We can have all the photos of Guess at one place, so we can share everything. It is very easy to use
Nachteile:
Our asset managment is not loading fast, I have severall problems this week. It only load like 25 photos and then stop the scrolling down.
Great!
Vorteile:
having all platforms on one screen at my fingertips and the ability to switch brands quickly and easily
Nachteile:
occasional lags in refreshing but is usually fixed quickly without causing too much loss of time and slowing down production.
I use Percolate for work. I clear social media posts for IP
Vorteile:
I like that I can comment to the producer in Percolate and not have to email them directly. This is very helpful in saving time in communicating wit the teams that I work with
Nachteile:
That I can not approve a page for publishing. I need to go to each link individually. If I were able to approve a day of the month in it's entirety then that would make my job a little faster.
my experience has been great
Kommentare: it is very easy for me to store and retrieve documents on percolate
Vorteile:
I like the direct links to documents that you get from suppliers when you are working on projects, makes it easy
Nachteile:
I don't like the fact that we have one asset library. I think project should have their own libraries or rather teams should have different libraries which then makes it easy to find things
Simple. Elegant. Sophisticated.
Vorteile:
I enjoy using this product for our social media purposes because of the flexibility across different platform.
Nachteile:
Onboard training is intensive, but that's just due to all the features. Recommend spending multiple sessions to get comfortable with the product.
Easy
Vorteile:
Organized way to document activity, streamlined process, great way of keeping track of all field work
Nachteile:
With the update, sometimes I have to type things more than once because they do not save automatically
Mediocre Project Management System
Kommentare: They helped us with project managing, but we found better tools like Wrike later on.
Vorteile:
The system was simple and easy to follow. That's about it.
Nachteile:
The design and UI/UX was not well-thought out for project managing larger campaigns. It's easy for simple projects, but for a business organization, not so much. They didn't offer much for robust functionality.
Easy to use, clear, quick.
Vorteile:
Very easy. Helpful support. I have started to use it for approval of FB posts, now I became an administrator checking global campaigns.
Nachteile:
Eg. the approval workflow was changed (accidently) and the posts that were already waited for approval could not be changed to the modified approval workflow.
Great Platform to Manage Community Management
Kommentare: I started using Percolate when I started at Vayner from day one. Although I know the platform offers a suite of different features for tracking, deploying and housing social content, I use it mainly as a workflow platform to manage community engagements. It allows me to easily sweep for tweets and engagements. Specifically, if it's something I need to flag to my managers, I can easily flag the tweet or message and attach a note to it for context. From there, my managers are notified via email and can quickly address the flag. The platform really helps to streamline my daily sweeps and gives me great visibility to track all of our social channels efficiently.
There are a few things that I hoped I could do that I have had trouble mastering.
Kommentare: The promise to have consistency of messages across global licenses and reduce workload for marketing teams.
Vorteile:
It will ultimately help us monitor the social media regional activities and reduce rework by sharing posts across markets.
Nachteile:
The promise has been difficult to implement. Campaign posts shared should only require translation or minor edits.. We have received shared images but we have to download and rework rather than just make minor post edits and approval to publish. Low workload objective has not been achieved between licensees. Need more training so teams can become increasingly familiar and share. KPIs Dashboards should be developed for all teams to share.
Expectation for Percolate
Kommentare: Useful and helpful for releasing our content thru multichannel to the targeted audience. Need to be intelligent to use it easily, with more option list instead of lot of description to be filled. Need more clear guidance for any correction. Need its value in time efficient without replicated work. Need its easy-going with country official languages.
Vorteile:
multichannel list to choose and could automatically delivered in schedule to the right place to the targeted readers
Nachteile:
Many steps duplicated even after submission, unclear guidance for correction, lack of intelligence and flexibility
Percolate has been great for our team. It allows us to divide and conquer our media platforms
Kommentare: Cross Platform posting and scheduling. Saves time and energy!
Vorteile:
I love that it allows me to schedule posts on different platforms at different times. It's basically set it and forget it!
Nachteile:
It can be a bit complex until you learn what all of the icons and categories mean and do. I would like it to be a bit more simplified.
Great tool for product marketing
Kommentare: Percolate has been a great tool to organize assets and monitor our social media accounts. Composing and scheduling posts is a breeze, and the customer service and support is best-in-class; always timely, friendly, and helpful!