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seit 15 Jahren bei der Softwareauswahl

Über Meltwater

Tools, die es Marketing-, Kommunikations- und PR-Profis ermöglichen, die Welt um sie herum zu überwachen, zu analysieren und zu beeinflussen.

Erfahre mehr über Meltwater

Vorteile:

Daily email reports, customizable Dashboards, integration with analytics and social platforms, comprehensive media/influencer database and contact platform. Outstanding proactive service and support.

Nachteile:

Sometimes it has issues with data accuracy and time zone and the last thing is that it provides a limited amount of data.

Bewertungen zu Meltwater

Durchschnittliche Bewertung

Benutzerfreundlichkeit
3,9
Kundenservice
3,6
Funktionen
4,0
Preis-Leistungs-Verhältnis
3,4

Weiterempfehlungsquote

6,8/10

Meltwater hat eine Gesamtbewertung von 4,0 von 5 Sternen basierend auf 91 Nutzerbewertungen auf Capterra.

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Nutzerbewertungen filtern (91)

Javier Victor Marian
Javier Victor Marian
Network Security Auditor in USA
Verifizierter Nutzer auf LinkedIn
Öffentlichkeitsarbeit und Kommunikation, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

best monitoring media software

5,0 vor 5 Jahren

Kommentare: best tool for monitoring media outlets in latin america!

Vorteile:

sysomos is a great combination of automated software that look into media outlets news in digital and keep a look into social media. Also, they have a robust database of latin america. Before wans't so great but they keep updating it. Now, it is hard to find adicional news outside sysomos.

Nachteile:

i have problems sharing my monitors and querys with other users and customer suppport couldn't help me. Also time to timee they have a breach or something working wrong and you dont receive and alert by email and they are very slow to solve it. I have issues in the past with my clients because of this.

DeDe
Communications Manager in USA
Versorgungsunternehmen, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

One tool that does almost everything we need

4,0 vor 3 Jahren

Kommentare: We've been using it in this office for about 2 years now, and I used them previously at another job, as well. They're very responsive when you need help with something. I like the tool. It's intuitive and does just about everything we'd want it to. I do think their sales tactics were a little heavy-handed sometimes, putting deadlines on offers and whatnot, but when I talked to them about it, they lightened up a lot.

Vorteile:

The dashboard for easy monitoring of our media and social coverage.

Nachteile:

They charge separate pricing for everything, and it seems that every time I turn around they're rolling out a cool new feature they want to share, but it's always extra.

Antwort von Meltwater

vor 3 Jahren

Dede, reviews like this give us motivation and help us ensure we continue to provide high-quality care. Thank you very much for your feedback and are glad you have continued to find value in Meltwater.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung
Quelle: GetApp

Good Social Listening Tool

4,0 vor 4 Wochen Neu

Vorteile:

the deep analytics provided Segregation of data city/state/country wise different verticals and sections for campaign, monitoring, and others

Nachteile:

to provide ease use of keywords, some social listening rules such as use of capital alphabets in boolean operators have been bended, but in long term, the professionals of this vertical can be affected due to this

Abe
VP in USA
Computer-Software, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Disappointing Tool, More Disappointing Support & Client "Success"

1,0 letztes Jahr

Kommentare: From a services/support/client success perspective, this is where the disappointment continues. Despite messaging our "client success manager" of our desire to not renew and cancel our subscription, we continued to receive a mix of promotional and reengagement emails and outreach. It got to a point where we asked our "client success manager" to please disable our instance of the platform so our team would stop receiving the useless alert emails that were filling up our inboxes. Despite several emails, our CSM never replied to the emails or heeded our request to disable our account. We later interacted with the online chat support to work with a human being to deactivate our account. This time, we were told that our request would be passed on to the appropriate team members and acted upon immediately; however, nothing ever happened. We eventually found the email of a [sensitive content hidden] for client success and forwarded the response. They finally responded and said we had to participate in an exit interview before they would formally close our account. We politely declined given the back and forth that had already taken place and asked for our account to be disabled/terminated. After several weeks, this has still not been addressed, and the [sensitive content hidden] has not responded to any emails since.How you treat your clients when they leave you should be the same as how you treat them the day before they sign with you. It's disappointing to see a company respond (or

Vorteile:

The platform seemed to deliver daily "monitoring" alerts on a daily schedule as promised. While not worth anything to our organization, the emails did come every day as promised.

Nachteile:

As a product/platform, Meltwater was an overpriced, worse alternative to Google alerts and provided no semblance of quality monitoring results for our organization. Their reputation monitoring tool returned highly unrelated results from a majority of click-bait, AI-generated SEO websites. I can't think of how many times our team would look at the "alert" emails and laugh at both the quality of the results followed by the obscureness of the websites it was pulling content from. Separately, we set up basic Google Alerts along with Hootsuite and a handful of other free/inexpensive social media monitoring alerts, and the info from there was far better in quality and delivery than what we had received from Meltwater.In fairness, Meltwater was deployed by legacy employees who did not have a full breadth of understanding of the platform's purpose or potential. However, it appears that there was minimal, if any, implementation and launch support and/or validation from the Meltwater team that the monitoring results were what we were looking for.

Jeff
CMO in USA
Verifizierter Nutzer auf LinkedIn
Internet, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

We use Meltwater Daily and Have for Years... Great tool and service.

5,0 vor 5 Jahren

Kommentare: We've been a customer for 3+ years and use Meltwater on a daily basis. Initially, we were mostly using the media monitoring features exclusively, and that alone was enough value to justify our account. More recently we've also been using the Influencer platform for media research and outreach and that has also proven to be extremely useful. Much of our content marketing is driven by things we're able to uncover on a daily basis using Meltwater.

Vorteile:

The breadth of features. Ease of use and flexibility. Daily email reports, customizable Dashboards, integration with analytics and social platforms, comprehensive media/influencer database and contact platform. Outstanding proactive service and support.

Nachteile:

No real complaints about the software. It is very robust and even after several years, we are finding new beneficial ways to leverage Meltwater.

Hailley
Hailley
Public Relations Director in USA
Verifizierter Nutzer auf LinkedIn
Internet, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

I will never recommend any Meltwater products or services

1,0 vor 5 Jahren

Kommentare: Overall, I will never recommend Meltwater as a product or service. Their staff aren't knowledgable and their salespeople sneak auto-renewals into their contracts to keep people on as customers. As a company no one is able to take responsibility and they don’t offer genuine support for their customers

Vorteile:

Some of their employees genuinely want to help (which is what I like best) however, Meltwater as a company doesn't give them the tools to do so.

Nachteile:

Terrible customer support: If you try calling Meltwater's customer support number often times they simply don't pick up. No ownership: One of their employees openly admitted to a high turnover rate of employees and as such, no one was willing to take responsibility for what someone who no longer worked at Meltwater had done. Search results are not accurate: I worked with three account representatives to get accurate results about my company and they never fully worked out. They both missed several key results (the whole purpose of using this service was so I didn't have to dig to find them) and they also brought in incorrect results. Mediate database is out of date: I used their media database several times and it was always difficult to use plus there wasn't updated contact information for reporters. I had better luck looking for emails and phone numbers myself. !!They sneak auto-renewals into contracts and do not notify you!! Even if you tell them you are not planning on renewing it has to be in written form or else they will force you into another year. I no longer trust this team or company to care for their customers.

Dawn
Owner in USA
Verifizierter Nutzer auf LinkedIn
Einzelhandel, 2–10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Simple Intuitive Social Media Monitoring

5,0 vor 3 Jahren

Kommentare: If you are new to social media marketing and need a software that is easy to follow, Meltwater is one of the best on the market. It will give you all of the tools you need to effectively take your social media presence to the next level by comparing previous posts and finding what truly works best for your brand.

Vorteile:

I'm a business owner for a small ecommerce based business. Social media is a huge part of our advertising and it's extremely time consuming to manage entirely on my own. This software allows me to view important analytics in one place. The interface is extremely intuitive and very easy to use. Everything you "need" to know is on the front page. You can see everything from mentions to impressions and new followers all in one place. They even have a "positivity percentage" and "competitive rank" that compares your audience reaction to others in a similar field.

Nachteile:

I've used quite a few social media marketing tools. This one is simple- and that's one thing I really like about it. But I'd like to see a few more options. I really wish I could find a software that allowed me to both manage and monitor in the same application. But, alas, I can only find softwares that do one or the other.

Antwort von Meltwater

vor 3 Jahren

Hi Dawn, thank you for your positive review! We're glad you find such value in our products. We do offer a streamlined solutions to social media management and social listening in one platform, so I encourage you to connect with your account rep!

Linda
Linda
Director of Digital Communications in USA
Verifizierter Nutzer auf LinkedIn
Hochschulbildung, 1.001–5.000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Robust Social Media Monitoring at a Price

5,0 vor 4 Jahren

Kommentare: We tend to use Meltwater in times of social media crises — and it cuts down on manual data compilation and creates easy-to-understand reports for all stakeholders.

Vorteile:

Robust social monitoring capabilities, easy to set up, really great customer support, easily customizable, and easy to export reports.

Nachteile:

It's pricey, but with social media monitoring that is to be expected. In this realm, you get what you pay for, and Meltwater is worth the price because it just pulls in way more intel than any other solution available.

Kara
Kara
News Writer in USA
Verifizierter Nutzer auf LinkedIn
Hochschulbildung, 5.001–10.000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great Spreading the Word

5,0 vor 5 Jahren

Kommentare: Overall, Meltwater has been an easy tool to use to distribute information and also see the analytics of how it's being received, opened, clicked, etc. We also use the tool to create a Daily Digest of hits that mention our business in the media or on Twitter.

Vorteile:

This software is completely user friendly. It is easy to upload press releases and sent to various distribution lists.

Nachteile:

Sometimes there are glitches or issues where if there is a lot of traffic happening via Meltwater which makes your particular information experience a delay. Usually, Meltwater staff are able to identify log jams pretty quickly.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Sportartikel, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Keep tabs on your company online.

5,0 vor 4 Jahren

Kommentare: Meltwater has given me the ability to monitor what is being said about my company in one place.

Vorteile:

It provides a very useful spread of information regarding everything that is being said about your company.

Nachteile:

Not all packages are necessary and they will try to up-sell you. Granted that's just another part of business.

Danielle
Social Media Manager in USA
Hochschulbildung, 501–1.000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Great for social listening

4,0 vor 3 Jahren

Kommentare: Overall, this is a great tool for a PR and social media person to share and inform their work. Instead of doing a lot of manual searches online and on social media, you can get daily mentions in one simple email digest. It's a big time-saver.

Vorteile:

I primarily use this software to keep an eye on the brand in the media for social media purposes. I like that I get a daily digest every morning at 9:30 am that helps me identify opportunities to engage with online users during the day.

Nachteile:

The user experience design could use some improvement.

Shantel
Operations Assistant in USA
Öffentlichkeitsarbeit und Kommunikation, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Meltwater Review

5,0 vor 3 Jahren

Kommentare: My team benefits from saving time while searching for media coverage and Meltwater has great reporting analytics to show each client the amazing weekly progress.

Vorteile:

Meltwater is user-friendly and a huge help in monitoring media coverage for our clients. I can also add missing articles very easily to added content for each client on the board searches.

Nachteile:

The algorithm for searching each client can be difficult at first but by call your representative, they will go through the best algorithm for your client so, you can find media coverage with ease.

Cassie
Marketing Communication Specialist in USA
Telekommunikation, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Complicated Product

4,0 vor 5 Jahren

Vorteile:

There are some cool feautres in Meltwater, like being able to search history by specific keywords and dates and exlcusions, and getting email notifications that we can set up for when certain words or our brand is mentioned. It also worked for us to schedule out social posts.

Nachteile:

There are some complications in getting up social posts - sometimes it wouldn't properly tag the person we were trying to tag in our post, and you can't go back and edit a post after it's done to tag the person. Sometimes it almost feels like there are too many features that are difficult to learn to use, and not enough help to properly learn how to use the software. It shouldn't be that complicated. I think it is way over-priced for what you get, and there are competitors much better matched for our needs.

Emirhan
Music in Türkei
Musik, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Meltwater is useful

5,0 vor 2 Jahren

Vorteile:

Thanks to its interface and content, it is very easy and functional, saving time and work. And one of the plus aspects is that it's free.

Nachteile:

Although it is incomplete, it gives sufficient information.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

I really enjoyed using Sysomos! It was easy to get set up and researching for our office.

5,0 vor 6 Jahren

Kommentare: It assisted with understanding customer needs, how they use our product, and developing our line.

Vorteile:

It helped organize and visually represent data for our online presence, determine how to expand our product line, and track customer sentiment. It is quite robust. If you really get it going you can track industry activity as it starts to trend.

Nachteile:

It took a while to learn. There are videos to assist, and but the system is quite robust. It is on the pricey side.

Ed
Director of Marketing and Communications in USA
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Meltwater - Media Outreach

4,0 vor 3 Jahren

Kommentare: Customer Service is TOPS - [SENSITIVE CONTENT] my rep, is always on the ball!

Vorteile:

The ease with which to send a press release on the National newswire.

Nachteile:

The more options they add to the program the more expensive it becomes - there is a lot that I am unfamiliar with nor have the time or money to explore.

Julie
Julie
Communications Specialist in USA
Verifizierter Nutzer auf LinkedIn
Anwaltskanzlei, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Meltwater does the trick

3,0 vor 5 Jahren

Kommentare: We continue to renew our contract with Meltwater, because, compared to competitors, the service is financially feasible. The interface upgrades have also kept us happy. Overall, Meltwater helps us distribute news effectively and that's exactly what its supposed to do.

Vorteile:

Meltwater has made A LOT of improvements to their user interface recently. Building lists has gotten a lot eaiser and quicker. I'm able to quickly scan and select thousands of contacts.

Nachteile:

Meltwater's customer service leaves something to desire. In the four years that I've used the platform, my service rep has changed at least a half-dozen times. Each new person wants to connect to see how things are going, but most of the time they just try to sell us on something new. They are not concerned with understanding our business.

Joseph
CRO in USA
Informationstechnologie & -dienste, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

The Best PR Tool on the planet

5,0 vor 2 Jahren

Kommentare: Super experience. Great tool.

Vorteile:

Meltwater is indispensable for any startup looking to gain insights into the PR side of marketing. We would be lost without it.

Nachteile:

There is a lot of information that sometimes can be overwhelming but once you get the hang of it it is easy to use.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 201–500 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Social Listening made Easy and Fun

4,0 vor 5 Jahren

Kommentare: As a strategist in an international marketing and advertising agency, Sysomos was a crucial tool to gauge and extract information from social platforms and update our clients and also use the gathered insights for our campaigns. It is recommended as it gives an integrated platform to get social analytics and create actionable customer engagement opportunities.

Vorteile:

Sysomos is a comprehensive software that gives a complete overview to get insights from social listening. it also has features that enable visualising data in diagrams and charts to get more information from the data.

Nachteile:

Sometimes it can get confusing as the format and layout might get a little cluttered and not so easy to use.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Finanzdienstleistungen
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

My all time fav social media listening tool to date

5,0 vor 6 Jahren

Kommentare: Insights for clients which helped them make key business decisions. Wonderful reporting and social metrics.

Vorteile:

I have used several different social listening tools out there, and this is my favorite for many reasons. It's simple, customizable, visually appealing and provides meaningful results.

Nachteile:

The customer service could be improved. With other tools, I have had a dedicated team who checks in with me, etc.

Andrey
Andrey
Marketing Business Development Manager in Bulgarien
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

All you need for monitoring mentions

5,0 vor 4 Jahren

Kommentare: Marketing awareness of brand and products by way of the social publishing tool

Vorteile:

I'm happy with that how a tool like Sysomos can be so amazing! It is great at monitoring media mentions and pull data from everywhere. There are many sub-tools of Sysomos which are helpful in finding the relevant search results of the quiries you're looking for.

Nachteile:

You need to work further to build the right search queries so to gather only high-quality and relevant results from searches.

Michael
Specialist in USA
Non-Profit-Organisation Management, 51–200 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Meltwater Review

5,0 vor 3 Jahren

Kommentare: It's been great. The customer service and walkthrough they provided was great customer service.

Vorteile:

It's a one-size-fits-all for running social channels. The ability to schedule, check analytics and build lists is unmatched.

Nachteile:

There's not much not to like. I do wish that meltwater app and meltwater engaged were within the same platform for ease of use.

Antwort von Meltwater

vor 3 Jahren

Hi Michael, we are very happy to have provided you with such a positive experience! We will pass your feedback along to the team.

Shane
Director - Analytics & Marketing in Indien
Informationstechnologie & -dienste, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

Access to great data

4,0 vor 2 Jahren

Vorteile:

one of the most comprehensive listening platforms. what i love is that i can see all of the data and get unlimited data runs. Analytics its catching up with the competition, but still has some way to go. a lot of filer options are now available

Nachteile:

Sentiment analysis is not good, but the option to manually override the tag is helpful. they should have used sysomos's algorithm. lacks any demographics data within the main tool. you need to subscribe to a partner portal to get insights (which is somewhat worth it)

Becky
Social Media Manager in UK
Konsumgüter, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Useful but not as was sold to us

3,0 vor 2 Jahren

Vorteile:

Social listening tools are useful once you set them up. The insights for social media platforms are useful

Nachteile:

Social listening tools are great in principle, but you need a comprehensive understanding of boolean search parameters, and although we were offered support from our account manager, this didn't actually come about

Maria
Maria
Social Media Coordinator in USA
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 11–50 Mitarbeiter
Verwendete die Software für: 1-5 Monate
Herkunft der Bewertung

Solid, easy to use and no real issues.

5,0 vor 5 Jahren

Vorteile:

I used the Search function of Sysomos for sourcing influencers for digital marketing campaigns. I really enjoyed using this tool, I found it very user-friendly and never encountered any issues nor bugs when using it. It works mostly on the boolean search function and you can also do social listening, map out influencers, and search by keywords/phrases in a user's Twitter bio. I found the tool super accurate and never encountered any issues using it. There's a lot more you can do with this tool but this is mainly what I used it for.

Nachteile:

I have no real cons for this tool. Just brush up on your boolean stuff!